How Is AI Revolutionizing Digital Marketing with Experiential Etc?

May 28, 2024

Image Credit: Pixabay

How Is AI Revolutionizing Digital Marketing with Experiential Etc?

The digital marketing landscape is undergoing a seismic shift, with Artificial Intelligence (AI) at the epicenter of this transformation. This evolution marks a significant departure from traditional marketing paradigms established by giants like Google back in the 1990s. Today, AI stands as a beacon heralding an era of unprecedented change in how companies engage with customers. This isn’t just about altering strategies—it’s a complete overhaul of the customer experience, promising to redefine the ways companies interact with consumers. At the heart of this revolution, a name has been etching itself into the annals of marketing innovation: Experiential Etc., an Indian advertising startup that has been making waves since its inception in 2017.

Founded by Karan Bharadwaj and Prashant Pandey, Experiential Etc. adopts a range of cutting-edge technologies, from Experiential Advertising to Augmented Reality (AR), Virtual Reality (VR), and of course, AI. Their mission is clear: to forge memorable experiences that not only captivate consumers but also drive sales and elevate marketing efforts to new heights. Their suite of immersive technologies, including Holonet, AR Filters, and Virtual Spaces, provides stunning product visualizations that not only lure the eye but significantly aid the decision-making process.

Navigating the Future of Consumer Engagement

The landscape of digital marketing is rapidly transforming, with Artificial Intelligence (AI) fueling this evolution. A major shift from the conventional approaches established in the 90s by powerhouses like Google is occurring. AI now pioneers a new age in customer engagement, transcending mere strategy modifications to revolutionize the entire customer journey and the ways businesses communicate with their audience.

Amidst this upheaval, Experiential Etc., an Indian ad startup founded in 2017 by Karan Bharadwaj and Prashant Pandey, has been carving its niche. It harnesses the power of AI, along with Experiential Advertising, Augmented Reality (AR), and Virtual Reality (VR), to craft indelible experiences aimed at enchanting customers and spurring sales, uplifting marketing to unparalleled levels. Their arsenal of innovative tools like Holonet, AR Filters, and Virtual Spaces enables breathtaking visual representations of products that not only catch the eye but also facilitate consumers’ purchase decisions.

Explore more

Why Corporate Wellness Programs Fail to Fix Workplace Stress

February 26, 2026

The modern professional often finds that for every dollar spent on a meditation app by their employer, nearly one hundred and fifty dollars are drained from the global economy due to systemic burnout and disengagement. This economic disparity highlights a growing tension between the wellness industry, which has grown into a juggernaut worth sixty billion dollars, and the eight point

How to Fix the Workplace Communication and Feedback Crisis

February 26, 2026

The silent erosion of professional morale often begins not with a grand failure of strategy but with the subtle, persistent friction caused by poorly articulated managerial guidance. This disconnect between managerial intent and employee performance represents a significant hurdle for modern organizations, as traditional critique methods frequently lead to burnout rather than improvement. Addressing the central challenge of workplace communication

How Can You Close the Feedback Gap to Retain Top Talent?

February 26, 2026

When elite professionals choose to resign, the departure frequently stems from a prolonged absence of meaningful dialogue regarding their trajectory within the organization and the specific expectations surrounding their professional contributions. This silence creates a vacuum where uncertainty flourishes, eventually pushing high achievers toward the exit. Research indicates that nearly half of all employees who voluntarily leave their roles cite

Can AI Infrastructure Redefine Wealth Management?

February 26, 2026

The once-revolutionary promise of digital wealth management has hit a ceiling where simply layering more software atop crumbling legacy systems no longer yields a competitive edge for modern firms. This realization has sparked a fundamental shift in how the industry approaches technology. Instead of pursuing cosmetic updates, firms are now looking at the very bones of their operations to find

Family Office Models Reshape Korean Wealth Management

February 26, 2026

The skyline of Seoul no longer just represents industrial might but also signals a historic accumulation of private capital that is forcing the nation’s most prestigious financial institutions to rewrite their playbooks entirely. The traditional private banking model, once centered on the 1-billion-won investor, is undergoing a radical metamorphosis. As of 2026, a burgeoning class of ultra-wealthy households has redefined