
The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

The familiar landscape of digital marketing is undergoing a seismic shift, as businesses discover that their brand reputation is now being actively curated and narrated by artificial intelligence engines. A landmark research initiative provides the first comprehensive look into this

As a MarTech expert with a deep focus on integrating technology into marketing and customer data platforms, Aisha Amaira has a unique vantage point on the digital transformation sweeping through B2B industries. Today, she shares her insights on a radical
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In the evolving tapestry of enterprise data management, Amperity is pioneering an innovative approach with its Lakehouse Customer Data Platform (CDP). It’s a groundbreaking solution leveraging the power of AI to overcome the challenges in customer data manipulation faced by

Treasure Data has been at the forefront of customer data platforms, delivering uniquely tailored solutions that empower businesses to harness the power of their data. Their rise to prominence in the field has been reaffirmed by their recent accolade from
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In the evolving tapestry of enterprise data management, Amperity is pioneering an innovative approach with its Lakehouse Customer Data Platform (CDP). It’s a groundbreaking solution leveraging the power of AI to overcome the challenges in customer data manipulation faced by

As the financial services industry stands on the brink of the Great Wealth Transfer—the mass movement of assets from baby boomers to younger generations—AI is emerging as a critical tool for financial institutions (FIs) preparing for this seismic shift. This

In an age where data privacy concerns and the phasing out of third-party cookies challenge marketing norms, Stitch, an agency from Auckland, is emerging as a leader. As a newly minted certified deployment and strategic delivery partner for Tealium in

In a decisive showing of industry strength and product distinction, SugarCRM has once again been celebrated with the 2024 CRM Excellence Award by CUSTOMER magazine and TMC. Remarkably, this marks the fourth consecutive year that SugarCRM has been so honored.

In the competitive realm of customer relationship management (CRM), Salesforce has persistently emerged as the indomitable titan for eleven consecutive years. Commanding an impressive 21.7% of the market share, Salesforce has set itself leagues apart from Microsoft, Oracle, SAP, and

Treasure Data has been at the forefront of customer data platforms, delivering uniquely tailored solutions that empower businesses to harness the power of their data. Their rise to prominence in the field has been reaffirmed by their recent accolade from
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