b2b-daily
Category

MarTech

  • B2B Marketing
February 27, 2026
How Is AI Shifting From Hype to High-Stakes B2B Execution?

The subtle hum of algorithmic processing has replaced the frantic manual labor that once defined the marketing department, signaling a definitive end to the era of digital experimentation. In the current landscape, the novelty of machine learning has matured into

How Is AI Shifting From Hype to High-Stakes B2B Execution?
  • B2B Marketing
February 27, 2026
Why B2B Marketers Must Focus on the 95 Percent of Non-Buyers
  • B2B Marketing
February 27, 2026
How to Create Distinctive Content in an AI-Driven Landscape
  • Digital Marketing
February 27, 2026
Extend Launches Cultural Intelligence Marketing Platform
Dive into diverse divisions

Dive into Diversity

On Trend MarTech​

Popular Stories

  • Marketing Automation / Email Marketing
How Will Verint’s Unified Brand Advance CX Automation?
February 23, 2026
How Will Verint’s Unified Brand Advance CX Automation?
  • Customer Data Management
Top Real Estate Agents Use Smarter CRMs to Drive Growth
February 23, 2026
Top Real Estate Agents Use Smarter CRMs to Drive Growth
  • Digital Marketing
Why Is Your Marketing Dashboard Failing to Show Real Growth?
February 26, 2026
Why Is Your Marketing Dashboard Failing to Show Real Growth?
  • Digital Marketing
Extend Launches Cultural Intelligence Marketing Platform
February 27, 2026
Extend Launches Cultural Intelligence Marketing Platform
  • Marketing Automation / Email Marketing
How Marketing Teams Must Own Brand Security and Trust
February 26, 2026
How Marketing Teams Must Own Brand Security and Trust
  • Customer Data Management
Is CRM Stock Finally Trading Below Its Intrinsic Value?
February 23, 2026
Is CRM Stock Finally Trading Below Its Intrinsic Value?
  • Customer Data Management
Trend Analysis: Strategic CRM Investment Growth
February 27, 2026
Trend Analysis: Strategic CRM Investment Growth
  • B2B Marketing
How Is AI Shifting From Hype to High-Stakes B2B Execution?
February 27, 2026
How Is AI Shifting From Hype to High-Stakes B2B Execution?
  • Marketing Automation / Email Marketing
Can AI Finally Deliver the Audience of One?
February 23, 2026
Can AI Finally Deliver the Audience of One?
  • Marketing Automation / Email Marketing
What is the State of Enterprise Email Marketing in 2026?
February 23, 2026
What is the State of Enterprise Email Marketing in 2026?
MarTech

Marketing Automation

  • Marketing Automation / Email Marketing
February 26, 2026
How Marketing Teams Must Own Brand Security and Trust

Aisha Amaira has spent years at the intersection of marketing technology and data-driven insights. As a specialist in CRM and customer data platforms, she understands that the strongest marketing campaign is worthless if the delivery channel is compromised. In today’s

How Marketing Teams Must Own Brand Security and Trust
  • Marketing Automation / Email Marketing
How Is AI Transforming the Future of Email Marketing?
February 26, 2026
How Is AI Transforming the Future of Email Marketing?

The traditional newsletter has transformed from a static, digital flyer into a sentient communication layer that anticipates consumer needs before they are even articulated. While the concept of automated mail has existed for decades, the integration of deep learning and

  • Marketing Automation / Email Marketing
How Will Adswerve’s New CEO Lead the Shift to AI Marketing?
February 26, 2026
How Will Adswerve’s New CEO Lead the Shift to AI Marketing?

The rapid acceleration of generative intelligence has forced a dramatic reevaluation of how brands interact with digital ecosystems, making the appointment of Tom Zawacki as CEO of Adswerve a pivotal moment for the industry. This leadership change signals a strategic

MarTech

All MarTech News

When Is the Best Time to Email for More Sales?
  • Marketing Automation / Email Marketing
February 19, 2026
When Is the Best Time to Email for More Sales?

In the world of e-commerce, where inboxes are battlegrounds for customer attention, the timing of an email can be the

Why Does Your AI SEO Strategy Need They Ask, You Answer?
  • Content Marketing Technology
February 19, 2026
Why Does Your AI SEO Strategy Need They Ask, You Answer?

The fundamental dynamic between a person seeking information and a business providing it has been permanently altered by the integration

Trend Analysis: AI Content Optimization
  • Content Marketing Technology
February 19, 2026
Trend Analysis: AI Content Optimization

The long-held belief that comprehensive, narrative-driven content reigns supreme in digital marketing is being systematically dismantled by the very AI

Trend Analysis: AI-Driven Customer Lifecycle
  • Customer Experience (CX)
February 18, 2026
Trend Analysis: AI-Driven Customer Lifecycle

The long-standing model of customer support, built on reacting to problems as they arise, is rapidly being dismantled in favor

Is Streaming Consolidation Good for Consumers?
  • Customer Experience (CX)
February 18, 2026
Is Streaming Consolidation Good for Consumers?

The End of the Streaming Wars? Navigating a New Era of Digital Entertainment The once-celebrated era of endless choice in

Trend Analysis: AI-Led Customer Experience
  • Customer Experience (CX)
February 18, 2026
Trend Analysis: AI-Led Customer Experience

The traditional bedrock of industrial manufacturing, built upon engineering precision and operational mastery, is now shifting to support a new

Trend Analysis: AI in Email Personalization
  • Marketing Automation / Email Marketing
February 18, 2026
Trend Analysis: AI in Email Personalization

The days of a single, uniform message resonating with an entire customer base have conclusively ended, replaced by a sophisticated

Statistics Reveal Email’s Enduring Dominance
  • Marketing Automation / Email Marketing
February 18, 2026
Statistics Reveal Email’s Enduring Dominance

The Undeniable Powerhouse in a World of Fleeting Trends In an age of endless social media feeds and instant messaging

Load More
Explore more in our additional categories

New Categories to Explore

MarTech

Popular Stories

  • B2B Marketing
February 23, 2026
Agentic AI to Drive B2B Payments and Negotiations by 2026

The era of manual corporate procurement has finally reached its breaking point as autonomous software agents now handle the complex financial handshakes that once took weeks to finalize. While consumer retail transitioned to a frictionless, one-click experience years ago, the

  • Content Marketing Technology
February 27, 2026
The Shift From Visibility To Preference Engineering In SEO

The Dawn of a New ErWhy Preference Now Trumps Simple Visibility The digital marketplace has reached a critical inflection point where the traditional pursuit of search engine rankings is being replaced by a sophisticated war for algorithmic favoritism. For decades,

  • Customer Data Management
February 23, 2026
People.ai SalesAI Platform – Review

Modern sales organizations have long struggled with a paradox where the more data they collect, the less they actually understand about their customers. While Customer Relationship Management (CRM) systems were designed to be the ultimate record of truth, they have

  • Customer Experience (CX)
February 27, 2026
Infobip Launches AgentOS for Autonomous Customer Journeys

For two decades, Infobip has served as the backbone of global messaging, but the recent debut of AgentOS marks a profound transition from basic delivery to sophisticated AI orchestration. This launch represents a strategic pivot for the company, moving away

  • Marketing Automation / Email Marketing
February 26, 2026
How Is AI Transforming the Future of Email Marketing?

The traditional newsletter has transformed from a static, digital flyer into a sentient communication layer that anticipates consumer needs before they are even articulated. While the concept of automated mail has existed for decades, the integration of deep learning and

  • Customer Data Management
February 25, 2026
How Does Treasure Code Revolutionize Customer Data Operations?

Managing billions of customer data points across fragmented platforms has traditionally required an army of engineers and a labyrinth of manual configurations. The launch of Treasure Code marks a significant shift in this landscape, introducing an AI-native command-line interface (CLI)

  • B2B Marketing
February 23, 2026
How Can B2B Leaders Maintain Focus in a High-Pressure World?

The persistent noise of notification pings and the relentless demand for immediate turnaround have turned the average B2B marketing department into a reactive clearinghouse for minor tactical pivots. In the current high-stakes environment of 2026, the traditional distinction between urgent

  • B2B Marketing
April 15, 2024
How Crucial is an Ideal Customer Profile in Marketing?

Creating an Ideal Customer Profile (ICP) is a crucial success factor in marketing. This strategic tool defines the core characteristics, behavior patterns, and needs of the most promising customers. An ICP’s purpose is to identify individuals who are not just

Check out more content or features in the following different areas

New Categories to Explore

MarTech

You might also like

  • Marketing Automation / Email Marketing
How Can Targeted Email Marketing Boost E-commerce Sales?
April 2, 2024
How Can Targeted Email Marketing Boost E-commerce Sales?
  • Content Marketing Technology
How Generative AI is Revolutionizing SEO Strategies Forever
April 8, 2025
How Generative AI is Revolutionizing SEO Strategies Forever
  • Marketing Automation / Email Marketing
Maximizing Email Marketing Potential: Unlocking the Advantages of an Enterprise-Level Platform
April 26, 2023
Maximizing Email Marketing Potential: Unlocking the Advantages of an Enterprise-Level Platform
  • Digital Marketing
April 30, 2025
How Can Empowered Sales Drive Furniture Retail Success?
  • Customer Experience (CX)
August 22, 2025
Help Desk Software Shapes the Future of Customer Experience
  • Content Marketing Technology
August 11, 2023
The Limitations of ChatGPT in Legal Content Creation: A Comprehensive Analysis
  • Marketing Automation / Email Marketing
December 13, 2023
Using Artificial Intelligence for Optimal Email Campaign Optimization During the Holidays
Navigating Ethical and Legal Considerations When Transitioning Clients in the Legal Industry
  • Customer Data Management
October 19, 2023
Navigating Ethical and Legal Considerations When Transitioning Clients in the Legal Industry

In the legal profession, moving from one law firm to another raises complex ethical and legal considerations, particularly when it

10 Must-Try Social Media Content Types for Engagement Today
  • Content Marketing Technology
September 29, 2025
10 Must-Try Social Media Content Types for Engagement Today

In a digital landscape where billions of posts flood social media feeds every day, capturing attention feels like chasing a

Is Your CRM Hiding Your Biggest Revenue Risks?
  • Customer Data Management
January 27, 2026
Is Your CRM Hiding Your Biggest Revenue Risks?

The most significant risks to a company’s revenue forecast are often not found in spreadsheets or reports but are instead

  • Digital Marketing
October 19, 2023
Revolutionizing Customer Engagement: A Deep Dive into the Evolution of the Marketing Funnel
  • B2B Marketing
June 10, 2025
Can Mental Availability Boost B2B Buyer Engagement?
  • Customer Experience (CX)
December 2, 2024
How is AI Transforming Customer Experience for Brands’ Success?
  • Content Marketing Technology
March 31, 2025
What Are the Best AI Tools for Boosting Content Creation Efficiency?