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In today’s fast-paced digital age, the significance of big data analytics in revolutionizing B2B marketing strategies cannot be overstated. The
The integration between Hightouch’s Composable Customer Data Platform (CDP) and The Trade Desk’s European Unified ID (EUID) solution epitomizes a
Customer Data Platforms (CDPs) are transforming the landscape of customer data management by providing businesses with a unified, persistent customer
Amperity has recently announced the launch of new media measurement tools aimed at enhancing the capabilities of customer data platforms
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