Today, we are joined by Aisha Amaira, a MarTech expert with vast experience in CRM marketing technology and customer data platforms. Aisha is here to share her knowledge on CRM reports and how businesses can leverage these tools to derive crucial customer insights and drive growth. In this interview, we will cover various aspects of CRM reports, including their features,
In light of recent economic pressures caused by changes to the UK’s employer national insurance contributions and an elevated national living wage, many businesses had anticipated significant job cuts. Yet, official figures reveal a surprising trend: the number of planned large-scale redundancies has actually decreased. According to data from the Insolvency Service, potential redundancies fell by 12.9% in the 12
In a landmark move, the UK government has taken a significant step towards addressing the emotional and physical challenges faced by individuals enduring pregnancy loss by committing to amend the Employment Rights Bill to include miscarriage in its bereavement rights. Sarah Owen, the chair of the Women and Equalities Committee (WEC), has been a staunch advocate for this cause and
In recent years, thrilling leaps in technological advancements have often kept the skills gap conversation focused squarely on the need to equip employees with hard, technical skills. While these are critical—especially as many face a shortening shelf life for their professional skills—Gen Z employees have their eyes instead on soft skills—foundational competencies including communication, leadership, and negotiation skills. In fact,
The financial markets in Africa are undergoing significant transformation, marked by the advent of new technologies and platforms. This dynamic landscape is rapidly evolving, driven by two key initiatives: FMAS:25 and B2Core CRM by B2Broker. As these entities foster innovation and growth within Africa’s financial sector, they collectively shape a progressive narrative that promises to revolutionize the continent’s financial markets.
The digital era has significantly transformed the way small businesses operate, introducing both opportunities and challenges. Technologies such as AI, IoT, Big Data, and Cloud Computing have become essential tools for staying competitive. However, many small businesses struggle with inefficiencies due to fragmented processes, disjointed software, and limited resources. Integrated project and CRM systems offer a promising solution to these
Creatio, a prominent CRM and workflow automation provider, has recently introduced its groundbreaking “AI native” platform, marking a significant advancement in the customer relationship management (CRM) landscape. This new development integrates AI as the core interface, aiming to enhance the user experience and streamline business operations. Creatio’s innovative approach comes at a time when traditional CRM systems often struggle to
Ling-Yi Tsai, our HRTech expert, brings decades of experience assisting organizations in driving change through technology. She specializes in HR analytics tools and the integration of technology across recruitment, onboarding, and talent management processes. Can you tell me about the recent situation with the employee who passed away? Recently, we faced a situation where an employee passed away without being
Navigating the complexities of accommodation laws is a daunting task for employers. Balancing operational needs while fulfilling legal obligations to accommodate employees can lead to significant challenges, as illustrated by the recent case Cane v. Jaytex of Canada Limited. This article delves into the intricacies of these laws and the broader implications for employers. Understanding the Duty to Accommodate Legal
Returning to work after the death of a loved one is an incredibly challenging experience, with grieving individuals often struggling to regain their footing in both personal and professional lives. According to a recent poll conducted by health insurer MetLife involving 2,003 individuals, the profound impact of bereavement on productivity and mental well-being is evident, with 21% advocating for more
Employers navigating IR35, the off-payroll working legislation, face crucial compliance challenges in the context of the supply chain. Recent actions by HMRC, such as the freezing injunction against an umbrella company in December 2024 for £171 million in unpaid national insurance contributions, emphasize the critical importance of understanding and correctly applying IR35 regulations. Implementing Status Determination Statements (SDS) Accurate Employment
Despite the political shifts and administrative actions initiated by the Trump Administration as of early 2025, the legality of gender identity discrimination in the workplace in the United States remains firmly grounded in established federal and state laws. Legal experts urgently remind employers that despite recent attempts to redefine certain legal distinctions, the protections against workplace discrimination based on gender
