DemandGen
Audyence, an innovator in the B2B demand generation sector, has rapidly disrupted the market since the launch of its beta program in November 2023 and the general release
November 21, 2024
Tag
Decision Making
Marketing Automation / Email Marketing
Mundial Media, a prominent contextual marketing platform, recently raised $1.5 million in a pre-seed extension round from both existing benefactors and new investors. This significant funding included contributions
November 21, 2024
ABM Marketing Technology
Artificial intelligence (AI) is revolutionizing the eCommerce landscape by enabling businesses to deliver highly personalized marketing strategies at scale. This transformation is driven by AI’s ability to collect,
November 21, 2024
ABM Marketing Technology
In an era where technological advancements are transforming marketing strategies, a recent survey conducted by xGrowth in collaboration with Media Collateral unveils a significant shift in spending sentiment
November 21, 2024
Customer Data Platforms
The marketing landscape is on the brink of a revolutionary transformation, primarily driven by the rise of Generative AI, especially as Google’s recent decision to maintain third-party cookies
November 21, 2024
Content Marketing Technology
In the fast-paced world of B2B marketing, where professionals constantly grapple with an overwhelming influx of information, the task of content curation has become increasingly daunting. A considerable
November 21, 2024
DemandGen
In a significant move for the advertising industry, Adlook, a brand growth platform and RTB House Group company, has announced a collaboration with FreeWheel, a global technology platform
November 20, 2024
Customer Data Platforms
In the age of data-centric business operations, Data Management Platforms (DMPs) and Customer Data Platforms (CDPs) have become indispensable tools for businesses aiming to leverage data for delivering
November 20, 2024
Cloud
The partnership between Netcore Cloud and Google Cloud represents a significant milestone in the evolution of AI-powered marketing solutions. By expanding their collaboration, Netcore Cloud aims to leverage
November 20, 2024
CRM Marketing Technology
Linking your CRM with LinkedIn is a powerful way for sales and marketing teams to get more out of both platforms. Businesses turn to marketing technology because it
November 20, 2024
Content Marketing Technology
Innovation in marketing often feels like a paradox; while it promises groundbreaking changes and revolutionary ideas, it frequently revisits and repurposes old concepts, adapting them to new contexts
November 20, 2024
Content Marketing Technology
In today’s dynamic marketing landscape, long-form content is experiencing a significant resurgence, according to a study by Billion Dollar Boy, a global creator agency. This revival is spurred
November 20, 2024