How Will Avalara’s Connector Transform Salesforce Revenue Cloud?

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The digital landscape of business operations invites challenges, particularly in ensuring seamless tax compliance across various platforms and processes. Avalara’s recently launched connector for Salesforce Revenue Cloud presents a promising solution to this problem. By simplifying the intricate world of tax compliance within Salesforce’s Configure-Price-Quote (CPQ), Billing, and Subscription Management, Avalara aims to expedite and enhance the accuracy of tax calculations. This connector automates field mappings from Salesforce to Avalara, targeting to minimize the time required for tax evaluations from weeks or months to mere hours. This development reflects a move towards efficiency in managing tax policies, multi-company mappings, and specific tax codes, bridging gaps that have long posed complications for businesses.

A New Era in Tax Compliance

One of the standout themes of this release is the deep collaboration between Avalara and Salesforce, a partnership aimed at delivering evolving and seamless tax compliance solutions that adapt to the changing needs of customers. According to Meg Higgins, SVP Global Partners at Avalara, the collaboration ensures the continuous development of these solutions, thereby aiding businesses in navigating complex regulatory landscapes. The updated connector exemplifies how intertwined the platforms are becoming to provide businesses with the tools needed for optimal efficiency.

On the broader horizon, Salesforce’s Revenue Cloud now offers a significantly enhanced environment, diminishing the necessity for extensive customizations that previously bogged down systems. This improvement facilitates easier integration of processes involving quotes, invoices, and subscriptions, effectively driving workflow efficiency not only for customers but also for system integration partners. Moreover, this unified solution aims to optimize the sales workflow, creating a more streamlined and user-friendly experience.

Meredith Schmidt, EVP and GM of Revenue Cloud at Salesforce, emphasized that this integration is perfectly aligned with Salesforce’s overarching vision of streamlining revenue management tasks. The incorporation of automated tax compliance directly into Revenue Cloud allows businesses to focus on more strategic initiatives, such as innovation and delivering greater value to their clients. This, in turn, shifts the focus from time-consuming regulatory tasks to value-added activities, enhancing overall business productivity and customer satisfaction.

The announcement that this updated connector is available on Salesforce AppExchange broadens its accessibility. Salesforce AppExchange, an extensive enterprise marketplace boasting over 8,000 apps and more than 12 million customer installs since 2006, provides a robust platform for businesses to seek out and implement tailored solutions. This availability makes the new Avalara connector an attractive option for a wide range of businesses seeking to enhance their tax compliance operations within their Salesforce environment.

In summary, the release of the updated Avalara connector for Salesforce Revenue Cloud is a pivotal moment for businesses aiming to streamline and automate their tax compliance processes. This development aligns well with the current trend of integrating efficient and scalable solutions into business workflows. This collaboration signifies a significant stride in enhancing the agility and regulatory compliance capabilities for businesses leveraging Salesforce. The unified narrative stresses Avalara and Salesforce’s shared commitment to driving customer success and operational efficiency, poised to reshape the future landscape of revenue management and tax compliance.

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