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Customer Experience (CX)

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How Can You Overcome the B2B Trust Deficit?
December 11, 2025
How Can You Overcome the B2B Trust Deficit?

With a deep background in marketing technology, from CRM systems to customer data platforms, Aisha Amaira has built a career focused on a single, powerful ideusing innovation to understand and serve the customer. She argues that in today’s digitally saturated

Trend Analysis: Agentic Customer Experience
December 11, 2025
Trend Analysis: Agentic Customer Experience

By 2026, the battle for customer loyalty will not be won with better apps or friendlier service, but by mastering a new discipline: Agentic Customer Experience. This year marks the critical inflection point where strategic AI implementation separates market leaders

How Will AI Redefine Customer Engagement?
December 10, 2025
How Will AI Redefine Customer Engagement?

Aisha Amaira is a leading voice in Martech, known for her sharp insights on how technology is fundamentally reshaping the relationship between brands and customers. With a deep background in CRM and customer data platforms, she has a unique perspective

EngageLab Launches LiveDesk for AI-Human Customer Service
December 9, 2025
EngageLab Launches LiveDesk for AI-Human Customer Service

In an increasingly connected world, businesses face the paradox of being more accessible than ever yet struggling to manage a deluge of customer interactions scattered across a fragmented digital landscape. The modern customer journey is no longer a straight line;

Can AI Break the Software Development Iron Triangle?
December 9, 2025
Can AI Break the Software Development Iron Triangle?

In the dynamic world of MarTech, Aisha Amaira stands out as a leading expert on the practical integration of technology and marketing. With a deep background in CRM and customer data platforms, she has built a reputation for helping businesses

CX in 2026 Demands Operational Muscle Over Vision
December 9, 2025
CX in 2026 Demands Operational Muscle Over Vision

Beyond the Hype: The Urgent Call for an Operational Reality Check in CX The customer experience (CX) industry is at a critical inflection point, caught between the soaring promises of a technologically advanced future and the frustrating reality of systemic

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How Can You Overcome the B2B Trust Deficit?
December 11, 2025
How Can You Overcome the B2B Trust Deficit?

With a deep background in marketing technology, from CRM systems to customer data platforms, Aisha Amaira has built a career focused on a single, powerful ideusing innovation to understand and serve the customer. She argues that in today’s digitally saturated

Trend Analysis: Agentic Customer Experience
December 11, 2025
Trend Analysis: Agentic Customer Experience

By 2026, the battle for customer loyalty will not be won with better apps or friendlier service, but by mastering a new discipline: Agentic Customer Experience. This year marks the critical inflection point where strategic AI implementation separates market leaders

How Will AI Redefine Customer Engagement?
December 10, 2025
How Will AI Redefine Customer Engagement?

Aisha Amaira is a leading voice in Martech, known for her sharp insights on how technology is fundamentally reshaping the relationship between brands and customers. With a deep background in CRM and customer data platforms, she has a unique perspective

EngageLab Launches LiveDesk for AI-Human Customer Service
December 9, 2025
EngageLab Launches LiveDesk for AI-Human Customer Service

In an increasingly connected world, businesses face the paradox of being more accessible than ever yet struggling to manage a deluge of customer interactions scattered across a fragmented digital landscape. The modern customer journey is no longer a straight line;

Can AI Break the Software Development Iron Triangle?
December 9, 2025
Can AI Break the Software Development Iron Triangle?

In the dynamic world of MarTech, Aisha Amaira stands out as a leading expert on the practical integration of technology and marketing. With a deep background in CRM and customer data platforms, she has built a reputation for helping businesses

CX in 2026 Demands Operational Muscle Over Vision
December 9, 2025
CX in 2026 Demands Operational Muscle Over Vision

Beyond the Hype: The Urgent Call for an Operational Reality Check in CX The customer experience (CX) industry is at a critical inflection point, caught between the soaring promises of a technologically advanced future and the frustrating reality of systemic

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