b2b-daily
Home | MarTech | Customer Experience (CX)

AI Revolutionizes Aramex’s Global Customer Experience

Avatar photo
by Paige Williams
May 15, 2025
Image Credit: Freepik / Freepik
AI Revolutionizes Aramex’s Global Customer Experience
Article Highlights
Off On

In a world where efficiency and customer service dictate success for logistics companies, Aramex has steadfastly embraced the power of AI to transform its operations across 65 countries, ushering in a new era of customer experience excellence. The collaboration with Sprinklr has been pivotal in this endeavor, leveraging cutting-edge technology to modernize Aramex’s diverse array of services. The cornerstone of this transformation is Sprinklr’s Unified-CXM platform, which has been integrated into Aramex’s operations for the last two years. Its AI-driven tools, including automated case management and advanced voice interaction capabilities, redefine digital interaction for the company. The direct impact of this integration is evident in the automation of 90% of customer cases and the monumental annual savings of over a million agent hours. This partnership not only highlights Aramex’s dedication to innovation but also marks a major shift in its operational strategy to focus on customer-centric solutions.

Leveraging AI for Customer-Centric Solutions

Sprinklr’s AI-driven tools have revitalized Aramex’s service model with solutions like WhatsApp integration, offering enhanced last-mile delivery and around-the-clock customer support. This strategy promotes real-time interaction while showcasing a commitment to seamless service via unified platforms. Aramex also employs smart lockers, robotic sorting systems, and autonomous delivery methods, contributing to a rapidly adapting e-commerce environment focused on customer needs. The partnership highlights how technology can unify varied logistics components, optimizing information flow to boost customer satisfaction and cut operational costs. Both companies share a vision to transform digital customer engagement, providing a template for businesses seeking to leverage technology for superior service delivery. As Aramex continues to expand, its pioneering alliance with Sprinklr demonstrates AI’s potential in redefining customer service, setting a precedent for strategic collaborations to revolutionize the global logistics industry.

AIAutomationCustomer ServiceInnovation

Explore more

Closing the Feedback Gap Helps Retain Top Talent
February 27, 2026

The silent departure of a high-performing employee often begins months before any formal resignation is submitted, usually triggered by a persistent lack of meaningful dialogue with their immediate supervisor. This communication breakdown represents a critical vulnerability for modern organizations. When talented individuals perceive that their professional growth and daily contributions are being ignored, the psychological contract between the employer and

Employment Design Becomes a Key Competitive Differentiator
February 27, 2026

The modern professional landscape has transitioned into a state where organizational agility and the intentional design of the employment experience dictate which firms thrive and which ones merely survive. While many corporations spend significant energy on external market fluctuations, the real battle for stability occurs within the structural walls of the office environment. Disruption has shifted from a temporary inconvenience

How Is AI Shifting From Hype to High-Stakes B2B Execution?
February 27, 2026

The subtle hum of algorithmic processing has replaced the frantic manual labor that once defined the marketing department, signaling a definitive end to the era of digital experimentation. In the current landscape, the novelty of machine learning has matured into a standard operational requirement, moving beyond the speculative buzzwords that dominated previous years. The marketing industry is no longer occupied

Why B2B Marketers Must Focus on the 95 Percent of Non-Buyers
February 27, 2026

Most executive suites currently operate under the delusion that capturing a lead is synonymous with creating a customer, yet this narrow fixation systematically ignores the vast ocean of potential revenue waiting just beyond the immediate horizon. This obsession with immediate conversion creates a frantic environment where marketing departments burn through budgets to reach the tiny sliver of the market ready

How Will GitProtect on Microsoft Marketplace Secure DevOps?
February 27, 2026

The modern software development lifecycle has evolved into a delicate architecture where a single compromised repository can effectively paralyze an entire global enterprise overnight. Software engineering is no longer just about writing logic; it involves managing an intricate ecosystem of interconnected cloud services and third-party integrations. As development teams consolidate their operations within these environments, the primary source of truth—the