
The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

As a MarTech expert with a deep focus on integrating technology into marketing and customer data platforms, Aisha Amaira has a unique vantage point on the digital transformation sweeping through B2B industries. Today, she shares her insights on a radical
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In the fast-paced world of digital marketing and customer data management, businesses often suffer due to outdated and underperforming customer data platforms (CDPs). Many companies deal with long implementation timelines, complex systems, and scalability issues that limit their growth and

The introduction of Avid CRM by Avidian Technologies marks a significant milestone in the evolution of customer relationship management (CRM) systems. This innovative solution integrates CRM functionalities seamlessly into various Microsoft Outlook interfaces, including Outlook Classic, the New Outlook, and
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In the fast-paced world of digital marketing and customer data management, businesses often suffer due to outdated and underperforming customer data platforms (CDPs). Many companies deal with long implementation timelines, complex systems, and scalability issues that limit their growth and

In an aggressive bid to challenge retail media titans like Amazon and Walmart Connect, Hightouch has unveiled a groundbreaking solution tailored for retail media networks. Named Hightouch for Offsite Media Networks, this self-service audience management platform is designed in collaboration

In today’s rapidly evolving digital landscape, organizations are relentlessly seeking effective ways to harness the power of data to enhance customer engagement and drive business growth. The integration of Customer Data Platforms (CDPs) with Artificial Intelligence (AI) and Machine Learning

The automotive industry is on the brink of a technological revolution, with a significant partnership poised to transform how dealerships utilize customer data to drive revenue growth. Clarivoy, a renowned leader in multi-touch attribution and identity resolution, has joined forces

Artificial Intelligence (AI) is revolutionizing the way businesses manage customer relationships. By integrating AI into Customer Relationship Management (CRM) platforms, companies can now go beyond merely storing customer details to making smarter, data-driven decisions. This transformation is reshaping the CRM

The introduction of Avid CRM by Avidian Technologies marks a significant milestone in the evolution of customer relationship management (CRM) systems. This innovative solution integrates CRM functionalities seamlessly into various Microsoft Outlook interfaces, including Outlook Classic, the New Outlook, and
Browse Different Divisions






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