
In a business landscape reshaped by economic pressures and rapid technological advancement, companies are fundamentally rethinking customer engagement. To navigate this new terrain, we sat down with Aisha Amaira, a renowned MarTech expert with deep experience in CRM marketing technology

In a business landscape reshaped by economic pressures and rapid technological advancement, companies are fundamentally rethinking customer engagement. To navigate this new terrain, we sat down with Aisha Amaira, a renowned MarTech expert with deep experience in CRM marketing technology

In a business landscape reshaped by economic pressures and rapid technological advancement, companies are fundamentally rethinking customer engagement. To navigate this new terrain, we sat down with Aisha Amaira, a renowned MarTech expert with deep experience in CRM marketing technology
Deeper Sections Await

As the calendar year draws a close, Customer Success teams across industries will dutifully compile their performance reports, highlighting key metrics like quarterly business reviews conducted, support tickets resolved, and overall retention rates. While these figures provide a snapshot of

Introduction The most compelling marketing campaign can be instantly undone by a single poor customer service interaction, revealing a critical disconnect at the heart of many modern businesses. While marketing teams work to build a brand promise, customer experience (CX)
Browse Different Divisions

As the calendar year draws a close, Customer Success teams across industries will dutifully compile their performance reports, highlighting key metrics like quarterly business reviews conducted, support tickets resolved, and overall retention rates. While these figures provide a snapshot of

A $100,000 investment in a custom CRM system becomes utterly worthless because of a single, unverified promise from its developers, grounding a mid-sized company’s operations to a halt. This is not a cautionary tale from a bygone era; it is

The annual holiday retail frenzy descends not just upon storefronts and warehouses but with crushing force upon customer service departments, a digital siege that many believed artificial intelligence was already equipped to repel. As businesses pour resources into AI with

A customer service chatbot expresses deep regret for a billing error, using language so carefully crafted it feels human, yet it can do nothing more than offer a link to a generic help page, leaving the user trapped in a

The long-held map of the customer journey, with its predictable stages and linear progression, no longer reflects the territory modern consumers navigate. This article analyzes the fundamental shift from a traditional, linear customer journey to a dynamic, “always-on” model driven

Introduction The most compelling marketing campaign can be instantly undone by a single poor customer service interaction, revealing a critical disconnect at the heart of many modern businesses. While marketing teams work to build a brand promise, customer experience (CX)
Browse Different Divisions




Uncover What’s Next
B2BDaily uses cookies to personalize your experience on our website. By continuing to use this site, you agree to our Cookie Policy