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Customer Data Platforms

  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
November 20, 2024
Evolving Roles of DMPs and CDPs in Data-Centric Business Operations

In the age of data-centric business operations, Data Management Platforms (DMPs) and Customer Data Platforms (CDPs) have become indispensable tools

  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?

In today’s competitive marketing landscape, the ability to access and utilize real-time, data-driven insights can be the determining factor between

  • Customer Data Platforms
Estimating Development Time for Your Headless Customer Data Platform
November 19, 2024
Estimating Development Time for Your Headless Customer Data Platform
  • Customer Data Platforms
November 14, 2024
How Can Behavioral Marketing Boost Your ROI and Customer Engagement?

Behavioral marketing is a powerful strategy that leverages customer behavior data to create more targeted and relevant marketing messages. By

  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?

In today’s competitive marketing landscape, the ability to access and utilize real-time, data-driven insights can be the determining factor between

  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
November 20, 2024
Evolving Roles of DMPs and CDPs in Data-Centric Business Operations

In the age of data-centric business operations, Data Management Platforms (DMPs) and Customer Data Platforms (CDPs) have become indispensable tools

  • Customer Data Platforms
Estimating Development Time for Your Headless Customer Data Platform
November 19, 2024
Estimating Development Time for Your Headless Customer Data Platform
  • Customer Data Platforms
November 14, 2024
How Can Behavioral Marketing Boost Your ROI and Customer Engagement?

Behavioral marketing is a powerful strategy that leverages customer behavior data to create more targeted and relevant marketing messages. By

Popular Stories

  • Customer Data Platforms
Maximize ROI Using Behavioral Marketing and Customer Insights
November 13, 2024
Maximize ROI Using Behavioral Marketing and Customer Insights
  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
  • Customer Data Platforms
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
March 14, 2023
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
  • Customer Data Platforms
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
June 21, 2023
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
  • Customer Data Platforms
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
September 18, 2023
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
  • Customer Data Platforms
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
December 19, 2023
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
  • Customer Data Platforms
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
February 22, 2024
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
  • Customer Data Platforms
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
May 10, 2024
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
  • Customer Data Platforms
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
July 8, 2024
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
  • Customer Data Platforms
Maximize ROI Using Behavioral Marketing and Customer Insights
November 13, 2024
Maximize ROI Using Behavioral Marketing and Customer Insights

In the rapidly evolving world of digital marketing, businesses continuously seek innovative methods to maximize their return on investment (ROI)

  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
  • Customer Data Platforms
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
March 14, 2023
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
  • Customer Data Platforms
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
June 21, 2023
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
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All Customer Data Platforms News
  • Customer Data Platforms
Hightouch Wins Iterable’s Top Tech Partner Award 2024
May 6, 2024
Hightouch Wins Iterable’s Top Tech Partner Award 2024

In a significant recognition of excellence in the marketing technology landscape, Hightouch has been awarded Technology Partner of the Year

  • Customer Data Platforms
How Are Modern CDPs Transforming Data-Driven Marketing?
May 2, 2024
How Are Modern CDPs Transforming Data-Driven Marketing?

Customer Data Platforms (CDPs) have emerged as pivotal tools in the realm of marketing, evolving from their nascent stages to

  • Customer Data Platforms
How Can Marketers Leverage Behavioral Data for Retention?
May 1, 2024
How Can Marketers Leverage Behavioral Data for Retention?

Understanding the potential and underutilization of behavioral data in marketing strategies can unlock new horizons for customer engagement and loyalty.

  • Customer Data Platforms
Anteriad Achieves Growth with Strategic Moves and Innovation
April 29, 2024
Anteriad Achieves Growth with Strategic Moves and Innovation

Anteriad, previously known as BNZSA, has hit impressive strides in its growth and rebranding. This leap stems from shrewd acquisitions

  • Customer Data Platforms
How Will FirstHive’s Funding Boost Its AI-Driven CDP Growth?
April 26, 2024
How Will FirstHive’s Funding Boost Its AI-Driven CDP Growth?

FirstHive is making waves with its cutting-edge approach to leveraging customer data. Following a successful capital boost from Benhamou Global

  • Customer Data Platforms
Brazil BI Tools Evolve for Citizen Data Scientists and AI Integration
April 25, 2024
Brazil BI Tools Evolve for Citizen Data Scientists and AI Integration

In Brazil, the evolution of business intelligence (BI) is evident as organizations increasingly rely on data to make decisions. This

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  • Customer Data Platforms
Hightouch Wins Iterable’s Top Tech Partner Award 2024
May 6, 2024
Hightouch Wins Iterable’s Top Tech Partner Award 2024

In a significant recognition of excellence in the marketing technology landscape, Hightouch has been awarded Technology Partner of the Year

  • Customer Data Platforms
How Are Modern CDPs Transforming Data-Driven Marketing?
May 2, 2024
How Are Modern CDPs Transforming Data-Driven Marketing?

Customer Data Platforms (CDPs) have emerged as pivotal tools in the realm of marketing, evolving from their nascent stages to

  • Customer Data Platforms
How Can Marketers Leverage Behavioral Data for Retention?
May 1, 2024
How Can Marketers Leverage Behavioral Data for Retention?

Understanding the potential and underutilization of behavioral data in marketing strategies can unlock new horizons for customer engagement and loyalty.

  • Customer Data Platforms
Anteriad Achieves Growth with Strategic Moves and Innovation
April 29, 2024
Anteriad Achieves Growth with Strategic Moves and Innovation

Anteriad, previously known as BNZSA, has hit impressive strides in its growth and rebranding. This leap stems from shrewd acquisitions

  • Customer Data Platforms
How Will FirstHive’s Funding Boost Its AI-Driven CDP Growth?
April 26, 2024
How Will FirstHive’s Funding Boost Its AI-Driven CDP Growth?

FirstHive is making waves with its cutting-edge approach to leveraging customer data. Following a successful capital boost from Benhamou Global

  • Customer Data Platforms
Brazil BI Tools Evolve for Citizen Data Scientists and AI Integration
April 25, 2024
Brazil BI Tools Evolve for Citizen Data Scientists and AI Integration

In Brazil, the evolution of business intelligence (BI) is evident as organizations increasingly rely on data to make decisions. This

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Popular Stories

  • Customer Data Platforms
Balancing Personalization and Data Security in Modern Marketing
September 12, 2024
Balancing Personalization and Data Security in Modern Marketing
  • Customer Data Platforms
Creating a Precise Data-Driven Marketing Strategy with Keitaro Tracker
November 7, 2024
Creating a Precise Data-Driven Marketing Strategy with Keitaro Tracker
  • Customer Data Platforms
Harnessing the Potential of Customer Data Platforms: A Comprehensive Guide to Functionality, Advantages, and Essential Features
April 11, 2023
Harnessing the Potential of Customer Data Platforms: A Comprehensive Guide to Functionality, Advantages, and Essential Features
  • Customer Data Platforms
Choosing Between a Customer Data Platform (CDP) and a Data Warehouse (DW): Understanding Your Data Management Needs
July 27, 2023
Choosing Between a Customer Data Platform (CDP) and a Data Warehouse (DW): Understanding Your Data Management Needs
  • Customer Data Platforms
Shaping a Cookie-less Digital Advertising Era: Yahoo Advertising’s Innovative Partnership with Twilio Segment’s CDP
October 16, 2023
Shaping a Cookie-less Digital Advertising Era: Yahoo Advertising’s Innovative Partnership with Twilio Segment’s CDP
  • Customer Data Platforms
Mastering Marketing Strategies: The Role and Impact of Customer Data Platforms
January 10, 2024
Mastering Marketing Strategies: The Role and Impact of Customer Data Platforms
  • Customer Data Platforms
Harnessing Customer Data Platforms for AI-Driven Engagement Success
April 3, 2024
Harnessing Customer Data Platforms for AI-Driven Engagement Success
  • Customer Data Platforms
CRM-Driven Strategies: Boosting Sales Enablement and Revenue
May 31, 2024
CRM-Driven Strategies: Boosting Sales Enablement and Revenue
  • Customer Data Platforms
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
September 18, 2023
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
  • Customer Data Platforms
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
December 19, 2023
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
  • Customer Data Platforms
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
February 22, 2024
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
  • Customer Data Platforms
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
May 10, 2024
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
  • Customer Data Platforms
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
July 8, 2024
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
  • Customer Data Platforms
Balancing Personalization and Data Security in Modern Marketing
September 12, 2024
Balancing Personalization and Data Security in Modern Marketing
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Customer Data Platforms

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  • Customer Data Platforms
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Mastering CDM for Enhanced Customer Engagement and Growth

In today’s fiercely competitive landscape, leveraging customer data is paramount for delivering personalized experiences that clients now expect. A Statista

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How Customer Data Platforms Help Businesses Prioritize Trust and Privacy

In recent years, data collection has become a crucial aspect of businesses, especially with the ongoing digital revolution. Companies collect

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July 17, 2024
BlueConic Acquires Jebbit to Launch First Operating System for Customer Data

BlueConic, a leading customer data platform (CDP), recently made a significant move by acquiring Jebbit, an innovative provider of first-party

  • Customer Data Platforms
June 28, 2023
Redefining Customer Engagement in the Digital Age: Insights from the 2023 Global Customer Experience Report by NTT

Given the shortage of available tech talent and the challenges of securing funding, organizations must make strategic investments in customer

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