
With a rich background in CRM marketing technology and customer data platforms, MarTech expert Aisha Amaira has built a career at the intersection of innovation and customer insight. She joins us to unravel a critical, yet often overlooked, aspect of

With a rich background in CRM marketing technology and customer data platforms, MarTech expert Aisha Amaira has built a career at the intersection of innovation and customer insight. She joins us to unravel a critical, yet often overlooked, aspect of

With her extensive background in CRM and customer data platforms, Aisha Amaira has a unique vantage point on the technological shifts redefining business. As a MarTech expert, she has spent her career at the intersection of marketing and technology, focusing
Deeper Sections Await

The modern digital economy has compressed the timeline for building brand loyalty to a single interaction, where one unresolved issue or frustrating phone call can permanently sever a customer relationship that took years to cultivate. While many companies pour resources

The digital promise of a seamless, personalized world is beginning to show its cracks, creating a chasm between consumer expectations and corporate reality that threatens to swallow millions in revenue. For businesses across the United States, the gap between the
Browse Different Divisions

The modern digital economy has compressed the timeline for building brand loyalty to a single interaction, where one unresolved issue or frustrating phone call can permanently sever a customer relationship that took years to cultivate. While many companies pour resources

The long-standing transactional relationship between banks and their customers is rapidly dissolving, replaced by a dynamic, experience-driven partnership demanding unprecedented levels of personalization and control. This profound paradigm shift marks a move away from a traditional, product-focused strategy, where success

When a customer remains with a brand during an economic downturn, it prompts a critical question for business leaders: is this loyalty born from genuine affinity, or is it simply a result of the consumer’s exhaustion and lack of energy

The relentless upward trajectory of customer expectations has fundamentally reshaped the business landscape, creating a competitive environment where delivering an exceptional experience is no longer a differentiator but a baseline for survival. As organizations navigate the complexities of the current

The long-promised unification of intelligent customer experience platforms and advanced artificial intelligence is finally materializing, setting a new benchmark for how large enterprises engage with their clientele. This convergence marks a pivotal moment in the customer service industry, moving beyond

The digital promise of a seamless, personalized world is beginning to show its cracks, creating a chasm between consumer expectations and corporate reality that threatens to swallow millions in revenue. For businesses across the United States, the gap between the
Browse Different Divisions
Uncover What’s Next
B2BDaily uses cookies to personalize your experience on our website. By continuing to use this site, you agree to our Cookie Policy