
The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

As a MarTech expert with a deep focus on integrating technology into marketing and customer data platforms, Aisha Amaira has a unique vantage point on the digital transformation sweeping through B2B industries. Today, she shares her insights on a radical
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In the rapidly evolving landscape of digital marketing, there is a growing consensus that first-party data will become the most valuable currency. As cookies fade into oblivion, marketers recognize the need to expand beyond traditional identifiers and build a future-ready

In today’s digital age, customer relationship management (CRM) systems have become the lifeline of sales operations, enabling businesses to efficiently manage customer interactions and drive growth. However, despite being a critical component, CRM data is often treated differently from other
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In the rapidly evolving landscape of digital marketing, there is a growing consensus that first-party data will become the most valuable currency. As cookies fade into oblivion, marketers recognize the need to expand beyond traditional identifiers and build a future-ready

In today’s digital world, implementing a mortgage CRM system has become essential for lenders seeking to streamline their operations, enhance customer experience, and improve overall efficiency. By digitizing the process of collecting customer information, eliminating paperwork, and providing advanced functionalities,

Blueshift, the leading platform for intelligent cross-channel engagement, has announced the launch of a free tier of its industry-leading Customer Data Platform (CDP). This exciting development empowers marketers to leverage customer data from multiple sources, enabling them to build up

In a move to drive innovation and accelerate their transformative approach to growth marketing, GrowthLoop has announced the appointment of Chris O’Neill to their Board of Directors. With over 25 years of experience as a global technology leader, O’Neill’s executive

In today’s dynamic and highly competitive business landscape, having comprehensive insights into customer behaviour and preferences has become paramount for organizations. Tealium, a leading provider of customer data orchestration solutions, has introduced their groundbreaking Insights intelligence tool. Insights empowers businesses

In today’s digital age, customer relationship management (CRM) systems have become the lifeline of sales operations, enabling businesses to efficiently manage customer interactions and drive growth. However, despite being a critical component, CRM data is often treated differently from other
Browse Different Divisions






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