
The long-reigning era of the single customer experience metric is officially over, as businesses awaken to the provocative reality that the one number many have sworn by—the Net Promoter Score (NPS)—has become an obsolete indicator of true customer health. Gartner’s

The long-reigning era of the single customer experience metric is officially over, as businesses awaken to the provocative reality that the one number many have sworn by—the Net Promoter Score (NPS)—has become an obsolete indicator of true customer health. Gartner’s

The sheer volume of customer conversations happening every minute across countless digital and voice channels has created a strategic imperative for businesses to listen more effectively than ever before. In an environment where customer expectations for speed, clarity, and personalization
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What if the metrics guiding billions in business decisions are steering companies straight into a customer experience disaster? In 2025, a staggering $3.8 trillion in annual revenue is lost globally due to poor customer experiences, yet many organizations cling to

Setting the Stage for Mobile CX Evolution Imagine a world where a smartphone is not just a device but an extension of personal identity, seamlessly integrating into every facet of daily life—from managing work tasks to capturing life’s fleeting moments
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What if the metrics guiding billions in business decisions are steering companies straight into a customer experience disaster? In 2025, a staggering $3.8 trillion in annual revenue is lost globally due to poor customer experiences, yet many organizations cling to

Setting the Stage for CX Transformation Imagine a scenario where a loyal customer, eager to resolve a simple issue, navigates through a maze of automated menus and disconnected departments, only to abandon the effort in frustration. This is not a

Setting the Stage for AI’s Market Impact Imagine a scenario where a major retailer launches an AI chatbot to streamline customer service, only to have it mistakenly offer unauthorized discounts, leading to widespread frustration and a social media backlash. This

In an era where technology promises seamless experiences, customer frustration with service interactions continues to boil over into outright rage, often driven by repetitive and irrelevant communications that waste time and test patience. Studies from reputable sources like the CCMC’s

In an era where digital transformation dictates the pace of business, conversational AI—encompassing chatbots, voicebots, and virtual assistants—stands at the forefront of revolutionizing customer service, offering instant responses and scalable solutions that redefine engagement. These technologies are not just tools

Setting the Stage for Mobile CX Evolution Imagine a world where a smartphone is not just a device but an extension of personal identity, seamlessly integrating into every facet of daily life—from managing work tasks to capturing life’s fleeting moments
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