Data Centres and Virtualization
The Washington Commanders have recently made a significant administrative move by filing for permission to construct data centers on their 162-acre training facility site in Ashburn, Virginia. This
June 19, 2024
Tag
Decision Making
Marketing Automation / Email Marketing
Path2Response, a top data cooperative renowned for its targeted direct mail solutions, has been honoured as MarTech Outlook’s “Company of the Year.” The accolade highlights Path2Response’s innovative methods
June 19, 2024
Marketing Automation / Email Marketing
Satisfi Labs, an AI-powered Conversational Experience Platform, has taken a significant step in boosting its engagement capabilities within sports and entertainment by acquiring Factoreal, an omnichannel marketing automation
June 19, 2024
DemandGen
Integral Ad Science (IAS) has announced an expansion of its Brand Safety and Suitability Measurement product for YouTube, now encompassing Performance Max and Demand Gen campaigns on Google
June 19, 2024
DemandGen
The adtech industry is consistently evolving, driven by innovations that promise to enhance the efficiency and effectiveness of digital advertising. One such breakthrough is LoopMe’s newly launched Audience
June 18, 2024
Content Marketing Technology
As the digital landscape continues to evolve, so do the strategies and metrics governing search engine optimization (SEO). Content remains a foundational element in achieving high search engine
June 18, 2024
ABM Marketing Technology
Account-Based Marketing (ABM) has revolutionized B2B marketing by shifting focus from broad, generic campaigns to personalized, high-value account strategies. As businesses strive for higher engagement and improved ROI,
June 18, 2024
Customer Data Platforms
Customer Data Platforms (CDPs) are becoming a pivotal resource in modern marketing strategies. As the marketing landscape continuously evolves with a stronger emphasis on data, understanding the true
June 18, 2024
Networking
The move toward widespread 5G deployment is set to redefine Spain’s digital landscape. Vodafone Spain is spearheading this transformation with an ambitious plan to reach 82% of the
June 18, 2024
AI and ML
The ever-changing landscape of digital marketing continues to evolve with the advent of AI technologies. Today, we stand on the brink of a new era where text marketing,
June 17, 2024
Marketing Automation / Email Marketing
In the competitive arena of B2B marketing, precision and efficiency are not just desired; they are required. Enter Oracle’s Eloqua, a cloud-based marketing automation platform that is carving
June 17, 2024
Content Marketing Technology
In today’s fast-paced digital world, an effectively crafted content strategy is not just a marketing tool but a cornerstone for B2B sales success. With an abundance of digital
June 14, 2024