Why Employees Unionize: Littler Survey Reveals Key Insights

I’m thrilled to sit down with Ling-Yi Tsai, a seasoned expert in labor relations with decades of experience guiding organizations through complex workforce dynamics. With a deep understanding of unionization trends, employer strategies, and legislative shifts, Ling-Yi offers invaluable insights into why employees seek representation, how employers perceive these efforts, and what the future holds for labor movements. In this conversation, we’ll explore the driving forces behind unionization, the disconnect between employer and employee perspectives, common challenges during organizing efforts, and emerging laws that could reshape the landscape of collective bargaining.

What motivates employees to join unions, beyond just wanting higher pay?

Employees often turn to unions for reasons that go deeper than compensation. Based on recent data like the Littler 2025 Labor Survey Report, a big driver is the desire for better work/life balance—people want schedules and policies that respect their personal lives. Another key factor is the push for more input into business decisions; employees feel sidelined on issues that affect their daily work and want a seat at the table. Lastly, job security is huge. In uncertain times, a union can provide a sense of stability and protection against arbitrary layoffs or unfair treatment.

How significant is the push for work/life balance in encouraging unionization?

It’s incredibly significant. Many workers today are juggling multiple responsibilities—family, personal health, or even side gigs—and they’re frustrated when employers don’t offer flexibility or support. Unions often step in to negotiate for policies like reasonable hours, paid leave, or remote work options. This isn’t just a perk; for many, it’s a necessity. When employees feel burned out or unsupported, they see unionizing as a way to force a conversation with management about these critical needs.

Why do employees feel the need to have more say in business decisions through unions?

Employees often feel that decisions impacting their work—like scheduling, safety protocols, or even strategic shifts—are made without their input. This creates a sense of powerlessness. Unions offer a collective voice, allowing workers to influence policies or practices that directly affect them. It’s not just about control; it’s about feeling respected and valued. When workers can contribute to these discussions, it often leads to better outcomes for everyone, but without a union, many feel their perspectives are ignored.

How does the concern for job security influence the decision to unionize?

Job security is often a tipping point. In industries with high turnover or economic instability, employees worry about sudden layoffs or unfair terminations. A union can negotiate contracts that include protections like seniority rules or just-cause termination clauses, which give workers peace of mind. It’s about knowing you won’t lose your livelihood over a minor issue or a manager’s whim. This need for stability pushes many to unionize, especially in volatile sectors.

How do most employers perceive the likelihood of their workers joining a union?

Many employers seem to underestimate the interest in unionization. According to the Littler report, a majority of non-unionized employers believe that only 30% or fewer of their workers would join a union today. This suggests a confidence—or perhaps a blind spot—that their workforce is largely content or uninterested in organizing. It’s a risky assumption, especially when other data shows a growing curiosity among employees about union benefits.

What causes this gap between employer perceptions and employee interest in unions?

There’s often a disconnect because employers may not fully grasp the frustrations brewing among their staff. They might assume that decent pay or benefits are enough, but they overlook deeper issues like lack of voice or job insecurity. Employees might not openly express interest in unions due to fear of retaliation, so employers don’t see the undercurrent. This gap can catch companies off guard when organizing efforts suddenly emerge, revealing that worker sentiment was misjudged.

What challenges do employers typically face when dealing with unionization efforts?

Unionization can be a minefield for employers. One common challenge is navigating the legal landscape—missteps during organizing campaigns, like interfering with workers’ rights to discuss unions, can lead to complaints with the National Labor Relations Board. Another issue is communication; employers often struggle to address employee concerns without seeming coercive. Then there’s the emotional aspect—unionization can feel like a personal critique of leadership, which can strain workplace trust if not handled with care.

How can the approach to collective bargaining lead to legal or workplace issues?

Collective bargaining is tricky because it’s a high-stakes negotiation. If employers drag their feet, refuse to bargain in good faith, or try to undermine the process, workers can file unfair labor practice charges with the NLRB. For instance, not providing requested information or making unilateral changes without negotiation can spark legal scrutiny. Beyond that, a combative approach can sour relationships, leading to strikes or ongoing tension. It’s a delicate balance between protecting business interests and respecting workers’ rights.

What can we take away from leadership at companies like Costco acknowledging unionization as a failure on their part?

When Costco’s leadership called the unionization of their Norfolk, Virginia, workers “a failure on our part,” it was a rare moment of self-reflection. It suggests they recognized that unionization often stems from unmet needs or unheard concerns. The takeaway is that proactive engagement—listening to employees and addressing issues before they escalate—can prevent organizing drives. It’s a reminder that unions often fill a void left by management, and owning that gap can be the first step toward better relations.

Why has union membership been declining in recent years?

Union membership has been on a downward trend for a while, as noted in Littler’s September report. Several factors play into this—globalization and the shift to service-based economies have reduced traditional union strongholds like manufacturing. Right-to-work laws in many states make union dues optional, which can weaken membership. Plus, some workers perceive unions as less relevant today, especially in tech-driven or gig economies where organizing is harder. It’s a complex mix of structural and cultural shifts.

Can you explain what ‘captive audience’ meetings are and why some states are restricting them?

Captive audience meetings are sessions where employers require workers to attend and listen to anti-union messages during work hours. They’re often used to dissuade unionization by highlighting risks or downsides. Some states are restricting or banning them because critics argue they’re coercive—employees can feel pressured or intimidated, even if attendance is mandatory. These laws aim to level the playing field, ensuring workers can make decisions about unions without feeling cornered by management.

What is the Faster Labor Contracts Act, and how does it aim to change the negotiation process?

The Faster Labor Contracts Act is a proposed bill designed to speed up the collective bargaining process between unions and employers. Right now, negotiations can drag on for months or years, frustrating workers. This legislation seeks to impose stricter timelines to reach agreements, reducing delays. It’s meant to make the process more efficient and ensure workers see results from unionizing sooner rather than later.

Why do you think this bill has strong Democratic support but faces opposition from businesses?

Democrats largely support the Faster Labor Contracts Act because it aligns with pro-labor goals—faster negotiations can empower workers and strengthen unions by delivering tangible wins quickly. Businesses, on the other hand, oppose it because shorter timelines can limit their ability to strategize or push back on demands. They also worry it reduces flexibility in addressing complex operational needs. It’s seen as tilting the balance toward labor, which makes the business community wary.

How does the bill’s provision for outsiders to influence bargaining agreements affect employers?

One controversial aspect of the Faster Labor Contracts Act is that it allows external parties—potentially arbitrators or other third parties—to step in and compel employers to accept specific bargaining terms if negotiations stall. For employers, this feels like a loss of control over their own operations. It’s unsettling to think an outsider could dictate contract terms without fully understanding the business’s unique challenges or financial constraints. This provision is a big reason for the pushback from the corporate side.

What advice do you have for our readers who are navigating unionization, whether as employees or employers?

My advice is to prioritize open dialogue, no matter which side you’re on. For employees, understand your rights and don’t hesitate to voice concerns—unions or not, your input matters. If you’re considering organizing, build a strong, united front and seek guidance on the legal process. For employers, listen before reacting. Create spaces for employees to share feedback through regular forums or surveys—addressing issues early can prevent union drives. Both sides should aim for collaboration over conflict; at the end of the day, a healthy workplace benefits everyone.

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