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Customer Data Management

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IG Group Partners with Relay42 to Revamp Data-Driven Marketing Strategy
June 6, 2024
IG Group Partners with Relay42 to Revamp Data-Driven Marketing Strategy

In a decisive move to reinforce its marketing tactics, IG Group—a powerhouse in the realm of online trading and investments—has forged a strategic alliance with Relay42. The distinguished Customer Data Platform, based in Europe, is now a cornerstone in IG

Adstra Services Launches to Boost Data-Driven Direct Marketing
June 5, 2024
Adstra Services Launches to Boost Data-Driven Direct Marketing

In an era where precision and privacy are paramount in marketing, Adstra has revealed a strategic expansion that promises to enhance how businesses connect with their consumers. The introduction of Adstra Services, a new division from the marketing and media

Maximizing Business Growth: Integrating MDM with CRM Systems
June 4, 2024
Maximizing Business Growth: Integrating MDM with CRM Systems

Understanding the need to combine Master Data Management (MDM) and Customer Relationship Management (CRM) can propel an organization’s growth to new heights. Both systems serve distinct yet interrelated roles within a company’s data management strategy. Integrating these systems is not

FrogData Enhances AI Factory for Auto Dealership Success
June 4, 2024
FrogData Enhances AI Factory for Auto Dealership Success

In an era where data-driven decisions are pivotal to profitability, FrogData announces transformative enhancements to its Artificial Intelligence (AI) Factory, reshaping how automotive dealerships leverage technology. This advanced hub, focused on retail operations, has introduced a suite of solutions designed

How Can Marketers Navigate Privacy Concerns with Data?
June 3, 2024
How Can Marketers Navigate Privacy Concerns with Data?

With privacy becoming paramount for customers and regulatory bodies tightening controls, marketing strategies are increasingly under the lens. The changing tides necessitate a shift from the traditional reliance on external data giants such as Facebook and Google toward harnessing the

CRM-Driven Strategies: Boosting Sales Enablement and Revenue
May 31, 2024
CRM-Driven Strategies: Boosting Sales Enablement and Revenue

The rise of Customer Relationship Management (CRM) systems marks a significant shift in the way companies approach their sales and marketing efforts. These systems not only act as repositories of customer data but also function as indispensable tools that enhance

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IG Group Partners with Relay42 to Revamp Data-Driven Marketing Strategy
June 6, 2024
IG Group Partners with Relay42 to Revamp Data-Driven Marketing Strategy

In a decisive move to reinforce its marketing tactics, IG Group—a powerhouse in the realm of online trading and investments—has forged a strategic alliance with Relay42. The distinguished Customer Data Platform, based in Europe, is now a cornerstone in IG

Adstra Services Launches to Boost Data-Driven Direct Marketing
June 5, 2024
Adstra Services Launches to Boost Data-Driven Direct Marketing

In an era where precision and privacy are paramount in marketing, Adstra has revealed a strategic expansion that promises to enhance how businesses connect with their consumers. The introduction of Adstra Services, a new division from the marketing and media

Maximizing Business Growth: Integrating MDM with CRM Systems
June 4, 2024
Maximizing Business Growth: Integrating MDM with CRM Systems

Understanding the need to combine Master Data Management (MDM) and Customer Relationship Management (CRM) can propel an organization’s growth to new heights. Both systems serve distinct yet interrelated roles within a company’s data management strategy. Integrating these systems is not

FrogData Enhances AI Factory for Auto Dealership Success
June 4, 2024
FrogData Enhances AI Factory for Auto Dealership Success

In an era where data-driven decisions are pivotal to profitability, FrogData announces transformative enhancements to its Artificial Intelligence (AI) Factory, reshaping how automotive dealerships leverage technology. This advanced hub, focused on retail operations, has introduced a suite of solutions designed

How Can Marketers Navigate Privacy Concerns with Data?
June 3, 2024
How Can Marketers Navigate Privacy Concerns with Data?

With privacy becoming paramount for customers and regulatory bodies tightening controls, marketing strategies are increasingly under the lens. The changing tides necessitate a shift from the traditional reliance on external data giants such as Facebook and Google toward harnessing the

CRM-Driven Strategies: Boosting Sales Enablement and Revenue
May 31, 2024
CRM-Driven Strategies: Boosting Sales Enablement and Revenue

The rise of Customer Relationship Management (CRM) systems marks a significant shift in the way companies approach their sales and marketing efforts. These systems not only act as repositories of customer data but also function as indispensable tools that enhance

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