I’m thrilled to sit down with Aisha Amaira, a MarTech expert whose passion for blending technology with marketing has transformed how brands connect with their audiences. With deep expertise in CRM marketing technology and customer data platforms, Aisha has a
I’m thrilled to sit down with Aisha Amaira, a MarTech expert whose passion for blending technology with marketing has transformed how brands connect with their audiences. With deep expertise in CRM marketing technology and customer data platforms, Aisha has a
In the dynamic arena of 2025, marketing faces a seismic shift as artificial intelligence (AI) permeates every corner of the tech stack, while buyers assert unprecedented control over their purchasing journeys. A staggering statistic sets the stage: over 80% of
Deeper Sections Await
In the fast-paced world of marketing today, innovative strategies such as geofencing are gaining popularity. These days, businesses aim to provide customized user experiences by effectively using white label geofencing tools in their marketing efforts. This article explores how to
In today’s competitive marketplace, elevating your brand strategy is vital for capturing the attention of potential customers and sustaining long-term growth. Exploring the nuances of push and pull marketing strategies and understanding how to effectively implement them can significantly enhance
Browse Different Divisions
In the fast-paced world of marketing today, innovative strategies such as geofencing are gaining popularity. These days, businesses aim to provide customized user experiences by effectively using white label geofencing tools in their marketing efforts. This article explores how to
TikTok has emerged as a dominant force in the social media landscape, boasting over 1 billion active users globally. For brands looking to tap into younger, digitally savvy audiences, TikTok influencer marketing offers a powerful avenue for authentic engagement and
Modern marketing is an ever-changing landscape, and for small and mid-sized businesses, navigating this terrain can be daunting. However, in 2024, several key strategies can help businesses thrive amidst this complexity. With insights from top experts in social media, direct
Email retargeting is a cornerstone of contemporary e-commerce strategies. It specifically targets “warm leads”—customers who have interacted with your site but haven’t completed a purchase. Addressing this group is especially crucial given the high rate of cart abandonment, which hovers
Cohora, a leading platform specializing in customer activation and engagement, has successfully raised an additional $2.5 million in seed funding. This investment round was led by Volition Capital and PJC, fueling Cohora’s ambitions to drive the next phase of its
In today’s competitive marketplace, elevating your brand strategy is vital for capturing the attention of potential customers and sustaining long-term growth. Exploring the nuances of push and pull marketing strategies and understanding how to effectively implement them can significantly enhance
Browse Different Divisions
Uncover What’s Next
B2BDaily uses cookies to personalize your experience on our website. By continuing to use this site, you agree to our Cookie Policy