
The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

As a MarTech expert with a deep focus on integrating technology into marketing and customer data platforms, Aisha Amaira has a unique vantage point on the digital transformation sweeping through B2B industries. Today, she shares her insights on a radical
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In a significant leap forward for data teams, RudderStack has unveiled its new RudderStack Data Apps, a suite of tools designed to enable rapid deployment of high-impact projects. These innovations are powered by Snowflake and cater to data teams aiming

In the digital age, businesses have access to an overwhelming amount of data generated from diverse sources like social media, transactions, and digital interactions. This data pool, often referred to as big data, offers a treasure trove of insights that
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In a significant leap forward for data teams, RudderStack has unveiled its new RudderStack Data Apps, a suite of tools designed to enable rapid deployment of high-impact projects. These innovations are powered by Snowflake and cater to data teams aiming

Customer Relationship Management (CRM) integration is fast becoming the linchpin that unites various business functions into one cohesive system. For businesses striving to maintain a competitive edge in 2024, understanding the transformative power of CRM integration is crucial. This article

JB Hi-Fi, Australia’s largest consumer electronics retailer, has announced a strategic partnership with Amperity, a leading AI-powered Lakehouse Customer Data Platform (CDP). This collaboration is aimed at bolstering JB Hi-Fi’s first-party data strategy to improve customer insights, enhance engagement, and

Relay42 has made a significant stride in the airline industry by launching its real-time Customer Data Platform (CDP), specifically designed to tackle the unique challenges faced by airlines. This platform aims to optimize the passenger load factor, enhance real-time customer

Rockstarr & Moon, a leading B2B marketing agency known for its innovative solutions, has unveiled The Growth Amplifier, a robust platform designed to automate and streamline small business operations. Targeted specifically at small business owners, this all-in-one platform offers an

In the digital age, businesses have access to an overwhelming amount of data generated from diverse sources like social media, transactions, and digital interactions. This data pool, often referred to as big data, offers a treasure trove of insights that
Browse Different Divisions



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