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Customer Data Platforms

  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
November 20, 2024
Evolving Roles of DMPs and CDPs in Data-Centric Business Operations

In the age of data-centric business operations, Data Management Platforms (DMPs) and Customer Data Platforms (CDPs) have become indispensable tools

  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?

In today’s competitive marketing landscape, the ability to access and utilize real-time, data-driven insights can be the determining factor between

  • Customer Data Platforms
Estimating Development Time for Your Headless Customer Data Platform
November 19, 2024
Estimating Development Time for Your Headless Customer Data Platform
  • Customer Data Platforms
November 14, 2024
How Can Behavioral Marketing Boost Your ROI and Customer Engagement?

Behavioral marketing is a powerful strategy that leverages customer behavior data to create more targeted and relevant marketing messages. By

  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?

In today’s competitive marketing landscape, the ability to access and utilize real-time, data-driven insights can be the determining factor between

  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
November 20, 2024
Evolving Roles of DMPs and CDPs in Data-Centric Business Operations

In the age of data-centric business operations, Data Management Platforms (DMPs) and Customer Data Platforms (CDPs) have become indispensable tools

  • Customer Data Platforms
Estimating Development Time for Your Headless Customer Data Platform
November 19, 2024
Estimating Development Time for Your Headless Customer Data Platform
  • Customer Data Platforms
November 14, 2024
How Can Behavioral Marketing Boost Your ROI and Customer Engagement?

Behavioral marketing is a powerful strategy that leverages customer behavior data to create more targeted and relevant marketing messages. By

Popular Stories

  • Customer Data Platforms
Maximize ROI Using Behavioral Marketing and Customer Insights
November 13, 2024
Maximize ROI Using Behavioral Marketing and Customer Insights
  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
  • Customer Data Platforms
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
March 14, 2023
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
  • Customer Data Platforms
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
June 21, 2023
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
  • Customer Data Platforms
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
September 18, 2023
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
  • Customer Data Platforms
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
December 19, 2023
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
  • Customer Data Platforms
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
February 22, 2024
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
  • Customer Data Platforms
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
May 10, 2024
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
  • Customer Data Platforms
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
July 8, 2024
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
  • Customer Data Platforms
Maximize ROI Using Behavioral Marketing and Customer Insights
November 13, 2024
Maximize ROI Using Behavioral Marketing and Customer Insights

In the rapidly evolving world of digital marketing, businesses continuously seek innovative methods to maximize their return on investment (ROI)

  • Customer Data Platforms
How Will Generative AI Shape the Future of Marketing Strategies?
November 21, 2024
How Will Generative AI Shape the Future of Marketing Strategies?
  • Customer Data Platforms
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
November 22, 2024
How Can Stirista’s API Suite Transform Data-Driven Marketing Strategies?
  • Customer Data Platforms
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
March 14, 2023
Maximizing Profitability: A Guide to Utilizing Google Performance Max Updates for Direct-to-Consumer Brands
  • Customer Data Platforms
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
June 21, 2023
Enhancing Customer Experiences with IoT: Personalization, Prediction, and Proactivity
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All Customer Data Platforms News
  • Customer Data Platforms
Data Axle Accelerates GenAI Integration for Enhanced Marketing Efficiency
July 12, 2024
Data Axle Accelerates GenAI Integration for Enhanced Marketing Efficiency

In an ever-evolving digital landscape, Data Axle, a leading provider of data-driven marketing and real-time intelligence solutions, is making significant

  • Customer Data Platforms
How Will BlueConic’s Acquisition of Jebbit Transform Marketing?
July 11, 2024
How Will BlueConic’s Acquisition of Jebbit Transform Marketing?

BlueConic, a prominent customer data platform (CDP), has acquired Jebbit, an innovative first-party data-capture and experience-creation software for marketers. This

  • Customer Data Platforms
Building Customer Loyalty with Zero-Party Data in the Privacy Era
July 11, 2024
Building Customer Loyalty with Zero-Party Data in the Privacy Era

In an era where consumers are increasingly concerned about their data privacy, zero-party data emerges as a vital resource for

  • Customer Data Platforms
How Can Marketers Navigate Identity Resolution Without Cookies?
July 10, 2024
How Can Marketers Navigate Identity Resolution Without Cookies?

The digital marketing landscape is undergoing a fundamental shift as the industry moves away from third-party cookies and device identifiers.

  • Customer Data Platforms
Why B2B Marketers Need Identity Resolution Platforms for Success
July 9, 2024
Why B2B Marketers Need Identity Resolution Platforms for Success

In today’s competitive business landscape, B2B marketers must continually innovate to stay ahead. Navigating the digital ecosystem and ensuring meaningful

  • Customer Data Platforms
How Can Data-Driven Decision-Making Transform Your Business Strategy?
July 9, 2024
How Can Data-Driven Decision-Making Transform Your Business Strategy?

In today’s rapidly evolving business environment, the ability to make informed and timely decisions is more crucial than ever before.

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  • Customer Data Platforms
Data Axle Accelerates GenAI Integration for Enhanced Marketing Efficiency
July 12, 2024
Data Axle Accelerates GenAI Integration for Enhanced Marketing Efficiency

In an ever-evolving digital landscape, Data Axle, a leading provider of data-driven marketing and real-time intelligence solutions, is making significant

  • Customer Data Platforms
How Will BlueConic’s Acquisition of Jebbit Transform Marketing?
July 11, 2024
How Will BlueConic’s Acquisition of Jebbit Transform Marketing?

BlueConic, a prominent customer data platform (CDP), has acquired Jebbit, an innovative first-party data-capture and experience-creation software for marketers. This

  • Customer Data Platforms
Building Customer Loyalty with Zero-Party Data in the Privacy Era
July 11, 2024
Building Customer Loyalty with Zero-Party Data in the Privacy Era

In an era where consumers are increasingly concerned about their data privacy, zero-party data emerges as a vital resource for

  • Customer Data Platforms
How Can Marketers Navigate Identity Resolution Without Cookies?
July 10, 2024
How Can Marketers Navigate Identity Resolution Without Cookies?

The digital marketing landscape is undergoing a fundamental shift as the industry moves away from third-party cookies and device identifiers.

  • Customer Data Platforms
Why B2B Marketers Need Identity Resolution Platforms for Success
July 9, 2024
Why B2B Marketers Need Identity Resolution Platforms for Success

In today’s competitive business landscape, B2B marketers must continually innovate to stay ahead. Navigating the digital ecosystem and ensuring meaningful

  • Customer Data Platforms
How Can Data-Driven Decision-Making Transform Your Business Strategy?
July 9, 2024
How Can Data-Driven Decision-Making Transform Your Business Strategy?

In today’s rapidly evolving business environment, the ability to make informed and timely decisions is more crucial than ever before.

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Browse Different Divisions

Popular Stories

  • Customer Data Platforms
Balancing Personalization and Data Security in Modern Marketing
September 12, 2024
Balancing Personalization and Data Security in Modern Marketing
  • Customer Data Platforms
Creating a Precise Data-Driven Marketing Strategy with Keitaro Tracker
November 7, 2024
Creating a Precise Data-Driven Marketing Strategy with Keitaro Tracker
  • Customer Data Platforms
Harnessing the Potential of Customer Data Platforms: A Comprehensive Guide to Functionality, Advantages, and Essential Features
April 11, 2023
Harnessing the Potential of Customer Data Platforms: A Comprehensive Guide to Functionality, Advantages, and Essential Features
  • Customer Data Platforms
Choosing Between a Customer Data Platform (CDP) and a Data Warehouse (DW): Understanding Your Data Management Needs
July 27, 2023
Choosing Between a Customer Data Platform (CDP) and a Data Warehouse (DW): Understanding Your Data Management Needs
  • Customer Data Platforms
Shaping a Cookie-less Digital Advertising Era: Yahoo Advertising’s Innovative Partnership with Twilio Segment’s CDP
October 16, 2023
Shaping a Cookie-less Digital Advertising Era: Yahoo Advertising’s Innovative Partnership with Twilio Segment’s CDP
  • Customer Data Platforms
Mastering Marketing Strategies: The Role and Impact of Customer Data Platforms
January 10, 2024
Mastering Marketing Strategies: The Role and Impact of Customer Data Platforms
  • Customer Data Platforms
Harnessing Customer Data Platforms for AI-Driven Engagement Success
April 3, 2024
Harnessing Customer Data Platforms for AI-Driven Engagement Success
  • Customer Data Platforms
CRM-Driven Strategies: Boosting Sales Enablement and Revenue
May 31, 2024
CRM-Driven Strategies: Boosting Sales Enablement and Revenue
  • Customer Data Platforms
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
September 18, 2023
Deciphering the Modern Marketing Data Stack: A Look at Snowflake’s Report and Amperity’s Leadership
  • Customer Data Platforms
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
December 19, 2023
Deciphering the Role of Marketing and Leadership in Breaking Down Data Silos: A Comprehensive Guide to Effective Data Integration
  • Customer Data Platforms
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
February 22, 2024
Harnessing Data Revolution: How AI and CDPs Transform Customer Engagement
  • Customer Data Platforms
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
May 10, 2024
Roku and The Trade Desk Form Alliance for Smart TV Ad Buying
  • Customer Data Platforms
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
July 8, 2024
How Can Big Data Analytics Revolutionize B2B Marketing Strategies?
  • Customer Data Platforms
Balancing Personalization and Data Security in Modern Marketing
September 12, 2024
Balancing Personalization and Data Security in Modern Marketing
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Customer Data Platforms

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How Will FirstHive’s Funding Boost Its AI-Driven CDP Growth?

FirstHive is making waves with its cutting-edge approach to leveraging customer data. Following a successful capital boost from Benhamou Global

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Building an Effective Customer Data Platform: Key Decisions and Processes for Optimal Performance

In today’s data-driven marketing landscape, creating a comprehensive and accurate customer profile is crucial for the success of targeted campaigns.

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Twilio’s Evolution: A Strategic Move towards Heightened B2B Personalization and Efficient Data Management

In an era where customer experience plays a pivotal role in business success, Twilio, a renowned communication platform, has recently

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Unleashing the Power of AI and Data Science in Modern Marketing Strategies: An In-depth Insight

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