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AdRoll and Improvado Unveil Advanced Cross-Channel Attribution Dashboard
May 28, 2024
AdRoll and Improvado Unveil Advanced Cross-Channel Attribution Dashboard

In the fast-evolving digital marketing landscape, accessing and interpreting data to drive marketing decisions has become paramount for success. Now, two players in the digital advertising space, AdRoll and Improvado, have pooled their expertise to enhance the analytics experience for

Navigating the Future of Online Selling with Social Commerce
May 28, 2024
Navigating the Future of Online Selling with Social Commerce

The digital marketplace is undergoing a monumental shift, with the advent of social commerce standing at the forefront of this transformation. This burgeoning nexus of social media and e-commerce fusion is rewriting the rules of online selling. It is changing

Revolutionizing Sales Training with AI and Data Analytics
May 24, 2024
Revolutionizing Sales Training with AI and Data Analytics

The landscape of sales training is undergoing a radical transformation. In pursuit of optimizing effectiveness and providing customized learning experiences for sales professionals, artificial intelligence (AI) and data analytics emerge as pivotal tools. The capacity of these technologies to dissect

SugarCRM Acquires Sales-i to Boost AI-Driven Revenue Insights
May 24, 2024
SugarCRM Acquires Sales-i to Boost AI-Driven Revenue Insights

In a strategic move to bolster its intelligence-driven sales automation offerings, SugarCRM has acquired Sales-i, a premier provider of revenue intelligence solutions. This acquisition, the financial terms of which remain undisclosed, aims to enhance the business revenue and profitability of

How Can Marketing and Market Research Maximize ROI?
May 24, 2024
How Can Marketing and Market Research Maximize ROI?

In today’s ever-evolving marketplace, marketing and market research play pivotal roles in driving strategic decisions that can make or break a company’s success. Yet often their contributions are undervalued or misunderstood within an organization. This article delves into how marketing

Building Resilient Sales Teams for Today’s Dynamic Markets
May 23, 2024
Building Resilient Sales Teams for Today’s Dynamic Markets

The continuously evolving landscape of sales demands teams capable of thriving through change. As the market’s complexities grow, traditional sales methodologies are faltering, compelling a redefinition of what constitutes a successful and adaptable sales team. The conventional focus on immediate

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AdRoll and Improvado Unveil Advanced Cross-Channel Attribution Dashboard
May 28, 2024
AdRoll and Improvado Unveil Advanced Cross-Channel Attribution Dashboard

In the fast-evolving digital marketing landscape, accessing and interpreting data to drive marketing decisions has become paramount for success. Now, two players in the digital advertising space, AdRoll and Improvado, have pooled their expertise to enhance the analytics experience for

Navigating the Future of Online Selling with Social Commerce
May 28, 2024
Navigating the Future of Online Selling with Social Commerce

The digital marketplace is undergoing a monumental shift, with the advent of social commerce standing at the forefront of this transformation. This burgeoning nexus of social media and e-commerce fusion is rewriting the rules of online selling. It is changing

Revolutionizing Sales Training with AI and Data Analytics
May 24, 2024
Revolutionizing Sales Training with AI and Data Analytics

The landscape of sales training is undergoing a radical transformation. In pursuit of optimizing effectiveness and providing customized learning experiences for sales professionals, artificial intelligence (AI) and data analytics emerge as pivotal tools. The capacity of these technologies to dissect

SugarCRM Acquires Sales-i to Boost AI-Driven Revenue Insights
May 24, 2024
SugarCRM Acquires Sales-i to Boost AI-Driven Revenue Insights

In a strategic move to bolster its intelligence-driven sales automation offerings, SugarCRM has acquired Sales-i, a premier provider of revenue intelligence solutions. This acquisition, the financial terms of which remain undisclosed, aims to enhance the business revenue and profitability of

How Can Marketing and Market Research Maximize ROI?
May 24, 2024
How Can Marketing and Market Research Maximize ROI?

In today’s ever-evolving marketplace, marketing and market research play pivotal roles in driving strategic decisions that can make or break a company’s success. Yet often their contributions are undervalued or misunderstood within an organization. This article delves into how marketing

Building Resilient Sales Teams for Today’s Dynamic Markets
May 23, 2024
Building Resilient Sales Teams for Today’s Dynamic Markets

The continuously evolving landscape of sales demands teams capable of thriving through change. As the market’s complexities grow, traditional sales methodologies are faltering, compelling a redefinition of what constitutes a successful and adaptable sales team. The conventional focus on immediate

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