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Paige Williams

Paige Williams works on articles related to Cyber Security and Customer Experience (CX) and B2B Marketing. With a deft ability to translate the complex and technical, Paige stands out in a sea of writers. Readers looking to maximize their customer experience regularly turn to Paige's pages for phenomenal guidance, insights, and advice. 
What Is the New Foundation for Customer Experience?
Customer Experience (CX)
What Is the New Foundation for Customer Experience?

The relentless pursuit of customer loyalty has led organizations down a path of immense technological investment, yet many find themselves further from their goal than ever before, facing a crisis of confidence from the very consumers they aim to serve. As customer expectations escalate and patience wears thin, the returns on CX spending are diminishing, forcing a fundamental reevaluation of

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NPM Package Spreads Malware Targeting Discord and Crypto
Cyber Security
NPM Package Spreads Malware Targeting Discord and Crypto

The open-source NPM registry, a cornerstone for countless developers, has once again become a hunting ground for cybercriminals, with the discovery of a sophisticated malicious package designed to systematically plunder sensitive user data. A package named “duer-js,” published by a user called “luizaearlyx,” successfully masqueraded as a benign console visibility tool, tricking developers into incorporating it into their projects. Despite

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Single IP Linked to 83% of Ivanti EPMM Exploits
Cyber Security
Single IP Linked to 83% of Ivanti EPMM Exploits

A single digital fingerprint appearing at the scene of countless cyber intrusions across the globe paints a stark picture of a highly coordinated and automated attack campaign targeting enterprises through a critical software vulnerability. Security researchers have tracked an overwhelming majority of exploit attempts against Ivanti’s Endpoint Manager Mobile (EPMM) software to one IP address, revealing a concentrated effort to

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Hackers Weaponize Google’s Gemini AI for Cyber Attacks
Cyber Security
Hackers Weaponize Google’s Gemini AI for Cyber Attacks

The theoretical discussions about artificial intelligence becoming a tool for cybercriminals have decisively ended, replaced by a stark reality where state-sponsored hacking groups and financially motivated attackers are systematically integrating large language models into every stage of their operations. This roundup of current threat intelligence reveals a landscape where generative AI is no longer a novelty but a core component

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What Makes Customer Service Great or Awful?
Customer Experience (CX)
What Makes Customer Service Great or Awful?

An overwhelming majority of consumers, specifically 89 percent, report they are significantly more likely to make another purchase following a single positive customer service experience, transforming every support ticket into a pivotal moment for business growth or a potential breaking point for customer loyalty. This critical insight, drawn from a comprehensive analysis of over 35,000 consumer interactions, reveals a clear

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AI Hiring Simulations – Review
Recruitment-and-On-boarding
AI Hiring Simulations – Review

The staggering financial and cultural fallout from a single poor hiring decision, often costing an organization more than a third of an employee’s first-year salary, has catalyzed a profound shift in talent acquisition strategies toward more predictive and objective technologies. AI hiring simulations represent a significant advancement in the human resources sector, moving beyond the limitations of traditional recruitment. This

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Trend Analysis: AI-Powered Cyberattacks
Cyber Security
Trend Analysis: AI-Powered Cyberattacks

The double-edged sword of generative AI has proven to be not just a theoretical risk but a present-day reality, as a landmark report from Google now confirms that nation-states and cybercriminals are actively weaponizing this technology and transforming the entire landscape of digital conflict. This shift marks a pivotal moment in cybersecurity, moving beyond speculative discussions to concrete evidence of

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Is Your Patching Strategy Fast Enough for Today’s Threats?
Cyber Security
Is Your Patching Strategy Fast Enough for Today’s Threats?

We’re joined by Dominic Jainy, an IT professional with deep expertise in artificial intelligence and blockchain, to dissect the rapidly evolving landscape of vulnerability management. Today, we’ll explore the dramatic acceleration in threat actor timelines, the tactical shift towards exploiting known—but unpatched—vulnerabilities, and the critical visibility gaps that leave even large organizations exposed. We’ll also examine why the very tools

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Why Are Microsoft 365 Admins Locked Out in NA?
Cyber Security
Why Are Microsoft 365 Admins Locked Out in NA?

With us today is Dominic Jainy, an IT professional whose expertise in AI and blockchain offers a unique perspective on the intricate systems powering today’s enterprises. We’re diving into the recent Microsoft 365 admin center outage that impacted thousands of administrators across North America, exploring its cascading effects, the specific challenges it posed for businesses of all sizes, and what

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What Is the SSHStalker Botnet Waiting For?
Cyber Security
What Is the SSHStalker Botnet Waiting For?

In the ever-evolving landscape of digital threats, a peculiar new adversary has emerged from the shadows, actively compromising Linux systems across the globe with a disquieting combination of old-school tactics and modern efficiency. Cybersecurity researchers have identified a sophisticated operation, dubbed SSHStalker, which distinguishes itself not by the noise it makes, but by its profound silence. Unlike its contemporaries that

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Trend Analysis: Stealth B2B Buyers
B2B Marketing
Trend Analysis: Stealth B2B Buyers

The most valuable prospects in the B2B landscape have become ghosts in the machine, conducting extensive research without leaving a single digital footprint for marketers to follow. This is not a glitch in the system; it is the system’s new reality. A dominant archetype—the “stealth B2B buyer”—now controls the purchasing journey, performing as much as 90% of their research anonymously

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New Ransomware Attacks With Stealth and Speed
Cyber Security
New Ransomware Attacks With Stealth and Speed

The cybersecurity landscape is now facing a sophisticated and bifurcated threat as two new ransomware families have emerged, forcing organizations to defend against fundamentally opposing attack strategies that prioritize either methodical espionage or overwhelming speed. A recent analysis reveals that these distinct strains, identified as BQTLock and GREENBLOOD, represent a dangerous evolution in cybercrime, where attackers are no longer following

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