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How Will SugarCRM and Liferay Transform B2B Digital Experience?
April 23, 2024
How Will SugarCRM and Liferay Transform B2B Digital Experience?

In the ever-changing digital world, exceptional customer experience is vital, especially in B2B. SugarCRM and Liferay are forging a partnership, merging Liferay’s top-notch Digital Experience Platform with SugarCRM’s innovative sales automation. This union aims to revolutionize the B2B client engagement,

Mastering Personalized Content: The Key to Marketing Success
April 22, 2024
Mastering Personalized Content: The Key to Marketing Success

In the realm of digital marketing, personalized content is the bridge that connects brands with their consumers on a more intimate level. The essence of this strategy lies in utilizing comprehensive data—from browsing habits and purchase history to demographic information—to

Modern Sales & Marketing: Entrepreneurs’ Guide to Success
April 19, 2024
Modern Sales & Marketing: Entrepreneurs’ Guide to Success

In today’s entrepreneurial landscape, success hinges on navigating the digital sales and marketing arena with savvy. The efficacy of old-school methods has waned, yielding to a marketplace driven by technological innovation and shifting consumer patterns. Entrepreneurs must now cultivate novel

Frequence Rolls Out O&O Ad Tools, Fuels AIM Media Sales Surge
April 18, 2024
Frequence Rolls Out O&O Ad Tools, Fuels AIM Media Sales Surge

In an industry ruled by the need for efficiency, Frequence has introduced a suite of innovative tools designed to revolutionize the way publishers handle owned and operated (O&O) digital ad inventory. Addressing long-standing inefficiencies in sales, fulfillment, and reporting, these

How Can Focused Pipelines Increase Your Revenue?
April 18, 2024
How Can Focused Pipelines Increase Your Revenue?

In the current business environment, companies are recognizing the need for an overhauled approach to sales and marketing, particularly in the creation of a profitable lead pipeline. There is a significant shift away from simply amassing leads to a strategic

How Does Creative Affinity Revolutionize Ad Impact Measurement?
April 17, 2024
How Does Creative Affinity Revolutionize Ad Impact Measurement?

In the dynamic realm of digital advertising, traditional metrics such as clicks and impressions have been key in evaluating ad creatives. But these metrics often fall short of capturing an ad’s true effectiveness and its potential for driving long-term value.

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How Will SugarCRM and Liferay Transform B2B Digital Experience?
April 23, 2024
How Will SugarCRM and Liferay Transform B2B Digital Experience?

In the ever-changing digital world, exceptional customer experience is vital, especially in B2B. SugarCRM and Liferay are forging a partnership, merging Liferay’s top-notch Digital Experience Platform with SugarCRM’s innovative sales automation. This union aims to revolutionize the B2B client engagement,

Mastering Personalized Content: The Key to Marketing Success
April 22, 2024
Mastering Personalized Content: The Key to Marketing Success

In the realm of digital marketing, personalized content is the bridge that connects brands with their consumers on a more intimate level. The essence of this strategy lies in utilizing comprehensive data—from browsing habits and purchase history to demographic information—to

Modern Sales & Marketing: Entrepreneurs’ Guide to Success
April 19, 2024
Modern Sales & Marketing: Entrepreneurs’ Guide to Success

In today’s entrepreneurial landscape, success hinges on navigating the digital sales and marketing arena with savvy. The efficacy of old-school methods has waned, yielding to a marketplace driven by technological innovation and shifting consumer patterns. Entrepreneurs must now cultivate novel

Frequence Rolls Out O&O Ad Tools, Fuels AIM Media Sales Surge
April 18, 2024
Frequence Rolls Out O&O Ad Tools, Fuels AIM Media Sales Surge

In an industry ruled by the need for efficiency, Frequence has introduced a suite of innovative tools designed to revolutionize the way publishers handle owned and operated (O&O) digital ad inventory. Addressing long-standing inefficiencies in sales, fulfillment, and reporting, these

How Can Focused Pipelines Increase Your Revenue?
April 18, 2024
How Can Focused Pipelines Increase Your Revenue?

In the current business environment, companies are recognizing the need for an overhauled approach to sales and marketing, particularly in the creation of a profitable lead pipeline. There is a significant shift away from simply amassing leads to a strategic

How Does Creative Affinity Revolutionize Ad Impact Measurement?
April 17, 2024
How Does Creative Affinity Revolutionize Ad Impact Measurement?

In the dynamic realm of digital advertising, traditional metrics such as clicks and impressions have been key in evaluating ad creatives. But these metrics often fall short of capturing an ad’s true effectiveness and its potential for driving long-term value.

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