Westcon-Comstor, a global technology distributor, has recently announced the acquisition of Rebura, a cloud consultancy specializing in supporting AWS cloud migrations and modernizations. This strategic move aims to enhance Westcon-Comstor’s cloud capabilities and enable its channel partners to offer a comprehensive range of AWS solutions to their customers. The acquisition marks a significant step in Westcon-Comstor’s growth strategy and presents exciting opportunities for Rebura to expand its services to a wider audience.
Background of Rebura
Founded in 2017, Rebura has established itself as a trusted partner for companies seeking to build and optimize their applications and workloads on AWS. The consultancy’s expertise lies in enhancing productivity, scalability, cost efficiency, and security for businesses leveraging AWS cloud services. With a strong track record and deep knowledge of AWS products and services, Rebura has become a go-to resource for organizations venturing into the cloud.
Westcon-Comstor’s role
As a global technology distributor, Westcon-Comstor acts as a crucial link between major IT vendors and an extensive network of resellers and service providers. Operating in over 70 countries, the company provides an ecosystem that facilitates the distribution of technology solutions and enables partners to efficiently reach a wider customer base. With this acquisition, Westcon-Comstor aims to strengthen its cloud capabilities and offer value-added services to its channel partners.
Strengthening Cloud Capabilities
The acquisition of Rebura signifies a significant boost to Westcon-Comstor’s cloud capabilities. By integrating Rebura’s specialized knowledge in supporting AWS cloud migrations and modernizations, Westcon-Comstor will be better equipped to meet the growing demand for AWS solutions. Channel partners will gain access to a range of comprehensive services and expertise, enabling them to deliver efficient and seamless AWS cloud deployments to their customers.
Maintaining Rebura as a standalone organization
To ensure a seamless transition and leverage Rebura’s existing client relationships and expertise, Westcon-Comstor has decided to maintain Rebura as a separate standalone organization. This strategic decision allows Rebura to continue operating independently while forming the foundation of Westcon-Comstor’s AWS line of business. Rebura will retain its identity and continue delivering high-quality cloud consultancy services.
Growth Strategy through Acquisitions
The acquisition of Rebura aligns with Westcon-Comstor’s growth strategy of targeted and strategic acquisitions. By identifying companies with niche expertise and a strong market presence, Westcon-Comstor aims to expand its capabilities and enhance its offerings to its global network of partners. This acquisition represents a new pillar in the company’s growth strategy, emphasizing its commitment to cloud solutions and catering to evolving customer demands.
Addressing end-user challenges
Migrating workloads to the cloud and maintaining security resilience are key challenges faced by end-user businesses today. With the acquisition of Rebura, Westcon-Comstor and its channel partners gain the opportunity to effectively address these challenges. Rebura’s expertise and experience in AWS cloud migrations and modernizations will enable channel partners to support their customers in overcoming hurdles related to security, scalability, and cost efficiency.
Filling the Gap in Skills
One significant advantage that Rebura brings to Westcon-Comstor is its expertise in AWS migration and security skills. Many of Westcon-Comstor’s partners may lack the necessary capabilities to navigate complex AWS deployments. Rebura’s specialized knowledge and experience in this domain will bridge the skills gap and equip partners with the expertise needed to address customer requirements effectively. This synergy will strengthen the overall service offering provided by Westcon-Comstor and its channel partners.
Expanding services globally
With its global reach and extensive channel connections, Westcon-Comstor provides Rebura with a larger platform to expand its services. The acquisition facilitates Rebura’s access to a broader customer base, enabling the consultancy to drive growth and diversify its offerings. Leveraging Westcon-Comstor’s established network, Rebura can now serve clients across the globe, delivering its deep expertise in AWS products and services to a wider audience.
The acquisition of Rebura by Westcon-Comstor marks an exciting new chapter for both companies. Westcon-Comstor’s strengthened cloud capabilities, thanks to Rebura’s specialized knowledge and experience, enable the company to better serve its channel partners and meet the growing demand for AWS solutions.
Rebura, as a standalone organization within Westcon-Comstor, has the opportunity to expand its services globally and bring its expertise to a wider audience. This acquisition showcases Westcon-Comstor’s commitment to strategic growth and focuses on delivering value-added solutions to its partners and customers in the ever-evolving cloud space.