As we dive into the evolving world of marketing technology, I’m thrilled to sit down with Aisha Amaira, a seasoned MarTech expert whose passion for integrating technology into marketing has helped countless businesses unlock powerful customer insights. With her deep
As we dive into the evolving world of marketing technology, I’m thrilled to sit down with Aisha Amaira, a seasoned MarTech expert whose passion for integrating technology into marketing has helped countless businesses unlock powerful customer insights. With her deep
Zoho’s Rising Influence in the SMB Sector In today’s rapidly digitizing business landscape, small and medium-sized businesses (SMBs) face an uphill battle to stay competitive with limited resources, yet a staggering 40% year-over-year growth in Zoho Corporation’s global SMB customer
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In a digital epoch where customer data equates to business currency, Fullstory steps up its game with the introduction of Data Direct. This new solution aims to revolutionize the way businesses harness behavioral data for enhanced customer engagement. Data Direct
In the marketing world, match rates between a brand’s first-party data and digital advertising platforms are crucial for campaign success. However, marketers have long grappled with low match rates, which typically range from 20-40%. This not only leads to challenges
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In a digital epoch where customer data equates to business currency, Fullstory steps up its game with the introduction of Data Direct. This new solution aims to revolutionize the way businesses harness behavioral data for enhanced customer engagement. Data Direct
In an era where artificial intelligence is reshaping every industry, Texxa AI has emerged as a seminal figure at the forefront of AI innovation. Offering a suite of advanced solutions tailored for businesses and individuals alike, this powerhouse is championing
As the CTO of Zendesk, Adrian McDermott is at the forefront of integrating customer service with avant-garde technology. Under his leadership, the company is fervently injecting artificial intelligence into their customer experience arsenal. McDermott’s leadership in this realm is driving
In the dynamic world of customer relationship management, companies are perpetually on the lookout for cutting-edge methods to improve customer relations and satisfaction. The era of basic segmentation is giving way to the era of advanced segmentation—an innovative technique that
In the ever-evolving landscape of travel, where customer preferences evolve rapidly, Travelex has positioned itself at the cutting edge by embracing technological innovation. The company has leveraged the power of a sophisticated Cloud-based Customer Data Platform (CDP) to refine its
In the marketing world, match rates between a brand’s first-party data and digital advertising platforms are crucial for campaign success. However, marketers have long grappled with low match rates, which typically range from 20-40%. This not only leads to challenges
Browse Different Divisions
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