
The deluge of customer data that once promised a golden age of personalization has, for many organizations, become a fragmented and insurmountable liability, creating a chasm between the potential of artificial intelligence and its practical application. In this complex landscape,

The deluge of customer data that once promised a golden age of personalization has, for many organizations, become a fragmented and insurmountable liability, creating a chasm between the potential of artificial intelligence and its practical application. In this complex landscape,

The deluge of customer data that once promised a golden age of personalization has, for many organizations, become a fragmented and insurmountable liability, creating a chasm between the potential of artificial intelligence and its practical application. In this complex landscape,
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In an effort to streamline and enhance its revenue management, NRJ Global, part of the Triton Digital group, has chosen Manadge, a cutting-edge SaaS advertising management platform. This decision aims to optimize both direct and programmatic revenues by integrating Manadge’s

Zendesk has introduced a groundbreaking performance-based pricing model within the customer experience (CX) sector that marks a notable shift from traditional pricing methods commonly seen in the cloud contact center as a service (CCaaS) market. Rather than adopting conventional pricing
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In an effort to streamline and enhance its revenue management, NRJ Global, part of the Triton Digital group, has chosen Manadge, a cutting-edge SaaS advertising management platform. This decision aims to optimize both direct and programmatic revenues by integrating Manadge’s

In the age of digital transformation, personalized marketing has taken center stage, offering tailored experiences that resonate with individual consumers on an unprecedented scale. However, as techniques to personalize marketing become increasingly sophisticated, concerns surrounding data security grow equally complex.

The transformative impact of Artificial Intelligence (AI) on Customer Relationship Management (CRM) systems has moved these platforms from basic data repositories to sophisticated, dynamic systems that provide actionable insights, automate routine tasks, and personalize customer experiences. This evolution has enabled

In a significant move designed to propel SugarCRM into its next phase of growth and innovation, David Roberts has been appointed as the new Chief Executive Officer, succeeding Craig Charlton, who will now serve as Chairman of the Board. This

Understanding and effectively implementing customer segmentation strategies is crucial for businesses aiming to optimize their marketing efforts and achieve better results. Customer segmentation involves dividing a customer base into distinct groups based on various characteristics such as demographics, behaviors, or

Zendesk has introduced a groundbreaking performance-based pricing model within the customer experience (CX) sector that marks a notable shift from traditional pricing methods commonly seen in the cloud contact center as a service (CCaaS) market. Rather than adopting conventional pricing
Browse Different Divisions


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