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Home | Authors | Tailor Jackson
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Tailor Jackson

Tailor Jackson's unique perspectives are derived from his wide range of expertise and knowledge in several industries. With interests in Cyber Security, B2B Marketing and Content Marketing Technology, Marketing Automation, and Email Marketing, it comes as no surprise that he's a one-stop-shop for senior marketing execs. Tailor's content has inspired organizations to grow their customer base through effectively generating and prospecting new leads. 
Purpose-Driven Content Marketing: Engaging Audiences for Social Impact
Content Marketing Technology
Purpose-Driven Content Marketing: Engaging Audiences for Social Impact

Content marketing is undergoing a significant transformation, with brands increasingly focusing on creating content that not only drives commercial success but also resonates deeply with audiences and fosters positive social change. This shift towards purpose-driven content marketing is redefining how brands connect with their audiences, emphasizing the importance of authenticity, ethical storytelling, and societal impact. As brands pivot toward more

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February 19, 2025
What Are the Top Content Marketing Strategies for Law Firms in 2025?
Content Marketing Technology
What Are the Top Content Marketing Strategies for Law Firms in 2025?

Content marketing is evolving rapidly, and law firms must stay ahead of the curve to remain competitive. By 2025, implementing advanced content marketing strategies will be crucial for law firms to enhance their online presence, generate leads, and build trust within their communities. Here, we explore the top strategies that law firms should adopt to thrive in a competitive market.

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February 19, 2025
Maximizing Success: Digital Marketing Strategies for Business Growth
Content Marketing Technology
Maximizing Success: Digital Marketing Strategies for Business Growth

In today’s technology-driven world, businesses face the challenge of standing out in a crowded market. Many companies invest in digital marketing strategies to gain a competitive edge, capturing customers’ attention and driving success. By leveraging various digital marketing techniques, businesses not only expand their reach but also convert leads into loyal customers, ensuring long-term growth and sustainability. Maximizing Visibility with

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February 19, 2025
Navigating the Complexities of Modern Marketing Through AI and Content
Content Marketing Technology
Navigating the Complexities of Modern Marketing Through AI and Content

In today’s fast-evolving technological landscape, marketers and content creators face an increasingly complex environment marked by rapid advancements, fragmented media landscapes, dynamic consumer behaviors, and stringent privacy concerns. The ability to navigate these multifaceted challenges effectively has become indispensable for success in the modern marketing world. Insights from experts at Snap Inc. provide valuable guidance on how to approach these

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February 19, 2025
Can AI Cybersecurity Hackathon Bridge the Gap in AI Security Tools?
Cyber Security
Can AI Cybersecurity Hackathon Bridge the Gap in AI Security Tools?

As artificial intelligence continues to integrate into various facets of technology and daily life, the need for robust security tools to protect these advancements has never been more urgent. With the growing adoption of AI technologies, there is a glaring gap in the availability of effective security measures to shield AI systems from emerging threats. Recognizing this pressing need, the

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February 19, 2025
New XCSSET Variant Threatens macOS Developers with Enhanced Tactics
Cyber Security
New XCSSET Variant Threatens macOS Developers with Enhanced Tactics

The discovery of a new variant of the macOS malware XCSSET is alarming for developers and users alike, particularly those working within the Apple ecosystem. Microsoft has recently warned about this upgraded version of XCSSET, which features advanced obfuscation methods, improved persistence mechanisms, and more sophisticated infection strategies. While initially observed only in a limited number of attacks, these enhancements

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February 19, 2025
How Are AI and Short-Form Videos Revolutionizing B2B Marketing?
Content Marketing Technology
How Are AI and Short-Form Videos Revolutionizing B2B Marketing?

In an era where technological advancements are reshaping industries across the board, B2B marketing is no exception. The recent LinkedIn report sheds light on the transformative impacts of artificial intelligence (AI) and short-form videos, highlighting how these elements are revolutionizing B2B marketing strategies. AI’s integration is not only increasing efficiency but also posing some significant challenges for marketing professionals. Meanwhile,

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February 19, 2025
Are Your Xerox Printers and Healthcare Software Vulnerable to Attacks?
Cyber Security
Are Your Xerox Printers and Healthcare Software Vulnerable to Attacks?

As our reliance on technological devices increases, so does the threat landscape, which continues to evolve drastically and swiftly. Recent security vulnerabilities disclosed in Xerox VersaLink C7025 multifunction printers (MFPs) and popular healthcare software are opening pathways for cyberattacks that could expose sensitive information and disrupt operations critically. Xerox VersaLink C7025 Printer Vulnerabilities Exploiting Printer Configurations Recent discoveries have shown

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February 19, 2025
How Will AI Transform Content Creation in the Marketing World?
Content Marketing Technology
How Will AI Transform Content Creation in the Marketing World?

The advent of artificial intelligence (AI) is poised to revolutionize various industries, and content creation in the marketing world is no exception. As AI technologies continue to evolve, they offer new opportunities and challenges for marketers. This article explores how AI will transform content creation, the balance between AI efficiency and human creativity, and the implications for marketing teams. The

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February 18, 2025
Diverse Backgrounds Fuel Credible Security’s Innovative Approach
Cyber Security
Diverse Backgrounds Fuel Credible Security’s Innovative Approach

In early 2025, Credible Security sprang into action, founded by Josh Yavor, Kim Burton, and Jessica Walters, each bringing unique and non-traditional backgrounds to the sweeping landscape of cybersecurity. Their varied experiences, ranging from teaching and classical studies to IT consulting and organizational management, meld seamlessly to shape the firm’s philosophy and underpin its strategic direction. This article explores how

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February 18, 2025
How Can SEO Increase Bookings for Your Vacation Rentals?
Content Marketing Technology
How Can SEO Increase Bookings for Your Vacation Rentals?

Travelers today can effortlessly browse through countless vacation rental options with only a few clicks. With so much competition, a strong online presence is critical to success in the vacation rental space. With competition from large players like VRBO, Airbnb, and Booking.com, small local vendors can no longer solely rely on word-of-mouth or local listings. You need a robust SEO

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February 18, 2025
How Can AI Revolutionize Your Email Marketing Strategy?
Marketing Automation / Email Marketing
How Can AI Revolutionize Your Email Marketing Strategy?

With the increasing complexity and competition in the digital marketing landscape, businesses are turning to AI-powered solutions to stay ahead. Imagine the ability to craft highly personalized emails that cut through the noise and land directly in your customers’ inboxes, ready to engage and convert them. That’s what AI can bring to your email marketing strategy. From saving time through

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February 17, 2025