VIU by HUB Partners with Fetch Pet Insurance to Expand Insurance Offerings

The demand for personal insurance is steadily rising, as individuals aim to safeguard their homes, automobiles, and other valuable possessions by purchasing insurance policies. Consequently, businesses have responded by offering a plethora of personal insurance products. VIU by HUB, an embedded broker platform, is pioneering the personal insurance industry with its innovative omnichannel strategy. Recently, the company has partnered with Fetch Pet Insurance to broaden its portfolio of personal insurance offerings.

VIU employs an omnichannel approach that contributes to its rapid innovation in the personal insurance sector. This approach combines the best aspects of online and offline insurance brokering to create a seamless experience for customers. The VIU platform is designed to cater to customers’ preferences, enabling them to access information on their preferred channels. With VIU, customers can obtain a quote, file a claim, or manage their policies using any device, from anywhere and at any time. Furthermore, VIU continually invests in technology and innovation to ensure that its platform remains at the forefront of the industry.

Fetch Pet Insurance offers comprehensive pet insurance coverage to pet owners through a universal plan. The company caters to the needs of pet owners by offering a single, straightforward product that covers everything from chronic conditions to accidents and emergencies. In addition, Fetch Pet Insurance uses predictive health technology called Petcloud, which provides personalized content on pet health and wellness. Petcloud offers customized recommendations based on a pet’s breed, age, and health history, which can help pet owners prevent potential health issues.

A recent Forbes Advisor survey has revealed that over 42% of dog and cat owners struggle with unexpected veterinarian bills. The rising healthcare costs for pets have made it difficult for pet owners to ensure their pets’ well-being without having to face financial constraints. Consequently, pet insurance has become increasingly popular as many pet owners are unwilling to compromise the health of their pets due to financial limitations. Therefore, purchasing pet insurance has become an indispensable part of pet care for many pet owners.

VIU’s platform can be seamlessly integrated into partner systems, including veterinary practices, to facilitate the purchase of pet insurance. This integration offers added value and support for clients seeking pet insurance. The convenience of buying pet insurance while at the veterinary clinic eliminates the need to make an additional appointment or go through an extended process to purchase a policy.

Bryan Davis, Executive Vice President and Head of VIU, stated that the partnership with Fetch Pet Insurance allows them to offer pet parents the same level of confidence in coverage as they do for those seeking home and auto policies. The addition of pet insurance to VIU’s offerings is a significant step in providing comprehensive personal insurance solutions to customers.

In another example of a groundbreaking partnership, PetMed Express, an online pet pharmacy, has teamed up with Pumpkin Insurance, a pet insurance provider, to offer a health and wellness insurance solution. This partnership aims to assist pet owners in keeping their pets healthy while also keeping costs under control.

As the world becomes more unpredictable, having personal insurance is becoming increasingly crucial to protect homeowners, drivers, and pet owners from unexpected financial losses. VIU by HUB’s partnership with Fetch Pet Insurance marks a significant step forward in expanding personal insurance offerings, demonstrating that the industry is constantly evolving to meet customer needs. The convenience of purchasing pet insurance at the veterinary clinic is just one example of how the company is making it easier for pet owners to ensure their furry friends are covered. Furthermore, the partnership between PetMed Express and Pumpkin Insurance is an excellent example of how innovative collaborations can revolutionize the insurance industry. As technology continues to advance, personal insurance offerings will undoubtedly expand, and we can expect to see more innovative solutions emerge.

Explore more

How Firm Size Shapes Embedded Finance Strategy

The rapid transformation of mundane business platforms into sophisticated financial ecosystems has effectively redrawn the competitive boundaries for companies operating in the modern economy. In this environment, the integration of banking, payments, and lending services directly into a non-financial company’s digital interface is no longer a luxury for the avant-garde but a baseline requirement for economic viability. Whether a company

What Is Embedded Finance vs. BaaS in the 2026 Landscape?

The modern consumer no longer wakes up with the intention of visiting a bank, because the very concept of a financial institution has migrated from a physical storefront into the digital oxygen of everyday life. This transformation marks the definitive end of banking as a standalone chore, replacing it with a fluid experience where capital management is an invisible byproduct

How Can Payroll Analytics Improve Government Efficiency?

While the hum of a government office often suggests a routine of paperwork and protocol, the digital pulses within its payroll systems represent the heartbeat of a nation’s economic stability. In many public administrations, payroll data is viewed as little more than a digital receipt—a record of transactions that concludes once a salary reaches a bank account. Yet, this information

Global RPA Market to Hit $50 Billion by 2033 as AI Adoption Surges

The quiet hum of high-speed data processing has replaced the frantic clicking of keyboards in modern back offices, marking a permanent shift in how global businesses manage their most critical internal operations. This transition is not merely about speed; it is about the fundamental transformation of human-led workflows into self-sustaining digital systems. As organizations move deeper into the current decade,

New AGILE Framework to Guide AI in Canada’s Financial Sector

The quiet hum of servers across Canada’s financial heartland now dictates more than just basic transactions; it increasingly determines who qualifies for a mortgage or how a retirement fund reacts to global volatility. As algorithms transition from the shadows of back-office automation to the forefront of consumer-facing decisions, the stakes for oversight have never been higher. The findings from the