Marketing Automation / Email Marketing
In a bid to redefine the landscape of direct marketing, Click2Mail has announced the launch of its revolutionary CRM Hub. This state-of-the-art integration system promises to bridge the
February 28, 2024
Tag
Decision Making
Customer Data Platforms
In the modern marketplace fueled by data, Customer Data Platforms (CDPs) stand out for their unique ability to amalgamate and activate vast arrays of customer data. These platforms
February 27, 2024
ABM Marketing Technology
In the world of B2B sales, precision is key, and Account-Based Marketing (ABM) stands out as a powerful strategy. Unlike broad marketing campaigns, ABM centers on individual high-value
February 27, 2024
Content Marketing Technology
In the digital age, captivating content is key, and artificial intelligence (AI) has become a powerful tool for content generation. AI holds the potential to create highly engaging
February 27, 2024
DemandGen
As we surge into the future with cutting-edge technology, the domain of marketing is being drastically transformed by the advent of generative AI. Marketers are at the threshold
February 27, 2024
Content Marketing Technology
In the digital world, clickbait headlines are the equivalent of bright neon signs designed to catch the eye of internet users. These headlines are more than just attention-seekers;
February 27, 2024
Customer Data Platforms
Revolutionizing Customer Engagement with a Free Tier Offering Blueshift stands tall in the marketing tech domain, having earned a prime spot in Gartner’s Magic Quadrant for Customer Data
February 27, 2024
Sales Enablement
In today’s digital-dominated sales landscape, companies are veering toward automation, embracing AI chatbots and digital marketing. Sean Evers, VP at Pipedrive and a sales expert, reminds us that
February 23, 2024
Content Marketing Technology
The digital creator economy has engendered a new wave of entrepreneurship, empowering content creators everywhere to tap into various income streams. With the proliferation of social media, creators
February 23, 2024
ABM Marketing Technology
In Account-Based Marketing (ABM), Operations Professionals play a critical, yet often underappreciated, role. As tactical experts, they do more than manage processes; they are the pivotal force bringing
February 23, 2024
DemandGen
The debate over demand creation’s existence in B2B marketing has ignited fervent discussions among industry experts. Scrutinizing Dale W. Harrison’s provocative claim that it’s nothing more than a
February 22, 2024
Sales Enablement
In today’s competitive B2B landscape, startups face distinct challenges as they strive to stand out. Investor focus has shifted to prioritize sustainable growth and profits, making the insights
February 22, 2024