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Build a Culture That Acts on Feedback
February 3, 2026
Build a Culture That Acts on Feedback

With a sharp focus on the intersection of marketing technology and human experience, Aisha Amaira has carved out a unique space as an expert in building responsive, action-oriented cultures. Drawing from her deep experience with CRM marketing and customer data

Trend Analysis: Enterprise Customer Success
February 2, 2026
Trend Analysis: Enterprise Customer Success

The era of treating customer support as a cost center is officially over, giving way to a new mandate where proactive success strategies define market leadership and long-term viability in B2B technology. A fundamental shift is underway, where customer retention

People-Centric vs. Profit-Centric: A Comparative Analysis
January 30, 2026
People-Centric vs. Profit-Centric: A Comparative Analysis

The posters on the wall champion people as the greatest asset, yet the operational decisions consistently prioritize quarterly earnings, creating a cultural dissonance that defines the modern strategic landscape. This is not merely a philosophical debate; it is the central

Is Cost-Cutting Killing Customer Loyalty?
January 29, 2026
Is Cost-Cutting Killing Customer Loyalty?

The familiar loop of automated menus and unhelpful chatbots has become a modern ritual of frustration, leaving many to wonder if genuine customer support has been sacrificed on the altar of corporate efficiency. This growing chasm between company cost-saving measures

AI Will Reshape Insurance CX Amid Rising Claims
January 29, 2026
AI Will Reshape Insurance CX Amid Rising Claims

An unprecedented convergence of escalating natural catastrophe claims and rising customer demands for seamless digital interactions has created a defining moment for the insurance industry. The traditional, often reactive models of claims processing and communication are buckling under the strain,

What Does Value Mean to the 2026 Consumer?
January 29, 2026
What Does Value Mean to the 2026 Consumer?

A comprehensive analysis drawing from the insights of hundreds of industry leaders reveals a consumer landscape profoundly shaped by sustained economic pressure, forcing a fundamental reevaluation of what “value” truly means. The consensus is clear: persistent financial constraints on household

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Build a Culture That Acts on Feedback
February 3, 2026
Build a Culture That Acts on Feedback

With a sharp focus on the intersection of marketing technology and human experience, Aisha Amaira has carved out a unique space as an expert in building responsive, action-oriented cultures. Drawing from her deep experience with CRM marketing and customer data

Trend Analysis: Enterprise Customer Success
February 2, 2026
Trend Analysis: Enterprise Customer Success

The era of treating customer support as a cost center is officially over, giving way to a new mandate where proactive success strategies define market leadership and long-term viability in B2B technology. A fundamental shift is underway, where customer retention

People-Centric vs. Profit-Centric: A Comparative Analysis
January 30, 2026
People-Centric vs. Profit-Centric: A Comparative Analysis

The posters on the wall champion people as the greatest asset, yet the operational decisions consistently prioritize quarterly earnings, creating a cultural dissonance that defines the modern strategic landscape. This is not merely a philosophical debate; it is the central

Is Cost-Cutting Killing Customer Loyalty?
January 29, 2026
Is Cost-Cutting Killing Customer Loyalty?

The familiar loop of automated menus and unhelpful chatbots has become a modern ritual of frustration, leaving many to wonder if genuine customer support has been sacrificed on the altar of corporate efficiency. This growing chasm between company cost-saving measures

AI Will Reshape Insurance CX Amid Rising Claims
January 29, 2026
AI Will Reshape Insurance CX Amid Rising Claims

An unprecedented convergence of escalating natural catastrophe claims and rising customer demands for seamless digital interactions has created a defining moment for the insurance industry. The traditional, often reactive models of claims processing and communication are buckling under the strain,

What Does Value Mean to the 2026 Consumer?
January 29, 2026
What Does Value Mean to the 2026 Consumer?

A comprehensive analysis drawing from the insights of hundreds of industry leaders reveals a consumer landscape profoundly shaped by sustained economic pressure, forcing a fundamental reevaluation of what “value” truly means. The consensus is clear: persistent financial constraints on household

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