CRM Marketing Technology
Linking your CRM with LinkedIn is a powerful way for sales and marketing teams to get more out of both platforms. Businesses turn to marketing technology because it
November 20, 2024
Tag
Decision Making
Content Marketing Technology
Innovation in marketing often feels like a paradox; while it promises groundbreaking changes and revolutionary ideas, it frequently revisits and repurposes old concepts, adapting them to new contexts
November 20, 2024
Content Marketing Technology
In today’s dynamic marketing landscape, long-form content is experiencing a significant resurgence, according to a study by Billion Dollar Boy, a global creator agency. This revival is spurred
November 20, 2024
AI and ML
Genies, a company specializing in culture-focused avatar technology, has recently launched a groundbreaking product called "Parties." After securing an impressive $150 million investment in 2022, the company has
November 20, 2024
ABM Marketing Technology
Account-based marketing (ABM) is a B2B marketing strategy that has garnered considerable attention among marketers for the revenue growth it can deliver when executed properly. By focusing on
November 19, 2024
Customer Experience (CX)
Travel loyalty programs are evolving rapidly, driven by the need to meet emerging customer expectations and leverage technological advancements. By 2025, these programs are expected to offer highly
November 19, 2024
Content Marketing Technology
Creating content that drives results can be a daunting task for business owners. With the overwhelming landscape of content marketing, it’s easy to get lost in complex strategies
November 19, 2024
Content Marketing Technology
In the competitive world of B2B marketing, creating high-value, insightful, and credible content is essential. One of the most effective ways to achieve this is by involving internal
November 19, 2024
Content Marketing Technology
Content marketing is a powerful tool for small businesses looking to enhance their brand presence and engage with their audience. By employing innovative strategies, small businesses can create
November 19, 2024
Content Marketing Technology
In the ever-evolving landscape of digital marketing, businesses are constantly seeking the most effective strategies to drive traffic and conversions. Traditional blog-centric SEO strategies have long been the
November 19, 2024
Content Marketing Technology
Artificial Intelligence (AI) is transforming the landscape of content marketing, offering innovative tools and techniques that enhance the creation, optimization, and analysis of content. This revolution is enabling
November 18, 2024
Content Marketing Technology
The marketing landscape is evolving rapidly, driven by advancements in technology, shifting consumer behaviors, and changing regulatory environments. As we look ahead to 2025, several key trends are
November 18, 2024