Can Game-Based Training Improve Employee Engagement and Retention?

With recent research highlighting learning support as the top strategy to boost employee retention, it’s clear that employees want to learn and grow their skills at work. However, many of the old standard methods of training – such as monologuing lectures with dry slide decks – have become ineffective at holding employees’ attention, which means employees aren’t learning the skills and information they need.

Amplify the Feedback Loop

Game-based learning is a great way to give participants feedback, as the game experience shows the results of their actions right away. This can help employees better understand their strengths and what they may need to work on. At the same time, it can give the L&D team a treasure trove of information about employees.

Treat the training as a two-way conversation and listen to participants’ feedback, not just through formal comments at the end, but through the training experience data. Which parts had the highest levels of participation? Which questions did people get wrong? Were there any consistent knowledge gaps? In some cases, trainers can even respond in real time, explaining concepts employees don’t understand and reinforcing key messages.

Achieve More with Goal Stacking

One of the biggest challenges in L&D is balancing competing priorities: short-term versus long-term needs, for instance, or technical skills training versus soft skills training. However, with game-based learning, trainers can work towards multiple goals at once. For example, a collaborative game experience can help employees build communication and teamwork while applying new technical skills.

A spotlight on the winning participant or team can also serve as employee recognition, especially when there are prizes involved. Over time, this creates a company culture of learning, engagement, and job satisfaction, leading to higher retention as well as productivity and innovation. Pay attention to each step of the game-based training experience, and explore how you can optimize each one for maximum impact.

Make the Experience the Motivation with Technology

Game elements such as wall leaderboards, trophies, and badges can motivate employees to complete otherwise boring training, but why not transform the training itself? By using digital solutions to deliver training within an immersive game experience, trainers can captivate participants by tapping into intrinsic motivation – our natural instincts to play and compete.

Technology can also make designing and delivering game-based training much easier, especially with new innovations in artificial intelligence. Explore the digital tools available and look for flexible technology that allows you to experiment.

Build a Learning Culture All Employees Can Nurture

Recent studies show that learning support is the best way to keep employees from leaving their jobs, indicating a strong desire among workers to develop new skills while on the job. Employees are eager to grow and advance, but the traditional methods of training, like monotonous lectures accompanied by dry slide presentations, have proven to be largely ineffective. These outdated approaches fail to capture employees’ attention, resulting in poor retention of crucial skills and information. Consequently, employees are not getting the education they need to thrive in their roles.

In today’s fast-paced work environment, it’s essential to adopt more engaging and dynamic training methods that can effectively maintain attention and facilitate genuine learning. Modern training strategies, such as interactive workshops, hands-on experiences, and digital learning platforms, can cater more effectively to employees’ needs, ensuring they gain and retain the essential skills required for their roles. By investing in these innovative learning solutions, companies can not only enhance employee retention but also foster a more skilled and motivated workforce.

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