Category

Customer Data Management

Popular Stories

All Customer Data Management News
How Can Marketers Leverage Behavioral Data for Retention?
May 1, 2024
How Can Marketers Leverage Behavioral Data for Retention?

Understanding the potential and underutilization of behavioral data in marketing strategies can unlock new horizons for customer engagement and loyalty. A recent Forrester Consulting study, sponsored by Acoustic, highlights the crucial, yet often missed, opportunities within this realm of data-driven

How Can CRM Tools Fuel Small Business Sustainability?
April 30, 2024
How Can CRM Tools Fuel Small Business Sustainability?

In an economic climate where small businesses represent a significant chunk of employment and GDP, sustainability is becoming a cornerstone for long-term success. Customer Relationship Management (CRM) tools stand out as vital instruments that can guide small businesses toward this

Anteriad Achieves Growth with Strategic Moves and Innovation
April 29, 2024
Anteriad Achieves Growth with Strategic Moves and Innovation

Anteriad, previously known as BNZSA, has hit impressive strides in its growth and rebranding. This leap stems from shrewd acquisitions and mergers, which have catapulted the company into a powerhouse role in the marketing data realm. Sporting a new global

Oracle Expands AI Tools in Customer Experience Suite
April 29, 2024
Oracle Expands AI Tools in Customer Experience Suite

Oracle has recently made headlines with a groundbreaking update to its Oracle Fusion Cloud Customer Experience (CX) suite, incorporating advanced generative AI technology. This strategic integration signifies a wider movement among technology firms to embrace AI’s potential to transform customer

Evolving B2B Buyer Demands Met with Advanced CRM Tools
April 26, 2024
Evolving B2B Buyer Demands Met with Advanced CRM Tools

The business environment is rapidly evolving as B2B buyers are calling for more personalized, content-centric experiences. With this shift, sales teams must evolve to meet these new demands to remain in the game. Implementing CRM technology strategically has become crucial

HubSpot Integrates GenAI to Revolutionize CX for Midmarket Firms
April 26, 2024
HubSpot Integrates GenAI to Revolutionize CX for Midmarket Firms

HubSpot’s recent move to incorporate generative AI into its platform heralds a significant step for customer experience in the midmarket segment. This advanced technology, now part of the Sales, Marketing, and Service Hubs, promises to revolutionize how businesses interact with

No more posts to show
How Can Marketers Leverage Behavioral Data for Retention?
May 1, 2024
How Can Marketers Leverage Behavioral Data for Retention?

Understanding the potential and underutilization of behavioral data in marketing strategies can unlock new horizons for customer engagement and loyalty. A recent Forrester Consulting study, sponsored by Acoustic, highlights the crucial, yet often missed, opportunities within this realm of data-driven

How Can CRM Tools Fuel Small Business Sustainability?
April 30, 2024
How Can CRM Tools Fuel Small Business Sustainability?

In an economic climate where small businesses represent a significant chunk of employment and GDP, sustainability is becoming a cornerstone for long-term success. Customer Relationship Management (CRM) tools stand out as vital instruments that can guide small businesses toward this

Anteriad Achieves Growth with Strategic Moves and Innovation
April 29, 2024
Anteriad Achieves Growth with Strategic Moves and Innovation

Anteriad, previously known as BNZSA, has hit impressive strides in its growth and rebranding. This leap stems from shrewd acquisitions and mergers, which have catapulted the company into a powerhouse role in the marketing data realm. Sporting a new global

Oracle Expands AI Tools in Customer Experience Suite
April 29, 2024
Oracle Expands AI Tools in Customer Experience Suite

Oracle has recently made headlines with a groundbreaking update to its Oracle Fusion Cloud Customer Experience (CX) suite, incorporating advanced generative AI technology. This strategic integration signifies a wider movement among technology firms to embrace AI’s potential to transform customer

Evolving B2B Buyer Demands Met with Advanced CRM Tools
April 26, 2024
Evolving B2B Buyer Demands Met with Advanced CRM Tools

The business environment is rapidly evolving as B2B buyers are calling for more personalized, content-centric experiences. With this shift, sales teams must evolve to meet these new demands to remain in the game. Implementing CRM technology strategically has become crucial

HubSpot Integrates GenAI to Revolutionize CX for Midmarket Firms
April 26, 2024
HubSpot Integrates GenAI to Revolutionize CX for Midmarket Firms

HubSpot’s recent move to incorporate generative AI into its platform heralds a significant step for customer experience in the midmarket segment. This advanced technology, now part of the Sales, Marketing, and Service Hubs, promises to revolutionize how businesses interact with

Popular Stories

Uncover what’s next for even more to explore

Uncover What’s Next

Customer Data Management

You might also like

Explore more in our additional categories
New Categories to Explore