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Customer Data Management

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Emerging Trends in Digital Marketing: The Crucial Balance of First-Party and Partner Data
December 13, 2023
Emerging Trends in Digital Marketing: The Crucial Balance of First-Party and Partner Data

In the rapidly evolving landscape of digital marketing, there is a growing consensus that first-party data will become the most valuable currency. As cookies fade into oblivion, marketers recognize the need to expand beyond traditional identifiers and build a future-ready

Streamlining Mortgage Processes with a CRM System: Boosting Efficiency and Productivity
December 12, 2023
Streamlining Mortgage Processes with a CRM System: Boosting Efficiency and Productivity

In today’s digital world, implementing a mortgage CRM system has become essential for lenders seeking to streamline their operations, enhance customer experience, and improve overall efficiency. By digitizing the process of collecting customer information, eliminating paperwork, and providing advanced functionalities,

Revolutionizing Cross-Channel Engagement: Blueshift Launches Free Tier of its Customer Data Platform
December 11, 2023
Revolutionizing Cross-Channel Engagement: Blueshift Launches Free Tier of its Customer Data Platform

Blueshift, the leading platform for intelligent cross-channel engagement, has announced the launch of a free tier of its industry-leading Customer Data Platform (CDP). This exciting development empowers marketers to leverage customer data from multiple sources, enabling them to build up

Transforming Marketing: Chris O’Neill Joins GrowthLoop’s Board of Directors and the Dawn of Generative Marketing
December 11, 2023
Transforming Marketing: Chris O’Neill Joins GrowthLoop’s Board of Directors and the Dawn of Generative Marketing

In a move to drive innovation and accelerate their transformative approach to growth marketing, GrowthLoop has announced the appointment of Chris O’Neill to their Board of Directors. With over 25 years of experience as a global technology leader, O’Neill’s executive

Empowering Businesses with Data: An In-depth Look into Tealium’s Insights Intelligence Tool
December 11, 2023
Empowering Businesses with Data: An In-depth Look into Tealium’s Insights Intelligence Tool

In today’s dynamic and highly competitive business landscape, having comprehensive insights into customer behaviour and preferences has become paramount for organizations. Tealium, a leading provider of customer data orchestration solutions, has introduced their groundbreaking Insights intelligence tool. Insights empowers businesses

Safeguarding Your CRM Data: Protecting the Vital Core of Your Sales Operation
December 8, 2023
Safeguarding Your CRM Data: Protecting the Vital Core of Your Sales Operation

In today’s digital age, customer relationship management (CRM) systems have become the lifeline of sales operations, enabling businesses to efficiently manage customer interactions and drive growth. However, despite being a critical component, CRM data is often treated differently from other

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Emerging Trends in Digital Marketing: The Crucial Balance of First-Party and Partner Data
December 13, 2023
Emerging Trends in Digital Marketing: The Crucial Balance of First-Party and Partner Data

In the rapidly evolving landscape of digital marketing, there is a growing consensus that first-party data will become the most valuable currency. As cookies fade into oblivion, marketers recognize the need to expand beyond traditional identifiers and build a future-ready

Streamlining Mortgage Processes with a CRM System: Boosting Efficiency and Productivity
December 12, 2023
Streamlining Mortgage Processes with a CRM System: Boosting Efficiency and Productivity

In today’s digital world, implementing a mortgage CRM system has become essential for lenders seeking to streamline their operations, enhance customer experience, and improve overall efficiency. By digitizing the process of collecting customer information, eliminating paperwork, and providing advanced functionalities,

Revolutionizing Cross-Channel Engagement: Blueshift Launches Free Tier of its Customer Data Platform
December 11, 2023
Revolutionizing Cross-Channel Engagement: Blueshift Launches Free Tier of its Customer Data Platform

Blueshift, the leading platform for intelligent cross-channel engagement, has announced the launch of a free tier of its industry-leading Customer Data Platform (CDP). This exciting development empowers marketers to leverage customer data from multiple sources, enabling them to build up

Transforming Marketing: Chris O’Neill Joins GrowthLoop’s Board of Directors and the Dawn of Generative Marketing
December 11, 2023
Transforming Marketing: Chris O’Neill Joins GrowthLoop’s Board of Directors and the Dawn of Generative Marketing

In a move to drive innovation and accelerate their transformative approach to growth marketing, GrowthLoop has announced the appointment of Chris O’Neill to their Board of Directors. With over 25 years of experience as a global technology leader, O’Neill’s executive

Empowering Businesses with Data: An In-depth Look into Tealium’s Insights Intelligence Tool
December 11, 2023
Empowering Businesses with Data: An In-depth Look into Tealium’s Insights Intelligence Tool

In today’s dynamic and highly competitive business landscape, having comprehensive insights into customer behaviour and preferences has become paramount for organizations. Tealium, a leading provider of customer data orchestration solutions, has introduced their groundbreaking Insights intelligence tool. Insights empowers businesses

Safeguarding Your CRM Data: Protecting the Vital Core of Your Sales Operation
December 8, 2023
Safeguarding Your CRM Data: Protecting the Vital Core of Your Sales Operation

In today’s digital age, customer relationship management (CRM) systems have become the lifeline of sales operations, enabling businesses to efficiently manage customer interactions and drive growth. However, despite being a critical component, CRM data is often treated differently from other

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