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Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
How Can SOCs Combat the Rising Threat of Quishing?
Cyber Security
How Can SOCs Combat the Rising Threat of Quishing?

Unveiling the Quishing Menace: Why SOCs Must Act Now A staggering number of cybersecurity incidents today stem from phishing attacks, but a new, stealthy variant is gaining traction—Quishing, or QR code phishing. This emerging threat leverages QR codes to deliver malicious payloads, often embedded in seemingly harmless images that users scan without a second thought, making it a critical issue

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How Is Agentic AI Replacing Shadow IT with Empowerment?
AI and ML
How Is Agentic AI Replacing Shadow IT with Empowerment?

I’m thrilled to sit down with Aisha Amaira, a renowned MarTech expert whose deep expertise in integrating technology into marketing strategies has helped countless businesses unlock powerful customer insights. With a robust background in CRM marketing technology and customer data platforms, Aisha brings a unique perspective on how innovations like agentic AI are reshaping organizational dynamics. In this interview, we

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Why Is Europe Leading in Holiday Consumer Resilience?
Customer Experience (CX)
Why Is Europe Leading in Holiday Consumer Resilience?

As the holiday season unfolds in the current year, a fascinating divergence in consumer behavior is becoming evident across Western markets, with Europe—especially the EU-4 countries—emerging as a beacon of stability in consumer sentiment, despite economic hurdles like inflation and geopolitical tensions. While these challenges cast shadows over both Europe and the United States, European consumers display remarkable resilience that

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Operation Silk Lure Exploits Windows Tasks to Deploy ValleyRAT
Cyber Security
Operation Silk Lure Exploits Windows Tasks to Deploy ValleyRAT

In the digital battleground of 2025, a chilling scenario unfolds as a seemingly harmless email attachment turns into a gateway for espionage, revealing the sinister tactics of cybercriminals. Picture an HR manager at a bustling Chinese fintech firm opening a resume file, unaware that this simple act unleashes ValleyRAT, a malicious software designed for data theft. Dubbed Operation Silk Lure,

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Qilin Ransomware Targets Global Firms with Ghost Hosting
Cyber Security
Qilin Ransomware Targets Global Firms with Ghost Hosting

In an era where digital threats loom larger than ever, a shadowy cybercriminal organization has risen to prominence, striking fear into the hearts of global corporations and critical infrastructure providers. The Qilin ransomware group, operating under a sophisticated Ransomware-as-a-Service (RaaS) model, has become a formidable adversary in the cybersecurity landscape, targeting sectors such as healthcare, government, and asset management with

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ToolShell Exploit Fuels Surge in Public App Attacks
Cyber Security
ToolShell Exploit Fuels Surge in Public App Attacks

What happens when the digital tools businesses depend on for daily operations become the very entry points for catastrophic breaches? In a startling trend this year, public-facing applications—vital for collaboration and data sharing—have emerged as prime targets for cybercriminals. The ToolShell exploit, specifically targeting on-premises Microsoft SharePoint servers, has fueled a dramatic surge in attacks, exposing vulnerabilities that threaten organizations

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How Did Cl0p Hackers Exploit Oracle Software Flaws?
Cyber Security
How Did Cl0p Hackers Exploit Oracle Software Flaws?

In a digital landscape where enterprise software underpins critical business operations, a staggering breach targeting Oracle’s E-Business Suite (EBS) has sent shockwaves through the cybersecurity community, affecting dozens of organizations worldwide. This incident, involving a zero-day vulnerability identified as CVE-2025-61882, has reportedly been linked to attackers bearing the hallmarks of the notorious Cl0p ransomware group. As businesses scramble to mitigate

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Trend Analysis: Middle East B2B Customer Experience
Customer Experience (CX)
Trend Analysis: Middle East B2B Customer Experience

In the heart of a region renowned for its bustling trade routes and economic ambition, the Middle East emerges as a powerhouse of business innovation, where the customer experience (CX) in business-to-business (B2B) interactions is rapidly becoming a defining factor for success. With economies diversifying beyond oil and gas, and digital transformation reshaping industries, the ability to deliver exceptional B2B

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How Are AI Video Ads Revolutionizing Customer Experience?
Customer Experience (CX)
How Are AI Video Ads Revolutionizing Customer Experience?

I’m thrilled to sit down with Aisha Amaira, a trailblazer in MarTech with a deep-rooted passion for merging technology with marketing. With her extensive background in CRM marketing technology and customer data platforms, Aisha has a unique perspective on how innovations like AI can uncover critical customer insights. Today, we’re diving into the transformative world of AI-generated video content and

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How Is AI Reshaping Cybersecurity in 2025?
Cyber Security
How Is AI Reshaping Cybersecurity in 2025?

As we dive into the ever-evolving world of cybersecurity, I’m thrilled to sit down with Dominic Jainy, an IT professional whose expertise in artificial intelligence, machine learning, and blockchain offers a unique perspective on the digital threats facing us today. With a keen interest in applying cutting-edge technologies across industries, Dominic is the perfect guide to help us unpack the

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How Does Sophisticated Malware Target WordPress Sites?
Cyber Security
How Does Sophisticated Malware Target WordPress Sites?

Introduction In an era where digital presence is paramount for businesses and individuals alike, the staggering statistic that WordPress powers over 40% of all websites on the internet paints a vivid picture of its dominance as a content management system, making it a prime target for cybercriminals. This widespread adoption, however, comes with a significant downside: it attracts sophisticated malware

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Why Must You Update Windows Server, 10, and 11 Now?
Cyber Security
Why Must You Update Windows Server, 10, and 11 Now?

I’m thrilled to sit down with Dominic Jainy, a seasoned IT professional whose expertise in cybersecurity, artificial intelligence, and emerging technologies has made him a trusted voice in the industry. With a deep understanding of complex systems like Microsoft Windows, Dominic is here to shed light on a critical security vulnerability affecting millions of users. Today, we’ll dive into the

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