
In a business landscape reshaped by economic pressures and rapid technological advancement, companies are fundamentally rethinking customer engagement. To navigate this new terrain, we sat down with Aisha Amaira, a renowned MarTech expert with deep experience in CRM marketing technology

In a business landscape reshaped by economic pressures and rapid technological advancement, companies are fundamentally rethinking customer engagement. To navigate this new terrain, we sat down with Aisha Amaira, a renowned MarTech expert with deep experience in CRM marketing technology

In a business landscape reshaped by economic pressures and rapid technological advancement, companies are fundamentally rethinking customer engagement. To navigate this new terrain, we sat down with Aisha Amaira, a renowned MarTech expert with deep experience in CRM marketing technology
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Amazon Web Services, Inc. (AWS) has recently introduced significant advancements to its cloud contact center solution, Amazon Connect, at the AWS re:Invent conference. These new capabilities, powered by generative AI, are set to revolutionize customer service by making it more

Imagine a world where every customer interaction with a company is seamless, enjoyable, and leaves a lasting positive impression. This scenario becomes possible through the leadership of a Chief Experience Officer (CXO), a high-level executive tasked with guiding an organization’s
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Amazon Web Services, Inc. (AWS) has recently introduced significant advancements to its cloud contact center solution, Amazon Connect, at the AWS re:Invent conference. These new capabilities, powered by generative AI, are set to revolutionize customer service by making it more

In today’s fast-paced digital landscape, the concept of a perfect, linear path to purchase is increasingly seen as a myth. Customers no longer follow a predictable journey from awareness to purchase to loyalty. Instead, their interactions with brands are chaotic

In today’s fast-paced business environment, companies can no longer afford to view customer experience (CX) merely as a cost center but rather as a pivotal driver of revenue and customer loyalty. Despite the significant role that customer interactions play after

In today’s competitive retail landscape, brands are constantly seeking innovative ways to engage customers and foster loyalty. Traditional, brand-specific loyalty programs are evolving into more complex systems involving multiple brands and sectors. This evolution is driven by the desire to

The bustling 2024 holiday shopping season is rapidly approaching, and brands are gearing up to handle an anticipated surge in consumer demand and interactions. Holiday sales are expected to exceed $1.35 trillion, marking a 4.8% increase from the previous year.

Imagine a world where every customer interaction with a company is seamless, enjoyable, and leaves a lasting positive impression. This scenario becomes possible through the leadership of a Chief Experience Officer (CXO), a high-level executive tasked with guiding an organization’s
Browse Different Divisions


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