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Business Strategy

Corpay Expands with GPS Capital Acquisition, Projects $1.5B Revenue by 2025
Digital Lending / Digital Payments
Corpay Expands with GPS Capital Acquisition, Projects $1.5B Revenue by 2025

Corpay, Inc. (NYSE: CPAY), a leading S&P 500 corporate payments company, has achieved a significant milestone by completing the acquisition of GPS Capital Markets, LLC, a prominent cross-border solutions provider for upper middle market companies. This strategic move follows Corpay’s recent acquisition of Paymerang, indicating the company’s robust efforts to enhance its market position and growth potential. According to CEO

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Can AI Revolutionize Email Marketing for Better Personalization?
Marketing Automation / Email Marketing
Can AI Revolutionize Email Marketing for Better Personalization?

Email marketing remains a cornerstone of modern marketing strategies, despite repeated claims of its impending obsolescence for decades. Ever since the first declaration of the death of email in 1989, this communication medium has consistently proved its worth by maintaining its status as a critical channel for engagement and revenue generation. According to Mailchimp’s "The Revenue Blueprint: Strategies for Performance

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How Can Digital Lending Transform Banking for SMEs Post-Pandemic?
Digital Lending / Digital Payments
How Can Digital Lending Transform Banking for SMEs Post-Pandemic?

As banks face decreasing revenues and operating margins, they cannot rely solely on cost optimization to maintain profitability. Instead, they need to focus on generating new revenue streams. One promising area is lending to SMEs, particularly middle-market clients. By extensively digitalizing and automating the lending process, banks can simplify the lending experience, making it more efficient and attractive for SMEs.

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Why Should Your Business Consider Cloud Migration Today?
DevOps
Why Should Your Business Consider Cloud Migration Today?

In today’s fast-paced digital landscape, businesses are constantly seeking ways to stay competitive, agile, and innovative. One of the most transformative strategies is cloud migration, which involves moving IT operations and digital assets from on-premises data centers to the cloud. This strategic shift not only promises significant cost reductions but also provides access to advanced technologies that can catalyze rapid

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How Can Cloud Computing Enhance Government Disaster Resilience?
Cloud
How Can Cloud Computing Enhance Government Disaster Resilience?

In an increasingly interconnected world, the frequency and impact of disasters—both natural and man-made—pose significant challenges for governments. Ensuring the safety and continuity of critical services during crises is paramount. With society’s growing dependency on technology and infrastructure, governments are under immense pressure to maintain operational integrity amidst such disruptions. Cloud computing emerges as a transformative solution to bolster disaster

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How Is Komercijalna Banka Enhancing Digital Payments with Entrust?
Digital Lending / Digital Payments
How Is Komercijalna Banka Enhancing Digital Payments with Entrust?

Komercijalna Banka AD Skopje, a prominent bank in North Macedonia, has chosen Entrust, a global leader in identity-centric security solutions, to enhance its physical card portfolio. This collaboration focuses on integrating the Entrust Digital Card Solution into Komercijalna Banka’s existing banking app, mBanka, to facilitate seamless digital payment options for its customers. Additionally, BCS North Macedonia, a long-term partner of

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Is Your BFSI Sector Ready for Purpose-Built Cloud Solutions and AI?
Cloud
Is Your BFSI Sector Ready for Purpose-Built Cloud Solutions and AI?

The Banking, Financial Services, and Insurance (BFSI) sector is undergoing a significant transformation driven by the adoption of purpose-built cloud solutions and artificial intelligence (AI). These technologies are not only enhancing operational efficiency but also redefining customer experiences. As the industry navigates this digital shift, it is crucial to understand the benefits and challenges associated with these advancements. The Rise

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How Is AI Transforming Content Marketing for Business Growth?
Content Marketing Technology
How Is AI Transforming Content Marketing for Business Growth?

Artificial Intelligence (AI) has revolutionized multiple industries, leaving a profound impact on various sectors. Among these, content marketing has significantly benefited from AI’s integration, marking a new era in how businesses approach content creation, optimization, and distribution. This article delves into the transformative effects of AI, focusing on how tools like ChatGPT are driving business growth through innovative content marketing

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Top Tips for Building an Effective ABM Target Account List
B2B Marketing
Top Tips for Building an Effective ABM Target Account List

Building an effective Account-Based Marketing (ABM) target account list is crucial for the success of your marketing strategy. This process involves identifying and prioritizing the accounts that are most likely to generate substantial revenue and align with your business goals. Crafting a well-structured target account list not only enhances the precision of your marketing efforts but also ensures that your

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Is There Really a Perfect Path to Purchase in Today’s Market?
Customer Experience (CX)
Is There Really a Perfect Path to Purchase in Today’s Market?

In today’s fast-paced digital landscape, the concept of a perfect, linear path to purchase is increasingly seen as a myth. Customers no longer follow a predictable journey from awareness to purchase to loyalty. Instead, their interactions with brands are chaotic and multifaceted, influenced by a myriad of channels and touchpoints. This article explores the complexities of the modern customer journey

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Using External Storage with Your iPhone or iPad: A Comprehensive Guide
Data Science
Using External Storage with Your iPhone or iPad: A Comprehensive Guide

Over time, Apple has made it increasingly easier to use external storage with its mobile devices, providing more options for file transfers to and from your iPhone or iPad. With iOS 18 and iPadOS 18, users can even format external drives directly on their device, further reducing the need for a computer. Most storage devices compatible with your computer will

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Evolving B2B Marketing: Demandbase Adapts to New Market Challenges
B2B Marketing
Evolving B2B Marketing: Demandbase Adapts to New Market Challenges

The landscape of B2B marketing is undergoing significant changes, driven by smarter buyers, evolving technologies, and shifting digital environments. Demandbase, a leading ABM (Account-Based Marketing) advertising, customer intelligence, and data platform, is at the forefront of this transformation. As marketers face new challenges and opportunities, it is essential to explore how traditional marketing strategies are performing and how new approaches

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