
In India’s digital economy, the Unified Payments Interface (UPI) has revolutionized cashless transactions, enabling instant payments through apps like Google Pay, Paytm, and PhonePe. Despite its vast user network, WhatsApp’s foray into UPI payments initially received a lukewarm response due to a cumbersome payment interface. Nevertheless, WhatsApp is poised to change this narrative. With the introduction of a new, more










