Amperity, a leading provider of advanced audience and customer data management solutions, has recently achieved an important milestone by being awarded the AWS Advertising and Marketing Technology Competency.
mParticle, the AI-powered Customer Data Platform, announced today that it has successfully achieved the prestigious Amazon Web Services (AWS) Advertising and Marketing Technology Competency. This recognition highlights mParticle’s
In today’s digital landscape, where attention spans are shorter than ever, capturing the attention of your target audience has become more challenging. This is where visually appealing content
In today’s fast-paced and customer-oriented market, creating marketing strategies that truly resonate with your target audience is essential for driving success. Marketers who prioritize their customers’ best interests
In today’s digital age, content creation has become a vital aspect of marketing and branding strategies. However, it is essential to have a clear understanding of what we
In today’s fast-paced digital landscape, marketers are constantly seeking methods to streamline their efforts, enhance efficiency, and powerfully connect with their audience. Enter marketing automation platforms – the
In the vast landscape of online advertising, programmatic advertising has emerged as a game-changer, automating the buying and selling of digital ads. In this realm, programmatic ABM (Account-Based
TA Digital, a part of the global Credera network within Omnicom’s Precision Marketing Group, has firmly established itself as Adobe’s most strategic and widely specialized partner. This remarkable
The emergence of consumer-facing generative AI services has given rise to a completely new genre of memes. With accessible tools like ChatGPT and DALL-E 3, users can now
In today’s competitive business landscape, companies are increasingly turning to account-based marketing (ABM) strategies to drive growth and maximize their return on investment (ROI). ABM allows businesses to
Since its launch earlier this year, LinkedIn’s collaborative articles program has garnered impressive success, reaching over 1.5 million organic users. These AI-powered articles spark conversations around various topics
In the ever-evolving landscape of marketing, harnessing the full potential of Marketing Technology, or MarTech, has become a key driver of success. Marketing automation has emerged as the
B2BDaily uses cookies to personalize your experience on our website. By continuing to use this site, you agree to our Cookie Policy
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.