Air India Adds Multilingual Support to Enhance Customer Experience

In an ambitious move to cater to India’s diverse linguistic landscape, Air India has expanded its customer support services by incorporating seven regional languages. These languages include Bengali, Kannada, Malayalam, Marathi, Punjabi, Tamil, and Telugu. The initiative aims to provide a more personalized and accessible experience for passengers who prefer to communicate in their native languages. This enhancement is designed to ease the communication process, thereby decreasing response times and improving overall service efficiency.

Aligned with its vision of being a ‘global airline with an Indian heart,’ Air India’s multilingual support is a significant milestone in its ongoing transformation journey. By broadening its reach and strengthening customer bonds, the airline ensures that each interaction is more familiar and inclusive. One of the standout features of this update is the airline’s Interactive Voice Response (IVR) system, which can automatically detect a customer’s language preference based on their mobile network. This technological advancement significantly reduces the effort required for customers to get the support they need, making the service more efficient and user-friendly.

Expanded Operational Infrastructure

To support this extensive multilingual initiative, Air India has also bolstered its customer support infrastructure by setting up five new contact centers. These centers provide 24/7 assistance to passengers worldwide, ensuring that help is always available regardless of time zones. These new contact centers are equipped with dedicated desks for premium and frequent flyers, offering specialized services that cater to their specific needs. The special language assistance in the newly added Indian languages is available daily from 8 AM to 11 PM IST, further emphasizing the airline’s commitment to inclusivity and customer satisfaction.

The addition of these contact centers is a strategic development that underscores Air India’s commitment to enhancing its customer service capabilities. By offering specialized desks and around-the-clock support, the airline ensures that passengers receive prompt and effective assistance. This comprehensive support system is a testament to Air India’s dedication to providing a superior customer experience, which is expected to significantly elevate passengers’ perception of the airline.

Back-Office Insourcing Strategy

Air India has taken a significant step to accommodate India’s diverse linguistic landscape by expanding its customer support services to include seven regional languages: Bengali, Kannada, Malayalam, Marathi, Punjabi, Tamil, and Telugu. This initiative aims to offer a more personalized and accessible experience for passengers who prefer to communicate in their native languages. By doing so, it facilitates smoother communication, reduces response times, and enhances overall service efficiency.

As part of its mission to be a "global airline with an Indian heart," Air India’s multilingual support marks a vital milestone in its ongoing transformation journey. By expanding its reach and strengthening customer relationships, the airline ensures that each interaction feels more familiar and inclusive. A key feature of this update is the airline’s Interactive Voice Response (IVR) system, which automatically detects a customer’s language preference based on their mobile network. This technological innovation dramatically reduces the effort required by customers to obtain support, making the service more efficient and user-friendly.

Explore more

AI Revolutionizes Corporate Finance: Enhancing CFO Strategies

Imagine a finance department where decisions are made with unprecedented speed and accuracy, and predictions of market trends are made almost effortlessly. In today’s rapidly changing business landscape, CFOs are facing immense pressure to keep up. These leaders wonder: Can Artificial Intelligence be the game-changer they’ve been waiting for in corporate finance? The unexpected truth is that AI integration is

AI Revolutionizes Risk Management in Financial Trading

In an era characterized by rapid change and volatility, artificial intelligence (AI) emerges as a pivotal tool for redefining risk management practices in financial markets. Financial institutions increasingly turn to AI for its advanced analytical capabilities, offering more precise and effective risk mitigation. This analysis delves into key trends, evaluates current market patterns, and projects the transformative journey AI is

Is AI Transforming or Enhancing Financial Sector Jobs?

Artificial intelligence stands at the forefront of technological innovation, shaping industries far and wide, and the financial sector is no exception to this transformative wave. As AI integrates into finance, it isn’t merely automating tasks or replacing jobs but is reshaping the very structure and nature of work. From asset allocation to compliance, AI’s influence stretches across the industry’s diverse

RPA’s Resilience: Evolving in Automation’s Complex Ecosystem

Ever heard the assertion that certain technologies are on the brink of extinction, only for them to persist against all odds? In the rapidly shifting tech landscape, Robotic Process Automation (RPA) has continually faced similar scrutiny, predicted to be overtaken by shinier, more advanced systems. Yet, here we are, with RPA not just surviving but thriving, cementing its role within

How Is RPA Transforming Business Automation?

In today’s fast-paced business environment, automation has become a pivotal strategy for companies striving for efficiency and innovation. Robotic Process Automation (RPA) has emerged as a key player in this automation revolution, transforming the way businesses operate. RPA’s capability to mimic human actions while interacting with digital systems has positioned it at the forefront of technological advancement. By enabling companies