
As a MarTech expert deeply passionate about the intersection of technology and marketing, Aisha Amaira has built a career helping businesses translate complex innovations into tangible customer value. With a rich background in CRM marketing technology and customer data platforms,

As a MarTech expert deeply passionate about the intersection of technology and marketing, Aisha Amaira has built a career helping businesses translate complex innovations into tangible customer value. With a rich background in CRM marketing technology and customer data platforms,

As a MarTech expert deeply passionate about the intersection of technology and marketing, Aisha Amaira has built a career helping businesses translate complex innovations into tangible customer value. With a rich background in CRM marketing technology and customer data platforms,
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In today’s modern world, the customer service sector has undergone significant transformation over the last few years. With the rise of e-commerce and social media, customers can now communicate with brands at any time, from anywhere, through a variety of

Customer loyalty is a key factor in the success and growth of any business. A loyal customer base can help sustain a company in the long run, increase revenue, and attract new customers. It is essential for businesses to focus
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In today’s modern world, the customer service sector has undergone significant transformation over the last few years. With the rise of e-commerce and social media, customers can now communicate with brands at any time, from anywhere, through a variety of

In today’s highly competitive market, customer experience (CX) has emerged as a critical strategic differentiator. With the horizon for the global economy remaining uncertain, CX is increasingly being viewed as a key asset for businesses facing increased pressure to keep

As a business, what is the key to success? Exceptional service, innovative strategy, and quality products are definitely critical factors. However, none of this matters if you cannot build customer loyalty. And how do you build loyalty, you ask? Personalization.

When it comes to business decisions, it’s easy to assume that rationality trumps all. However, the reality of human nature is much more complex than that. Emotions play a critical role in shaping how we perceive the world around us

Can chatbots really improve customer experiences? For the past few years, retailers of all sizes have been implementing chatbots to provide quick and efficient customer service. While some businesses have found success with this technology, others have faced challenges that

Customer loyalty is a key factor in the success and growth of any business. A loyal customer base can help sustain a company in the long run, increase revenue, and attract new customers. It is essential for businesses to focus
Browse Different Divisions
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