b2b-daily
Search
Close this search box.
Search
Close this search box.
Category

MarTech

  • B2B Marketing
July 18, 2025
Chorus Helps Brands Decode AI Perceptions in B2B Marketing

The evolving landscape of B2B marketing increasingly relies on the nuanced interpretations rendered by generative AI, reflecting a shift from traditional brand interactions. The launch of Chorus by a UK agency marks a transformative moment, enabling brands to dissect how

Chorus Helps Brands Decode AI Perceptions in B2B Marketing
  • Customer Experience (CX)
July 18, 2025
How Is AI Revolutionizing Customer Experiences?
  • Content Marketing Technology
July 18, 2025
Trend Analysis: Content Moderation in Social Media
  • Content Marketing Technology
July 18, 2025
Trend Analysis: Storytelling in Branded Content
Dive into diverse divisions

Dive into Diversity

On Trend MarTech​

Popular Stories

  • Digital Marketing
Are Startups Ready for the Digital Marketing Talent Battle?
July 17, 2025
Are Startups Ready for the Digital Marketing Talent Battle?
  • B2B Marketing
Chorus Helps Brands Decode AI Perceptions in B2B Marketing
July 18, 2025
Chorus Helps Brands Decode AI Perceptions in B2B Marketing
  • Customer Experience (CX)
Natterbox Launches AI Tools to Revolutionize Customer Support
July 14, 2025
Natterbox Launches AI Tools to Revolutionize Customer Support
  • Customer Experience (CX)
Lucidya Secures $30M to Boost AI-Powered Customer Experience
July 17, 2025
Lucidya Secures $30M to Boost AI-Powered Customer Experience
  • Customer Experience (CX)
How Does Voca CIC Revolutionize Customer Engagement?
July 17, 2025
How Does Voca CIC Revolutionize Customer Engagement?
  • Customer Experience (CX)
Is Customer Experience Key to Business Survival?
July 18, 2025
Is Customer Experience Key to Business Survival?
  • Customer Experience (CX)
How Is AI Revolutionizing Customer Experiences?
July 18, 2025
How Is AI Revolutionizing Customer Experiences?
  • Marketing Automation / Email Marketing
Backstroke Secures $2.8M for AI-Driven Email Marketing Growth
July 17, 2025
Backstroke Secures $2.8M for AI-Driven Email Marketing Growth
  • Content Marketing Technology
Trend Analysis: Content Moderation in Social Media
July 18, 2025
Trend Analysis: Content Moderation in Social Media
  • Customer Data Management
Is Your AI Strategy Falling Short Due to Bad CRM Data?
July 16, 2025
Is Your AI Strategy Falling Short Due to Bad CRM Data?
MarTech

Marketing Automation

  • Marketing Automation / Email Marketing
July 18, 2025
Trend Analysis: Marketing Workflow Automation

Imagine a bustling business landscape where teams tirelessly strive to enhance collaboration, yet often find themselves confined by traditional boundaries. Marketing workflow automation emerges as a beacon of innovation, offering a robust solution to break these silos. In today’s dynamic

Trend Analysis: Marketing Workflow Automation
  • Marketing Automation / Email Marketing
Could Automation Revolutionize UK Advertising Strategies?
July 17, 2025
Could Automation Revolutionize UK Advertising Strategies?

As the digital landscape evolves, companies face mounting pressures to adapt amidst budget constraints and the disappearance of third-party cookies. On July 15, leaders from AdCellerant, Google, Yext, and other industry giants converged at the Courthouse Hotel Soho Cinema in

  • Marketing Automation / Email Marketing
Backstroke Secures $2.8M for AI-Driven Email Marketing Growth
July 17, 2025
Backstroke Secures $2.8M for AI-Driven Email Marketing Growth

Backstroke, a cutting-edge generative AI email marketing platform tailored for e-commerce brands, has successfully raised $2.8 million in funding to further fuel its expansion. The investment, spearheaded by Allos Ventures with continued support from High Alpha and Ground Game Ventures,

MarTech

All MarTech News

Is Fulfillment Operations Key to Customer Loyalty?
  • Customer Experience (CX)
July 1, 2025
Is Fulfillment Operations Key to Customer Loyalty?

In today’s fast-paced market driven by consumer demands for speed and precision, companies find themselves compelled to reevaluate what constitutes

Back to Basics: Boosting Customer Experience Through Simplicity
  • Customer Experience (CX)
July 1, 2025
Back to Basics: Boosting Customer Experience Through Simplicity

In today’s fast-paced world, businesses are in a perpetual race to captivate consumers and maintain their loyalty. However, an overwhelming

Can AI Transform Marketing Into a Personalized Powerhouse?
  • Marketing Automation / Email Marketing
July 1, 2025
Can AI Transform Marketing Into a Personalized Powerhouse?

In the rapidly evolving tech landscape, marketing professionals constantly face the challenge of optimizing personalization while navigating the complexities of

How is Lumen Transforming B2B Marketing with GenStudio?
  • B2B Marketing
July 1, 2025
How is Lumen Transforming B2B Marketing with GenStudio?

In an era where personalization and speed are paramount in marketing, Lumen Technologies is pioneering a shift in B2B marketing

Navigating Social vs. PPC Video Strategies for Marketers
  • Content Marketing Technology
July 1, 2025
Navigating Social vs. PPC Video Strategies for Marketers

In today’s digital advertising landscape, video content has solidified its place as a powerful tool for marketers seeking to capture

Freelance Customer Service: Key to Consistent Branding Success
  • Customer Experience (CX)
July 1, 2025
Freelance Customer Service: Key to Consistent Branding Success

In an industry that places high value on consistent and quality customer experience, the debate on whether traditional contact centers

Is AI Unlocking New Ways to Access Customer Data?
  • Customer Data Management
July 1, 2025
Is AI Unlocking New Ways to Access Customer Data?

In a rapidly evolving digital landscape, Treasure Data has introduced a groundbreaking solution to enhance the accessibility and utility of

Content Marketing Trends 2025: Trust, AI, and Data Storytelling
  • Content Marketing Technology
June 30, 2025
Content Marketing Trends 2025: Trust, AI, and Data Storytelling

As the digital landscape continues to evolve, content marketing is undergoing significant transformations, paving the way for innovative strategies that

Load More
Explore more in our additional categories

New Categories to Explore

MarTech

Popular Stories

  • Content Marketing Technology
July 18, 2025
Trend Analysis: Content Moderation in Social Media

Content moderation has emerged as a pressing issue in the social media landscape, as platforms must constantly balance free expression with the need to curb harmful content. The rapid growth of user-generated content has intensified this challenge, demanding more sophisticated

  • Customer Experience (CX)
July 18, 2025
How Is AI Revolutionizing Customer Experiences?

Picture this: As you scroll through your favorite shopping app, it almost feels like the platform knows you better than you know yourself. From personalized recommendations to instant customer support that sounds eerily human, your experience is smoother and more

  • B2B Marketing
April 15, 2024
How Crucial is an Ideal Customer Profile in Marketing?

Creating an Ideal Customer Profile (ICP) is a crucial success factor in marketing. This strategic tool defines the core characteristics, behavior patterns, and needs of the most promising customers. An ICP’s purpose is to identify individuals who are not just

  • Marketing Automation / Email Marketing
July 17, 2025
Backstroke Secures $2.8M for AI-Driven Email Marketing Growth

Backstroke, a cutting-edge generative AI email marketing platform tailored for e-commerce brands, has successfully raised $2.8 million in funding to further fuel its expansion. The investment, spearheaded by Allos Ventures with continued support from High Alpha and Ground Game Ventures,

  • Content Marketing Technology
July 18, 2025
Trend Analysis: Storytelling in Branded Content

In the constantly evolving field of marketing, storytelling is becoming a vital strategy that brands are increasingly embracing to connect deeply with their audiences. This immersive method transcends traditional advertising approaches and touches upon emotional and genuine consumer experiences. Integrating

  • Customer Data Management
July 16, 2025
Is Your AI Strategy Falling Short Due to Bad CRM Data?

In the ever-evolving business landscape, the integration of AI with CRM systems is growing as a primary driver for innovation. However, a staggering disconnect between perceived CRM data quality and its true condition is hindering this progress. As organizations dive

  • B2B Marketing
July 16, 2025
B2B Buyers Show Preference Before Evaluations Begin

In today’s fast-paced B2B landscape, marketers are challenged like never before. As new research reshapes our understanding of buyer behavior, professionals are looking for ways to navigate and influence the purchasing journey long before it officially begins. To shed light

  • Content Marketing Technology
July 11, 2025
Boost Small Business Visibility With Content Marketing

In today’s competitive digital marketplace, small businesses often face numerous challenges in standing out and gaining online visibility. With the digital landscape evolving rapidly, the pressure to remain visible and relevant is mounting. According to a recent study, businesses using

Check out more content or features in the following different areas

New Categories to Explore

MarTech

You might also like

  • Digital Marketing
How Can Sales and Marketing Alignment Drive Revenue Growth?
January 2, 2025
How Can Sales and Marketing Alignment Drive Revenue Growth?
  • Content Marketing Technology
Choosing Between SerpClix and SerpSEO for Effective SEO Strategies
April 3, 2025
Choosing Between SerpClix and SerpSEO for Effective SEO Strategies
  • Digital Marketing
Enhance B2B Growth by Aligning Sales and Marketing with AI Tools
October 25, 2024
Enhance B2B Growth by Aligning Sales and Marketing with AI Tools
  • Customer Experience (CX)
June 11, 2024
Enhancing Customer Experience with Targeted Audit Strategies
  • Marketing Automation / Email Marketing
January 25, 2024
Mastering Automated Marketing: A Comprehensive Guide to Planning, Execution, and Optimization
  • Marketing Automation / Email Marketing
April 24, 2025
Email Marketing: Essential and Evolving for SMEs in 2025
  • Customer Data Management
September 8, 2023
Revolutionizing the Insurance Sector: The Power of AI-Integrated CRM Systems
The Power of Personalization: Yotpo Email Takes E-commerce Communication to New Heights
  • Marketing Automation / Email Marketing
November 9, 2023
The Power of Personalization: Yotpo Email Takes E-commerce Communication to New Heights

Personalization has become the cornerstone of successful brand-customer relationships in the digital landscape. With the e-commerce industry undergoing a transformative

How Is Mundial Media Revolutionizing Multicultural Advertising?
  • Marketing Automation / Email Marketing
November 21, 2024
How Is Mundial Media Revolutionizing Multicultural Advertising?

Mundial Media, a prominent contextual marketing platform, recently raised $1.5 million in a pre-seed extension round from both existing benefactors

How Can CRM Analytics Revolutionize Your Ecommerce Strategy?
  • Customer Data Management
February 24, 2025
How Can CRM Analytics Revolutionize Your Ecommerce Strategy?

Understanding how CRM analytics can transform your ecommerce strategy is crucial for modern businesses. In today’s competitive landscape, leveraging customer

  • Customer Data Management
September 20, 2023
Revolutionizing Personalized Marketing: Movable Ink’s Universal Data Activation Capabilities Explained
  • Marketing Automation / Email Marketing
January 22, 2024
Mastering the Art of Visual Appeal: A Comprehensive Guide to Optimizing Email Campaigns with Background Imagery and Graphics
  • Content Marketing Technology
January 3, 2025
Influencer Marketing in 2025: Growth, Diversity, and TikTok Uncertainty
  • Customer Data Management
March 31, 2025
How Does Creatio CRM Boost Customer Engagement for Businesses?