
For countless sales organizations, the Customer Relationship Management system represents a significant investment intended to be the central nervous system of their operations, yet it often becomes a digital graveyard of outdated contacts and incomplete notes. This disconnect between promise

For countless sales organizations, the Customer Relationship Management system represents a significant investment intended to be the central nervous system of their operations, yet it often becomes a digital graveyard of outdated contacts and incomplete notes. This disconnect between promise

With a deep background in CRM technology and customer data platforms, Martech expert Aisha Amaira has spent her career at the intersection of marketing and innovation. She focuses on how businesses can harness powerful technologies to unlock critical customer insights
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What happens when the tools designed to build stronger customer connections in banking fall short of expectations, leaving financial institutions struggling to meet modern demands with rigid, impersonal systems? For countless banks and financial entities, traditional CRM systems—once heralded as

I’m thrilled to sit down with Aisha Amaira, a renowned MarTech expert whose passion for blending technology with marketing has helped countless businesses unlock powerful customer insights. With her extensive background in CRM marketing technology and customer data platforms, Aisha
Browse Different Divisions

What happens when the tools designed to build stronger customer connections in banking fall short of expectations, leaving financial institutions struggling to meet modern demands with rigid, impersonal systems? For countless banks and financial entities, traditional CRM systems—once heralded as

What happens when sales teams are buried under a mountain of data, spending more time on paperwork than building relationships with clients? In today’s hyper-competitive market, this scenario is all too common, with research indicating that sales reps dedicate nearly

In the ever-accelerating realm of marketing technology, Customer Data Platforms (CDPs) stand out as transformative tools designed to unify customer insights and drive personalized engagement at scale. However, for countless marketers, the pursuit of the latest CDP capabilities often mirrors

Imagine a banking landscape where every customer interaction is tailored to individual needs, where financial advice feels personal, and where risks are anticipated before they even emerge. This is the reality South Africa’s major banks are crafting through customer data

Imagine a world where every interaction a customer has with a brand—whether through social media, a website, or a support call—feels seamless, personal, and perfectly timed. Yet, in today’s complex digital landscape, many businesses still confine customer experience (CX) to

I’m thrilled to sit down with Aisha Amaira, a renowned MarTech expert whose passion for blending technology with marketing has helped countless businesses unlock powerful customer insights. With her extensive background in CRM marketing technology and customer data platforms, Aisha
Browse Different Divisions




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