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Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
Microsoft Faces Security Crisis for 400M Windows 10 Users
Cyber Security
Microsoft Faces Security Crisis for 400M Windows 10 Users

As the critical deadline of October 14 approaches, a staggering 400 million Windows 10 users worldwide are bracing for a seismic shift in their digital security landscape, with Microsoft’s decision to discontinue free security updates for an operating system that still powers 41% of PCs globally igniting a firestorm of concern among experts and users alike. With a significant portion

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Why Big Industries Fail at Customer Service: Key Insights
Customer Experience (CX)
Why Big Industries Fail at Customer Service: Key Insights

The staggering reality of customer service failures in major industries like telecommunications, banking, and utilities is hard to ignore, with surveys consistently showing dissatisfaction rates hovering above 60% in these sectors. Despite billions poured into technology and training, countless customers still face endless hold times, unhelpful automated systems, and agents who lack the authority to resolve issues. This roundup dives

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Why Are Your Customers Leaving and How Can You Stop It?
Customer Experience (CX)
Why Are Your Customers Leaving and How Can You Stop It?

Let me introduce you to Aisha Amaira, a MarTech expert with a deep passion for blending technology and marketing to drive customer insights. With her extensive background in CRM marketing technology and customer data platforms, Aisha has helped countless businesses navigate the complex world of customer retention, especially in today’s subscription-driven landscape. In our conversation, we dive into the growing

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How Do UEFI Shell Flaws Threaten Secure Boot Security?
Cyber Security
How Do UEFI Shell Flaws Threaten Secure Boot Security?

Introduction In an era where cybersecurity threats lurk at every level of technology, a staggering vulnerability has emerged, affecting over 200,000 Framework laptops and desktops, and exposing a critical flaw rooted in UEFI (Unified Extensible Firmware Interface) shells. This flaw undermines Secure Boot—a vital mechanism designed to protect systems from unauthorized code during startup. The discovery of these vulnerabilities highlights

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China-Linked Hackers Target U.S. Tech with Stealthy Malware
Cyber Security
China-Linked Hackers Target U.S. Tech with Stealthy Malware

In an era where digital battlegrounds are as critical as physical ones, a staggering revelation has emerged: sophisticated hackers, believed to be linked to China, have infiltrated key U.S. technology and legal sectors with malware so stealthy that it often remains undetected for over a year. This cyber espionage campaign, driven by a group identified as UNC5221, targets supply chains

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How Did BK Technologies Handle a Major Cybersecurity Breach?
Cyber Security
How Did BK Technologies Handle a Major Cybersecurity Breach?

In the ever-evolving landscape of cybersecurity, few incidents highlight the critical need for robust defenses as vividly as the recent data breach at BK Technologies Corporation, a key player in communications equipment for public safety and government agencies. Today, we’re joined by Dominic Jainy, an IT professional with deep expertise in artificial intelligence, machine learning, and blockchain, whose insights into

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Why Are Your QR Code Strategies Failing Customer Engagement?
Customer Experience (CX)
Why Are Your QR Code Strategies Failing Customer Engagement?

In a bustling urban café, a customer eagerly scans a QR code on a vibrant poster promising an exclusive discount, only to be met with a frustrating error message that shatters their excitement. Moments like these, where anticipation turns to annoyance, are becoming all too common as QR codes—those pixelated squares meant to seamlessly connect the physical and digital worlds—proliferate

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AI Reshapes Contact Centers with HR and IT Convergence
Customer Experience (CX)
AI Reshapes Contact Centers with HR and IT Convergence

Market Overview: The AI-Driven Transformation In 2025, the contact center industry stands at a pivotal juncture, with artificial intelligence (AI) driving a seismic shift in how businesses operate, blending the once-distinct realms of Human Resources (HR) and Information Technology (IT) into a unified framework. A staggering statistic sets the stage: industry reports indicate that over 60% of customer interactions in

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AI-Driven Agentic Commerce Revolutionizes Online Shopping
Customer Experience (CX)
AI-Driven Agentic Commerce Revolutionizes Online Shopping

Setting the Stage for a Shopping Revolution The e-commerce landscape is undergoing a dramatic transformation, with Artificial Intelligence (AI) driving innovations that could redefine how consumers interact with online platforms. Consider a staggering projection: agent-driven shopping experiences are expected to boost global e-commerce conversion rates by 1.5 to 2.5 percent annually, potentially unlocking over $240 billion in additional retail revenue.

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Proving the ROI of Great CX to Win Leadership Support
Customer Experience (CX)
Proving the ROI of Great CX to Win Leadership Support

I’m thrilled to sit down with Aisha Amaira, a renowned MarTech expert whose passion for blending technology with marketing has transformed how businesses harness customer insights. With her deep expertise in CRM marketing technology and customer data platforms, Aisha brings a unique perspective on proving the value of customer experience (CX) to leadership teams. In this conversation, we dive into

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Survey Fatigue: Why Customers Ignore Feedback Requests
Customer Experience (CX)
Survey Fatigue: Why Customers Ignore Feedback Requests

Introduction In today’s hyper-connected world, businesses and government entities are inundated with data, yet a staggering number of customers consistently ignore requests for feedback, leaving organizations struggling to understand consumer needs and behaviors. This phenomenon, known as survey fatigue, has become a critical challenge, with response rates for vital surveys plummeting over recent years, as seen in declining participation in

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Trend Analysis: Cybersecurity Threats in Telecom Sectors
Cyber Security
Trend Analysis: Cybersecurity Threats in Telecom Sectors

In an era where global connectivity hinges on telecommunications, a staggering statistic reveals the vulnerability of this critical industry: over 60% of telecom companies reported a significant cyberattack in the past two years, according to a recent study by Check Point. This alarming figure underscores the escalating risks facing a sector that serves as the backbone of modern communication, linking

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