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Business Strategy

Decline in GPU Sales as Gamers Await Next-Generation AMD and Nvidia Cards
Hardware
Decline in GPU Sales as Gamers Await Next-Generation AMD and Nvidia Cards

The graphics processing unit (GPU) market has recently seen a significant downturn, marked by a noticeable decrease in sales as PC gamers eagerly anticipate the upcoming next-generation graphics cards from AMD and Nvidia. According to Jon Peddie Research (JPR), the third quarter of 2024 witnessed a drop in the sale of discrete graphics cards, with only 8.1 million units sold.

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Leveraging Customer Data to Drive Loyalty and Increase Revenue
Customer Experience (CX)
Leveraging Customer Data to Drive Loyalty and Increase Revenue

In a rapidly evolving market environment where Google algorithms constantly change and social media platforms significantly enhance product discovery, brands and retailers must think creatively and strategically to foster customer loyalty. The core challenge lies in effectively transforming vast amounts of customer data into actionable insights that drive both engagement and revenue. By understanding and strategically leveraging this data, companies

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Can People-Focused Strategies Turn ‘Quiet Quitting’ into Engagement?
Talent-Management
Can People-Focused Strategies Turn ‘Quiet Quitting’ into Engagement?

In recent years, the phenomenon of ‘quiet quitting’ has become increasingly prevalent in workplaces. This term refers to employees who do the bare minimum required of their jobs, lacking genuine engagement or enthusiasm. Addressing this trend and transforming it into positive engagement is crucial for companies aiming to foster a more productive and motivated workforce. This article explores how people-focused

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How Will Workplace Buzzwords Shape Employee Well-Being in 2025?
Talent-Management
How Will Workplace Buzzwords Shape Employee Well-Being in 2025?

As we approach 2025, the changing dynamics of workplace culture are becoming evident through new trends and evolving employee expectations. Three buzzwords are at the forefront of this transformation: anti-perks, bare minimum Mondays, and coffee badging. These concepts reflect a shift in how employees and employers view benefits, productivity, and workplace flexibility. Understanding these terms can help businesses stay competitive

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Leveraging CRM for Success in the Future of Hybrid Working
Customer Data Management
Leveraging CRM for Success in the Future of Hybrid Working

As businesses navigate the changing landscape of hybrid working, it has become clear that traditional office environments may no longer be the sole norm. The pandemic has accelerated a shift towards more flexible work models, where employees can split their time between working remotely and being in the office. The growing preference for this blend of work environments is driven

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Is Salesforce Positioned to Lead in the AI-Driven Future of IT Budgets?
Customer Data Management
Is Salesforce Positioned to Lead in the AI-Driven Future of IT Budgets?

Salesforce Inc. (NYSE: CRM) appears to be in a strong position to capitalize on increasing IT budgets, further solidifying its standing among prominent AI-related stocks. With the continually evolving landscape of artificial intelligence and its integration into business operations, companies like Salesforce are poised to reap substantial benefits. A survey conducted by KeyBanc suggests that enterprise software vendors will see

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How Will the Nextivity and LG Partnership Transform 5G for Enterprises?
Networking
How Will the Nextivity and LG Partnership Transform 5G for Enterprises?

Imagine a world where the challenges of deploying advanced 5G solutions across diverse sectors such as education, retail, healthcare, and warehousing are seamlessly addressed. This is what the recent partnership between Nextivity and LG Electronics aims to achieve. By synergizing their expertise, they plan to enhance enterprise-level 5G technologies through innovative devices and applications that integrate effortlessly with private 5G

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How Did TWINSET Boost Conversions with Tealium’s Real-Time CDP?
Customer Data Management
How Did TWINSET Boost Conversions with Tealium’s Real-Time CDP?

The digital era has ushered in a new age of customer interaction, where data-driven decisions and real-time insights can make or break a brand’s success. TWINSET, a renowned fashion retailer from Milan, exemplified this transformation by integrating Tealium’s real-time Customer Data Platform (CDP). This strategic move by TWINSET resulted in significant performance improvements, including a notable 54% increase in Google

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How Can Marketers Adapt to AI Impacting SEO and Consumer Behavior?
Content Marketing Technology
How Can Marketers Adapt to AI Impacting SEO and Consumer Behavior?

As artificial intelligence continues to reshape various industries, its impact on search engine optimization (SEO) and consumer behavior has become increasingly significant. Marketers today face the challenge of not only keeping pace with these advancements but also leveraging them to maintain and enhance their digital presence. Adapting to the changing landscape requires a deep understanding of how AI affects search

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Can AI Innovation in Marketing Maintain Ethical Standards?
Content Marketing Technology
Can AI Innovation in Marketing Maintain Ethical Standards?

Artificial intelligence (AI) has revolutionized the marketing landscape, offering unprecedented customization and efficiency. However, this technological advancement also brings forth significant ethical challenges. As AI continues to evolve, marketers must navigate the delicate balance between innovation and integrity to maintain consumer trust and brand loyalty. The Power of AI in Marketing Unprecedented Customization and Efficiency AI has fundamentally transformed marketing

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How Can Brands Create Effective Hyperlocal Marketing Content?
Content Marketing Technology
How Can Brands Create Effective Hyperlocal Marketing Content?

In an era where everything feels just a click away, the constant barrage of digital interactions has left many longing for something tangible — something that feels personal, rooted, and close to home. Today’s consumers crave experiences that reflect their communities, values, and local identities. Hyperlocal content, meaning highly localized marketing and storytelling tailored to specific communities’ unique cultures, values,

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How Can Hotels Revolutionize Content Marketing With AI?
Content Marketing Technology
How Can Hotels Revolutionize Content Marketing With AI?

In today’s competitive hospitality industry, hotels are constantly seeking innovative ways to enhance their content marketing strategies. With the advent of artificial intelligence (AI), the landscape of content marketing has been significantly transformed. AI offers a variety of tools and techniques that can drastically improve the efficiency and effectiveness of content marketing efforts in the hotel industry. This article delves

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