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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Cybersecurity Threats Loom Over 2026 FIFA World Cup
Cyber Security
Cybersecurity Threats Loom Over 2026 FIFA World Cup

As the world eagerly anticipates the 2026 FIFA World Cup, a staggering reality emerges: this global spectacle, set to be the largest in history with 48 teams and 104 matches across Canada, Mexico, and the United States, faces an invisible yet formidable enemy. Cybercriminals are gearing up to exploit the tournament’s vast digital ecosystem, from ticketing platforms to live streaming

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Many Cybersecurity Leaders Fail to Report Major Breaches
Cyber Security
Many Cybersecurity Leaders Fail to Report Major Breaches

In a landscape where cyber threats loom larger than ever, a staggering statistic reveals a hidden crisis: nearly half of cybersecurity leaders have chosen not to disclose significant breaches to their executive teams or boards in the past year. This alarming trend, uncovered through a comprehensive survey of 200 professionals across the U.S., U.K., and Ireland, underscores a critical gap

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Structured Data Boosts AI Snippets and Search Visibility
Content Marketing Technology
Structured Data Boosts AI Snippets and Search Visibility

In the fast-paced digital arena where search engines are increasingly powered by artificial intelligence, standing out amidst the vast online content is a formidable challenge for any website. AI-driven systems like ChatGPT, Perplexity, and Google AI Mode are redefining how information is retrieved and presented to users, moving beyond traditional keyword searches to dynamic, conversational summaries. At the heart of

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New Oracle Extortion Wave Possibly Linked to Cl0p Ransomware
Cyber Security
New Oracle Extortion Wave Possibly Linked to Cl0p Ransomware

In an era where cyber threats loom larger than ever, a staggering wave of extortion targeting Oracle E-Business Suite (EBS) systems has sent shockwaves through the global business community, with reports indicating ransom demands soaring as high as $50 million. Attackers claim to have pilfered sensitive data from unsuspecting organizations, and this roundup dives into the heart of this alarming

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AI Studio Unveils Vibe-Coding for Next-Gen Customer Experience
B2B Marketing
AI Studio Unveils Vibe-Coding for Next-Gen Customer Experience

I’m thrilled to sit down with Aisha Amaira, a MarTech expert with a deep passion for merging technology and marketing. With her extensive background in CRM marketing technology and customer data platforms, Aisha brings a unique perspective on how businesses can harness innovation to uncover critical customer insights. Today, we’re diving into the launch of a groundbreaking tool, AI Studio

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Are LLM Visibility Trackers Worth the Investment?
B2B Marketing
Are LLM Visibility Trackers Worth the Investment?

In the rapidly shifting landscape of digital marketing, where every new tool promises to be a game-changer, Large Language Model (LLM) visibility trackers have emerged as a focal point of interest for brands and businesses aiming to stay ahead of the curve. These innovative tools are designed to monitor how often and in what context a brand or piece of

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Trend Analysis: Generative Engine Optimization Strategies
Content Marketing Technology
Trend Analysis: Generative Engine Optimization Strategies

The digital landscape has undergone a seismic shift with the emergence of AI-driven search tools like ChatGPT and Google’s AI Overviews, fundamentally altering how users discover content online. These platforms, powered by large language models (LLMs), no longer just direct traffic through traditional search engine results pages (SERPs); they synthesize information and cite sources directly in conversational responses. This transformation

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Internal Linking Secrets to Boost SEO and Engagement
Content Marketing Technology
Internal Linking Secrets to Boost SEO and Engagement

This guide aims to equip content marketers and website owners with the tools and strategies needed to harness internal linking for improved search engine rankings and enhanced user engagement. By following the actionable steps and best practices outlined, readers will learn how to create a cohesive site structure that not only aids search engine crawlers but also keeps visitors exploring

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Build Trust in B2B with Powerful Storytelling Strategies
B2B Marketing
Build Trust in B2B with Powerful Storytelling Strategies

In a landscape where digital interactions dominate, the challenge of establishing trust in B2B relationships has never been more pronounced, especially as remote work solidifies as the norm. Companies now grapple with the absence of face-to-face rapport that once sealed deals over coffee or casual hallway chats, making trust-building more complex. Statistics reveal a stark reality: a significant percentage of

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Trend Analysis: Cybersecurity Threats in 2025
Cyber Security
Trend Analysis: Cybersecurity Threats in 2025

A staggering 58% of security professionals today admit to facing intense pressure to conceal cyber breaches, a sharp rise of 38% over the past two years, painting a vivid picture of a digital landscape under siege where transparency often takes a backseat to reputation management. As the world grows ever more dependent on digital infrastructure, the stakes for businesses, governments,

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Microsoft Extends Free Windows 10 Security Updates to 2026
Cyber Security
Microsoft Extends Free Windows 10 Security Updates to 2026

As millions of users grapple with the looming end-of-life for Windows 10, a staggering statistic reveals the scale of the challenge: nearly 42% of Windows users, representing close to 600 million PCs worldwide, still rely on this operating system, according to recent data from StatCounter. With the official support cutoff date set for October 14 of this year, the risk

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Why Are Feelings the Future of Content Marketing?
Content Marketing Technology
Why Are Feelings the Future of Content Marketing?

Imagine a world where every piece of content a brand creates feels like a heartfelt conversation rather than a sales pitch, and picture a consumer scrolling through endless ads, only to stop at a story that mirrors their own struggles, making them feel understood. In 2025, this isn’t just a possibility—it’s becoming the standard. The shift from rigid, mechanical marketing

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