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Home | Authors | Cailee Foster
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Cailee Foster

Cailee Foster specializes in Digital Marketing and DevOps. In her work, she focuses on developing and implementing growth strategies and leverages her unique viewpoint to help organizations optimize operations and improve customer support. Cailee's articles are indicative of a writer committed to helping others on their journey in Marketing and Development Operations, providing detailed and informative guides, insights and tips. 
Tanium Revolutionizes IT Automation with Launch of Tanium Automate
DevOps
Tanium Revolutionizes IT Automation with Launch of Tanium Automate

In today’s fast-paced business environment, automation has become paramount for enhancing efficiency and productivity. Recently, Tanium introduced Tanium Automate, a sophisticated addition to its Converged Endpoint Management (XEM) platform, designed to automate IT and security tasks in real-time. This launch addresses the industry-wide issues of skills shortages and budget constraints, boasting no-code to low-code orchestration capabilities to simplify complex processes.

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September 11, 2024
Cohora Raises $2.5M to Enhance Customer Engagement and Growth
Digital Marketing
Cohora Raises $2.5M to Enhance Customer Engagement and Growth

Cohora, a leading platform specializing in customer activation and engagement, has successfully raised an additional $2.5 million in seed funding. This investment round was led by Volition Capital and PJC, fueling Cohora’s ambitions to drive the next phase of its growth. The infusion of capital will play a crucial role in expanding the company’s capabilities, sharpening its competitive edge, and

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September 11, 2024
Salesforce Unveils xGen-Sales, xLAM AI Models for Autonomous Sales Tasks
Digital Marketing
Salesforce Unveils xGen-Sales, xLAM AI Models for Autonomous Sales Tasks

The landscape of sales and customer relationship management is about to undergo a transformative shift as Salesforce introduces two advanced AI models: xGen-Sales and xLAM. These new technologies promise to enhance automation and efficiency within businesses, particularly by streamlining sales processes and executing complex actions autonomously. Unveiled in anticipation of the Dreamforce conference, this announcement marks a pivotal development from

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September 9, 2024
Boosting Marketing Team Performance through Trust and Resource Optimization
Digital Marketing
Boosting Marketing Team Performance through Trust and Resource Optimization

In today’s fast-paced digital world, marketing teams must perform at their peak to stay competitive. While technology provides many tools to enhance performance, the true success of a marketing team hinges on the dynamics and efficiency of the team itself. By focusing on trust, resource optimization, and audience engagement, marketing teams can achieve greater cohesion and effectiveness. These elements, when

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September 3, 2024
Is Highspot Transforming Revenue Enablement for Large Enterprises?
Digital Marketing
Is Highspot Transforming Revenue Enablement for Large Enterprises?

A recent evaluation by Forrester Research has established Highspot as a leader in The Forrester Wave™: Revenue Enablement Platforms, Q3 2024 report. Highspot, known for its comprehensive sales enablement platform, stood out among 12 top-tier revenue enablement providers assessed by Forrester on various facets such as strategy, current offerings, and market presence. Highspot achieved the highest possible scores in an

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September 3, 2024
How Can Operations as Code Enhance IT Operational Excellence?
DevOps
How Can Operations as Code Enhance IT Operational Excellence?

As digital transformation and cloud-native infrastructure become increasingly crucial, the need for streamlined and automated operations has never been greater. Enter "operations as code," a revolutionary approach that applies the rigorous automation principles used in infrastructure and security to IT operations. This method aims to transform operational tasks by making them programmable, repeatable, and version-controlled, thus elevating operational excellence to

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September 3, 2024
How Does SugarCRM Lead Industrial Manufacturing CRM Solutions?
Digital Marketing
How Does SugarCRM Lead Industrial Manufacturing CRM Solutions?

The recent recognition of SugarCRM as a Leader in the IDC MarketScape’s 2024 Vendor Assessment is a significant milestone that underscores the company’s pivotal role in providing CRM solutions tailored specifically for the industrial manufacturing sector. This accolade highlights the unique abilities and tools that SugarCRM brings to the table for manufacturers, emphasizing the importance of customized CRM systems in

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August 30, 2024
Boost Marketing Campaign Impact with Effective Team Enablement
Digital Marketing
Boost Marketing Campaign Impact with Effective Team Enablement

High-impact campaigns are strategic initiatives that align with core customer needs, navigate complex buying journeys, and deliver tailored marketing programs. They require a unified organizational effort to deliver seamless buying and customer experiences. This is why 20 percent of B2B marketing decision-makers identified increasing the focus on employee experience, enablement, and engagement as a top priority for their organization’s marketing

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August 27, 2024
How Can GenAIxOps Transform IT Operations’ Complexity and Efficiency?
DevOps
How Can GenAIxOps Transform IT Operations’ Complexity and Efficiency?

Modern information technology (IT) operations face unprecedented challenges due to increasing complexity and vast data volumes. Traditional IT management tools often struggle to keep pace, leading to inefficiencies and prolonged problem-solving times. Emerging solutions in Artificial Intelligence for IT Operations (AIOps) promise relief, yet they too have limitations. This is where Generative AI (GenAI) and the concept of GenAIxOps come

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August 27, 2024
Integrating Key IT Services to Drive Business Growth and Sustainability
DevOps
Integrating Key IT Services to Drive Business Growth and Sustainability

In today’s digital era, businesses must adapt to technological advancements to remain competitive and ensure sustainable growth. Adopting the right IT services is crucial for streamlining operations, bolstering security, and fostering innovation. This article explores the critical IT services that modern enterprises should integrate into their business strategies to build a robust, future-proof framework. For any contemporary business aiming to

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August 27, 2024
Top 10 Digital Marketing Strategies for Small U.S. Businesses in 2024
Digital Marketing
Top 10 Digital Marketing Strategies for Small U.S. Businesses in 2024

With the ever-evolving digital landscape, small U.S. businesses must stay ahead of the curve by adopting cutting-edge digital marketing strategies. As 2024 approaches, it’s critical for these enterprises to leverage the latest tactics to ensure sustainable growth, enhanced visibility, and stronger customer relationships. Driving traffic and converting visitors into loyal customers is no easy feat. Still, by implementing the right

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August 23, 2024
How Is Grafana Labs Shaping the Future of IT Observability?
DevOps
How Is Grafana Labs Shaping the Future of IT Observability?

The field of IT observability has witnessed significant advancements, largely due to the efforts of companies like Grafana Labs. Recognized for its pioneering dashboard and visualization platform, Grafana Labs has not only achieved impressive financial milestones but also expanded its product offerings to address evolving enterprise needs. This article delves into the key factors driving Grafana Labs’ success and how

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August 23, 2024