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RollWorks Wins “Best ABM Solution” at 2024 MarTech Breakthrough Awards
September 25, 2024
RollWorks Wins “Best ABM Solution” at 2024 MarTech Breakthrough Awards

RollWorks, a division of NextRoll, Inc., has garnered significant industry recognition by winning the “Best Account-Based Marketing Solution” award at

GTM Strategy Emerges as Dominant Force in B2B Marketing Dynamics
September 23, 2024
GTM Strategy Emerges as Dominant Force in B2B Marketing Dynamics

The evolving landscape of B2B marketing has witnessed a significant shift in go-to-market (GTM) strategies, now emerging as the new

How is Account-Based Marketing Transforming B2B Sales Strategy?
September 17, 2024
How is Account-Based Marketing Transforming B2B Sales Strategy?

Account-Based Marketing (ABM) is causing a significant shift in the landscape of B2B sales strategies. Traditional marketing methods typically cast

Strategies for Measuring Success in Law Firm Account-Based Marketing
September 17, 2024
Strategies for Measuring Success in Law Firm Account-Based Marketing

Law firms adopting account-based marketing (ABM) face unique challenges in gauging the effectiveness of their campaigns. Given the collaboration across

How Can Intent Data Power Your Go-To-Market Strategy Effectively?
September 13, 2024
How Can Intent Data Power Your Go-To-Market Strategy Effectively?

The effectiveness of any go-to-market (GTM) strategy hinges on its ability to identify, engage, and convert the right prospects at

Personalized Content Creation For Account-Based Advertising
September 9, 2024
Personalized Content Creation For Account-Based Advertising

The focus of this report is on the rapidly evolving field of Personalized Content Creation for Account-Based Advertising (ABA). We’ll

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RollWorks Wins “Best ABM Solution” at 2024 MarTech Breakthrough Awards
September 25, 2024
RollWorks Wins “Best ABM Solution” at 2024 MarTech Breakthrough Awards

RollWorks, a division of NextRoll, Inc., has garnered significant industry recognition by winning the “Best Account-Based Marketing Solution” award at

GTM Strategy Emerges as Dominant Force in B2B Marketing Dynamics
September 23, 2024
GTM Strategy Emerges as Dominant Force in B2B Marketing Dynamics

The evolving landscape of B2B marketing has witnessed a significant shift in go-to-market (GTM) strategies, now emerging as the new

How is Account-Based Marketing Transforming B2B Sales Strategy?
September 17, 2024
How is Account-Based Marketing Transforming B2B Sales Strategy?

Account-Based Marketing (ABM) is causing a significant shift in the landscape of B2B sales strategies. Traditional marketing methods typically cast

Strategies for Measuring Success in Law Firm Account-Based Marketing
September 17, 2024
Strategies for Measuring Success in Law Firm Account-Based Marketing

Law firms adopting account-based marketing (ABM) face unique challenges in gauging the effectiveness of their campaigns. Given the collaboration across

How Can Intent Data Power Your Go-To-Market Strategy Effectively?
September 13, 2024
How Can Intent Data Power Your Go-To-Market Strategy Effectively?

The effectiveness of any go-to-market (GTM) strategy hinges on its ability to identify, engage, and convert the right prospects at

Personalized Content Creation For Account-Based Advertising
September 9, 2024
Personalized Content Creation For Account-Based Advertising

The focus of this report is on the rapidly evolving field of Personalized Content Creation for Account-Based Advertising (ABA). We’ll

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