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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
How Will You Promote Content Effectively in 2025?
Content Marketing Technology
How Will You Promote Content Effectively in 2025?

Content promotion is set to undergo significant transformations driven by new technologies and evolving consumer behavior. The digital landscape is more crowded than ever, making it crucial for marketers to utilize innovative approaches to ensure their content stands out. It’s not merely about crafting high-quality content but also about ensuring it reaches the right audience through multifaceted strategies. The intersection

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How Can Ecommerce Thrive with Video Marketing Strategies?
Content Marketing Technology
How Can Ecommerce Thrive with Video Marketing Strategies?

Video marketing has become an indispensable tool for ecommerce businesses aiming to enhance brand visibility, engage audiences, and drive sales. Approximately 92% of internet users globally view videos online each month. This article delves into the various strategies, trends, and best practices that can help ecommerce businesses thrive through effective video marketing. From historical perspectives to current trends, it encapsulates

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Building Trust With AI: Ethical Content Marketing in a Saturated Era
Content Marketing Technology
Building Trust With AI: Ethical Content Marketing in a Saturated Era

In today’s digital age, content creation is no longer a luxury but a necessity for businesses striving to remain relevant and competitive. The rapid growth of content, with platforms like WordPress seeing 70 million new posts each month, has led to a content frenzy. This surge raises a critical question: Is the race to meet content demand sacrificing quality for

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How Does Air Gap Recover Protect Cloud Data from Ransomware Threats?
Cyber Security
How Does Air Gap Recover Protect Cloud Data from Ransomware Threats?

In a rapidly evolving digital landscape where cyber threats are increasing at an alarming rate, securing cloud data against ransomware attacks has become a critical concern for businesses. Ransomware attacks target valuable data, encrypting it and demanding a ransom for its release, which can have severe consequences on business operations. Recognizing these challenges, Databarracks introduced Air Gap Recover, a cutting-edge

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Cybercriminals Exploit SVG Files in Sophisticated Phishing Attacks
Cyber Security
Cybercriminals Exploit SVG Files in Sophisticated Phishing Attacks

In an alarming and cunning shift, cybercriminals have now started exploiting SVG (Scalable Vector Graphics) files to carry out sophisticated phishing campaigns. This method is proving to be particularly effective due to its ability to bypass traditional security measures like endpoint and mail protection tools, which typically do not recognize SVG files as potential threats. SVG files, designed with XML-like

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Harnessing 2025 Marketing Automation Trends to Boost ROI Effectively
Marketing Automation / Email Marketing
Harnessing 2025 Marketing Automation Trends to Boost ROI Effectively

In an era where digital marketing continually redefines itself, the year 2025 stands as a testament to unprecedented advancements in marketing automation. As businesses grapple with the challenge of staying relevant and competitive, the importance of integrating these cutting-edge trends into their marketing strategies has never been more critical. From enhancing customer experiences to optimizing campaign efficiency, the latest developments

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How Is DeepSeek’s AI Release Fueling a Surge in Phishing Scams?
Cyber Security
How Is DeepSeek’s AI Release Fueling a Surge in Phishing Scams?

The launch of artificial intelligence tools invariably brings along a mix of excitement, curiosity, and innovation. However, alongside these positives, there are usually unintended consequences, particularly in the realm of cybersecurity. Within a few weeks of the release of DeepSeek’s revolutionary low-cost AI model, a marked increase in phishing sites has been noted. These sites primarily target unsuspecting users, tricking

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Are Credential Thefts the New Cybercrime Epidemic in 2024?
Cyber Security
Are Credential Thefts the New Cybercrime Epidemic in 2024?

In recent years, the increasing prevalence of credential theft has become an alarming issue in the cybersecurity landscape, and 2024 has seen this threat rise to unprecedented levels. Recent analysis of over a million malware samples has revealed that 25% of these samples were explicitly aimed at stealing user credentials. This substantial increase from 2023 has resulted in credential theft

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Headless CMS Revolutionizing Content Marketing for the Digital Age
Content Marketing Technology
Headless CMS Revolutionizing Content Marketing for the Digital Age

Content marketing has evolved beyond traditional blogs and static websites into a dynamic and interactive digital landscape involving websites, mobile and social applications, IoT devices, VR, and AR. To meet these demands, brands need an advanced content management system that transcends the limitations of conventional CMS. Here, Headless CMS emerges as a revolutionary solution for content creation, management, and distribution

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How Do You Unlock Social Media Success with Tools in 2025?
Content Marketing Technology
How Do You Unlock Social Media Success with Tools in 2025?

In 2025, social media tools are essential for any digital strategy, playing a crucial role in how businesses and individuals navigate the online landscape. These tools, often working in the background, provide an edge by offering functionalities that align with the evolving digital world. Key to staying relevant is understanding platform changes, algorithms, and user trends. This comprehensive guide aims

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Indian Banks Hit by Large-Scale Android Malware Campaign via WhatsApp
Cyber Security
Indian Banks Hit by Large-Scale Android Malware Campaign via WhatsApp

In an alarming development, Indian banks have been targeted in a sophisticated mobile malware campaign that managed to compromise nearly 50,000 users. This malware, identified as a banker Trojan, disguises itself as legitimate banking or government applications and propagates through WhatsApp as an APK file. Upon installation on Android devices, it prompts users for sensitive information, including Aadhaar and PAN

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Evolving MarTech: AI Innovations, Strategic Partnerships, and New Tools
Marketing Automation / Email Marketing
Evolving MarTech: AI Innovations, Strategic Partnerships, and New Tools

In today’s dynamic marketing technology landscape, companies are continuously pushing the boundaries to enhance business efficacy and address contemporary challenges. The latest developments from notable organizations such as Simpli.fi, AtData, Peer39, Mailchimp, Viant, and TransUnion underscore this constant evolution. Innovations in artificial intelligence (AI), strategic partnerships, and new MarTech tools are paving the way for transformative changes in how businesses

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