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Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
Is a Security Warranty the Future of Cyber Risk Management?
Cyber Security
Is a Security Warranty the Future of Cyber Risk Management?

Modern enterprises no longer view cyber defense as a mere technical requirement but as a fundamental pillar of fiscal responsibility where the cost of failure translates directly into shareholder loss. The cybersecurity industry has historically functioned on a model of “best efforts,” where vendors provide sophisticated tools but leave the catastrophic financial fallout of a breach entirely on the customer’s

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AI-Driven Programmatic Advertising – Review
Marketing Automation / Email Marketing
AI-Driven Programmatic Advertising – Review

The modern digital landscape has fundamentally shifted from the era of manual ad placements to a high-speed environment where algorithms determine the fate of millions of marketing dollars in milliseconds. In this high-stakes arena, the challenge for enterprise-level brands is no longer just about reaching an audience, but about ensuring that every digital impression translates into a physical action. KNOREX

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How Does Treasure Code Revolutionize Customer Data Operations?
Customer Data Management
How Does Treasure Code Revolutionize Customer Data Operations?

Managing billions of customer data points across fragmented platforms has traditionally required an army of engineers and a labyrinth of manual configurations. The launch of Treasure Code marks a significant shift in this landscape, introducing an AI-native command-line interface (CLI) specifically designed for the Treasure Data Intelligent Customer Data Platform (CDP). This transition from manual dashboard management to “agentic” data

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ReliaQuest Warns of AI-Driven Four-Minute Cyberattacks
Cyber Security
ReliaQuest Warns of AI-Driven Four-Minute Cyberattacks

Dominic Jainy stands at the intersection of artificial intelligence and cybersecurity, bringing years of practical experience in machine learning and blockchain to the front lines of digital defense. As the landscape shifts toward automated warfare, his insights into how rapid-fire attacks bypass traditional human-led defenses have become essential for modern enterprises. Today, we explore the alarming compression of attack timelines,

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Shadow AI and Negligence Drive Insider Costs to $19.5 Million
AI and ML
Shadow AI and Negligence Drive Insider Costs to $19.5 Million

The Escalating Financial Burden of Insider Risk in Modern Enterprises Modern organizations are discovering that the greatest threat to their financial stability no longer lurks behind external firewalls but sits at the very desks they have outfitted with the latest artificial intelligence tools. While external breaches often capture the headlines, the internal landscape has become the primary theater of operation

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Trend Analysis: AI-Powered Cybersecurity Threats
Cyber Security
Trend Analysis: AI-Powered Cybersecurity Threats

As digital ecosystems expand, the line between human-led and machine-driven warfare is blurring, with AI-enabled cyber-attacks surging by nearly 90% in just a single year. This rapid escalation signals a departure from the days when hacking required extensive manual labor and individual expertise. Today, the integration of Large Language Models (LLMs) and advanced machine learning into the adversary’s toolkit marks

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How Can Service Systems Redefine the Customer Journey?
Customer Experience (CX)
How Can Service Systems Redefine the Customer Journey?

The frustration of standing in a stagnant line has long been the invisible barrier between a brand’s promise and a customer’s ultimate satisfaction with their experience. Service Systems has recognized this friction as a critical business risk, positioning itself as a strategic architect of the modern retail environment. By treating the queue not as an inevitability but as a data-rich

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AI-Driven Cybersecurity Consolidation – Review
Cyber Security
AI-Driven Cybersecurity Consolidation – Review

The rapid proliferation of machine-to-machine interactions has effectively dismantled the traditional perimeter, leaving modern enterprises to defend an exponentially growing and increasingly porous attack surface. As organizations scramble to integrate sophisticated generative models into their workflows, they find that the very tools meant to drive innovation also introduce unprecedented vulnerabilities. This technological evolution has moved cybersecurity from a support function

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Can AI Replace the Human Touch in Travel Service?
AI and ML
Can AI Replace the Human Touch in Travel Service?

Standing in a crowded terminal while watching red “Cancelled” text flicker across every departure screen creates a hollow, sinking sensation that no smartphone notification can ever truly soothe. The modern traveler navigates a digital landscape where instant answers are expected, yet the frustration of a circular chatbot loop remains a common grievance. While a traveler might celebrate the speed of

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How Can Salespeople Become Trusted Advisors in Modern B2B?
B2B Marketing
How Can Salespeople Become Trusted Advisors in Modern B2B?

The contemporary business-to-business purchasing environment has reached a point of significant friction where digital self-service capabilities often clash with the inherent complexity of enterprise-level decision-making. Recent data indicates that approximately 61% of buyers would prefer to navigate their entire procurement journey without ever interacting with a sales representative, reflecting a growing fatigue with traditional, intrusive outreach methods. This shift is

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How Does the MIMICRAT Malware Bypass Security With ClickFix?
Cyber Security
How Does the MIMICRAT Malware Bypass Security With ClickFix?

Introduction The emergence of the MIMICRAT remote access trojan represents a significant shift in how threat actors approach initial access and system compromise. By prioritizing human error over technical flaws, this operation demonstrates that even the most robust digital perimeters can be bypassed when a user is convinced to participate in their own exploitation. This native C++ implant is not

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How Is North Korea Infiltrating Tech via Fake Interviews?
Cyber Security
How Is North Korea Infiltrating Tech via Fake Interviews?

Software developers and engineering managers across the globe are increasingly finding themselves in the crosshairs of highly sophisticated state-sponsored threat actors who use the guise of career advancement to facilitate massive security breaches. This deceptive campaign, which has reached a peak in 2026, involves operatives from the Democratic People’s Republic of Korea posing as recruiters on professional networking platforms to

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