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Customer Data Management

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How Contact Centers Are Changing to Meet Customer Expectations
March 22, 2023
How Contact Centers Are Changing to Meet Customer Expectations

When it comes to running a successful business, there’s perhaps nothing more important than customer satisfaction. And at the heart of any customer service operation is the contact center. Over the years, customer expectations have evolved, and with them, the

Striking the Balance: Navigating First-Party Data Strategies and Privacy Concerns in the Marketing Landscape
March 22, 2023
Striking the Balance: Navigating First-Party Data Strategies and Privacy Concerns in the Marketing Landscape

Data is the backbone of modern-day marketing. It provides businesses with invaluable insights into customer behavior, preferences, and demographics. However, with the growing concern for consumer privacy and the deprecation of third-party cookies, executing first-party data strategies that balance a

Consistently Exceptional: Why Every Client Deserves the VIP Treatment
March 22, 2023
Consistently Exceptional: Why Every Client Deserves the VIP Treatment

In the world of customer service, treating every group as VIP is essential for success. Customers want to feel valued and appreciated, no matter who they are or what their needs may be. In this article, we will explore the

Revolutionizing Customer Engagement: The Powerful Integration of Braze and WhatsApp
March 21, 2023
Revolutionizing Customer Engagement: The Powerful Integration of Braze and WhatsApp

In today’s digital landscape, customer engagement is key to a brand’s success. In order to engage customers, brands must explore and leverage all possible channels. One of the most popular messaging channels is WhatsApp. Recognizing the importance of engaging customers

Adobe and RainFocus Join Forces for Enhanced User Personalization
March 21, 2023
Adobe and RainFocus Join Forces for Enhanced User Personalization

The events industry has been steadily growing and has now become a significant part of the marketing mix. As such, the demand for smarter, data-driven solutions has also risen. Adobe, a leader in marketing software, has partnered with RainFocus, an

How to use text messaging to build customer loyalty
March 20, 2023
How to use text messaging to build customer loyalty

The success of any business lies in keeping its customers happy and satisfied. One key component of customer satisfaction is regular communication. This is where text messaging comes in, offering an easy approach to fostering customer relationships and building loyalty.

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How Contact Centers Are Changing to Meet Customer Expectations
March 22, 2023
How Contact Centers Are Changing to Meet Customer Expectations

When it comes to running a successful business, there’s perhaps nothing more important than customer satisfaction. And at the heart of any customer service operation is the contact center. Over the years, customer expectations have evolved, and with them, the

Striking the Balance: Navigating First-Party Data Strategies and Privacy Concerns in the Marketing Landscape
March 22, 2023
Striking the Balance: Navigating First-Party Data Strategies and Privacy Concerns in the Marketing Landscape

Data is the backbone of modern-day marketing. It provides businesses with invaluable insights into customer behavior, preferences, and demographics. However, with the growing concern for consumer privacy and the deprecation of third-party cookies, executing first-party data strategies that balance a

Consistently Exceptional: Why Every Client Deserves the VIP Treatment
March 22, 2023
Consistently Exceptional: Why Every Client Deserves the VIP Treatment

In the world of customer service, treating every group as VIP is essential for success. Customers want to feel valued and appreciated, no matter who they are or what their needs may be. In this article, we will explore the

Revolutionizing Customer Engagement: The Powerful Integration of Braze and WhatsApp
March 21, 2023
Revolutionizing Customer Engagement: The Powerful Integration of Braze and WhatsApp

In today’s digital landscape, customer engagement is key to a brand’s success. In order to engage customers, brands must explore and leverage all possible channels. One of the most popular messaging channels is WhatsApp. Recognizing the importance of engaging customers

Adobe and RainFocus Join Forces for Enhanced User Personalization
March 21, 2023
Adobe and RainFocus Join Forces for Enhanced User Personalization

The events industry has been steadily growing and has now become a significant part of the marketing mix. As such, the demand for smarter, data-driven solutions has also risen. Adobe, a leader in marketing software, has partnered with RainFocus, an

How to use text messaging to build customer loyalty
March 20, 2023
How to use text messaging to build customer loyalty

The success of any business lies in keeping its customers happy and satisfied. One key component of customer satisfaction is regular communication. This is where text messaging comes in, offering an easy approach to fostering customer relationships and building loyalty.

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