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JB Hi-Fi Enhances Customer Data Strategy with Amperity Partnership
September 23, 2024
JB Hi-Fi Enhances Customer Data Strategy with Amperity Partnership

JB Hi-Fi, Australia’s largest consumer electronics retailer, has announced a strategic partnership with Amperity, a leading AI-powered Lakehouse Customer Data Platform (CDP). This collaboration is aimed at bolstering JB Hi-Fi’s first-party data strategy to improve customer insights, enhance engagement, and

Relay42 Unveils Real-Time Customer Data Platform for Airlines
September 19, 2024
Relay42 Unveils Real-Time Customer Data Platform for Airlines

Relay42 has made a significant stride in the airline industry by launching its real-time Customer Data Platform (CDP), specifically designed to tackle the unique challenges faced by airlines. This platform aims to optimize the passenger load factor, enhance real-time customer

Rockstarr & Moon’s Growth Amplifier Empowers Small Biz Automation
September 18, 2024
Rockstarr & Moon’s Growth Amplifier Empowers Small Biz Automation

Rockstarr & Moon, a leading B2B marketing agency known for its innovative solutions, has unveiled The Growth Amplifier, a robust platform designed to automate and streamline small business operations. Targeted specifically at small business owners, this all-in-one platform offers an

Harnessing Big Data for Advanced Online Marketing and Personalization
September 18, 2024
Harnessing Big Data for Advanced Online Marketing and Personalization

In the digital age, businesses have access to an overwhelming amount of data generated from diverse sources like social media, transactions, and digital interactions. This data pool, often referred to as big data, offers a treasure trove of insights that

How Is Oracle Unity CDP Revolutionizing B2B Marketing and Sales?
September 17, 2024
How Is Oracle Unity CDP Revolutionizing B2B Marketing and Sales?

Oracle has introduced a series of new features within its Unity Customer Data Platform (CDP) designed to significantly bolster B2B marketing and sales by providing detailed customer account insights and actionable data. Part of the Oracle Fusion Cloud Customer Experience

Why is a Customer Data Platform Essential in Today’s Business?
September 17, 2024
Why is a Customer Data Platform Essential in Today’s Business?

In today’s competitive and data-driven business environment, leveraging customer data efficiently is no longer optional but essential. Companies are turning to Customer Data Platforms (CDPs) to seamlessly integrate disparate data sources into a cohesive customer profile. This holistic view of

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JB Hi-Fi Enhances Customer Data Strategy with Amperity Partnership
September 23, 2024
JB Hi-Fi Enhances Customer Data Strategy with Amperity Partnership

JB Hi-Fi, Australia’s largest consumer electronics retailer, has announced a strategic partnership with Amperity, a leading AI-powered Lakehouse Customer Data Platform (CDP). This collaboration is aimed at bolstering JB Hi-Fi’s first-party data strategy to improve customer insights, enhance engagement, and

Relay42 Unveils Real-Time Customer Data Platform for Airlines
September 19, 2024
Relay42 Unveils Real-Time Customer Data Platform for Airlines

Relay42 has made a significant stride in the airline industry by launching its real-time Customer Data Platform (CDP), specifically designed to tackle the unique challenges faced by airlines. This platform aims to optimize the passenger load factor, enhance real-time customer

Rockstarr & Moon’s Growth Amplifier Empowers Small Biz Automation
September 18, 2024
Rockstarr & Moon’s Growth Amplifier Empowers Small Biz Automation

Rockstarr & Moon, a leading B2B marketing agency known for its innovative solutions, has unveiled The Growth Amplifier, a robust platform designed to automate and streamline small business operations. Targeted specifically at small business owners, this all-in-one platform offers an

Harnessing Big Data for Advanced Online Marketing and Personalization
September 18, 2024
Harnessing Big Data for Advanced Online Marketing and Personalization

In the digital age, businesses have access to an overwhelming amount of data generated from diverse sources like social media, transactions, and digital interactions. This data pool, often referred to as big data, offers a treasure trove of insights that

How Is Oracle Unity CDP Revolutionizing B2B Marketing and Sales?
September 17, 2024
How Is Oracle Unity CDP Revolutionizing B2B Marketing and Sales?

Oracle has introduced a series of new features within its Unity Customer Data Platform (CDP) designed to significantly bolster B2B marketing and sales by providing detailed customer account insights and actionable data. Part of the Oracle Fusion Cloud Customer Experience

Why is a Customer Data Platform Essential in Today’s Business?
September 17, 2024
Why is a Customer Data Platform Essential in Today’s Business?

In today’s competitive and data-driven business environment, leveraging customer data efficiently is no longer optional but essential. Companies are turning to Customer Data Platforms (CDPs) to seamlessly integrate disparate data sources into a cohesive customer profile. This holistic view of

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